cover art for 159. Rani Patel & Ete Davies on black female leadership | VMLY&R and Wunderman Thompson merger

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159. Rani Patel & Ete Davies on black female leadership | VMLY&R and Wunderman Thompson merger

Season 3, Ep. 159

Rani Patel, co-founder and managing director at Calling; Ete Davies, chief operating officer at Dentsu Creative EMEA; and Sharon Lloyd-Barnes, commercial director and inclusion lead at the Advertising Association, discuss Black History Month.

Patel highlights the need for agencies to bring in "new thinkers" among black women – a pool of talent that she believes is "untapped". Davies added that the industry needs "lateral thinking" now more than ever, particularly in the creative space because it's being challenged on it's value.

Lloyd-Barnes talks about the Ad Association's All In Census findings.

Meanwhile Campaign's creativity and culture editor Gurjit Degun and reporter Shauna Lewis discuss the Wunderman Thompson and VMLY&R merger and results from Campaign's Faces to Watch survey.

Further reading:

‘Why now?’: analysts react to Wunderman Thompson-VMLY&R merger

Faces to Watch: what rising talent wants from adland

All In Census results: sexism wanes as minority representation improves

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