Yo Quiero Dinero

Most of us didn't grow up learning about venture capital — it can feel like a world you're either born into or invited into by elite networks. This week, Jannese sits down with Lolita Taub, General Partner at Ganas Ventures, who has done it all: founder, angel, LP, GP, and ecosystem builder. Lolita breaks down what venture capital actually is (no jargon, promise), how to become an accredited investor without a six-figure salary, and why the questions investors ask founders of color are so different from the ones they ask everyone else. If you've ever felt like investing — or raising money — "isn't for you," this episode is your invitation to the table.WE GET INTO:01:55 — Growing up in South Central LA & lessons about money03:39 — "Echale ganas": the origin of Ganas Ventures05:51 — From USC to big tech: IBM, Cisco & finding her "tribe"07:45 — The interview series that introduced her to venture capital09:12 — Breaking into VC and building her own fund10:25 — Representation in venture & the Siete Foods story11:37 — What venture capital actually means, no jargon13:23 — VC vs. lotto tickets: the real odds14:24 — What makes a business "venture backable"15:01 — Bootstrap vs. raise: the Calendly story17:11 — Why full control means skipping VC money18:50 — Crowdfunding and other accessible ways to invest19:20 — What is an accredited investor (and how to become one without the income)22:07 — The risk of taking money from unaccredited investors24:51 — Bias, pedigree, and the double standard for founders of color31:25 — How to actually get started as an investor34:03 — Angel checks vs. VC checks: how much you really need35:03 — Overcoming imposter syndrome & belonging in venture36:24 — The size of the Latino economy & rising unicorn foundersKEY TAKEAWAYS:→ Venture capital is money businesses raise to grow fast but most small businesses shouldn't raise it, and bootstrapping is often the smarter move.→ You don't need to be a millionaire to become an accredited investor — working at a fund or taking a certification course can qualify you.→ Angel investors can write checks as small as $100 through platforms like crowdfunding sites, angel syndicates, and groups like Hustle Fund's Angel Squad.→ Founders of color get asked "why won't you fail" while their counterparts get asked "how big is your vision" — know this bias exists and come prepared with hard numbers.→ If the Latino community were its own economy, it would be the third largest in the world. The opportunity in this space is massive!→ Imposter syndrome is normal. Belonging doesn't require certainty; it requires showing up.CONNECT WITH LOLITA:Website: lolitataub.co Instagram: https://instagram.com/lolitatatub TAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/💬 Book a free Money Call: https://yoquierodineropodcast.com/links/FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastFacebook: https://www.facebook.com/yoquierodineropodcastWebsite: https://yoquierodineropodcast.comThis episode was produced by Heart Centered Podcasting.

I've ghosted y'all, and I need to apologize — because it wasn't intentional, and we need to talk about why. For years I shared everything: the brand deals, the $144K year that replaced my corporate paycheck, all of it. But after crossing a quarter million in revenue, I got quiet. In this episode I'm breaking down why success got harder to talk about than struggle, the family side-comments that made me want to shrink, and why I'm committing to radical, responsible transparency from here on out — revenue AND expenses, wins AND costs.WE GET INTO:00:01 The Ghosting Confession02:20 The Accidental Business Origin (2019)04:49 Celebrating Early Wins: The $144K Milestone07:14 From $125 to $50K Brand Deals09:37 The Discomfort of Outgrowing Her Old Self10:21 Fear of Becoming Unrelatable12:44 Struggle vs. Success in Latino Community Narratives15:08 Family Side Comments and Feeling Like an Outsider17:25 Committing to Radical Transparency19:40 Why Latina Wealth Visibility Matters21:54 Hope Over Guarantee: What This Show Is For24:22 Honoring Every Version of Herself26:48 Reconnecting With Her New Self as a Mom29:10 Outro: Create & Cultivate Festival + Sign OffKEY TAKEAWAYS:→ Making the commitment to radical, responsible transparency — sharing the expenses and real costs behind every revenue win, not just the headline number→ My financial arc: $144K in 2020 to $500K/year for the past four years and the first millionaire in my family→ The bigger my numbers got, the quieter I became because I was afraid of seeming unrelatable or being judged by family→ The real emotional cost of success: strained family dynamics, side comments, and imposter syndrome→ Why hiding wins is a disservice to the community and keeps success feeling out of reach→ A personal reflection on postpartum, my book tour, and my first year as a momTAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com 💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/ 💬 Book a free Money Call: https://yoquierodineropodcast.com/links/ FOLLOW YO QUIERO DINERO:📸 Instagram: https://www.instagram.com/yoquierodineropodcast 🎥 YouTube: https://www.youtube.com/@yoquierodineropodcast 🎵 TikTok: https://www.tiktok.com/@yoquierodineropodcast 

This week on Yo Quiero Dinero I sat down with Leslie Priscilla, a Parent Coach, founder of Latinx Parenting, and author of the brand-new book CHANCLA: Healing Our Families, Ourselves, and Our Culture. Together we talk about the things that aren’t always so easy when it comes Latino parenting: the good, the bad, and la chancla itself. We're getting into intergenerational trauma, why "gentle parenting" content ignores the reality Latina moms actually live in, what reparenting really looks like day to day, and how the money scarcity messaging we grew up with shapes our kids for life. Don’t sleep on this one! WE GET INTO:1:13 Latino Parenting & Breaking Cycles2:15 Leslie’s Parenting Journey6:58 Parenting with Compassion Under Pressure18:11 Why La Chancla? Reclaiming a Cultural Symbol24:51 Setting Boundaries in Multigenerational Families35:36 Reparenting Yourself44:39 Healing When Parents Won’t Take Accountability45:39 Scarcity, Money & Self-Worth49:15 Raising Kids to Question Authority56:46 Building Self-Worth & Emotional Safety1:03:28 A New Vision for Latino Family Healing1:07:22 Where to Find Leslie & the BookKEY TAKEAWAYS: → All behavior (yours and your kid's) is a strategy to meet a need and reframing "bad behavior" this way changes everything.→ Reclaiming la chancla means aiming it at the systems (patriarchy, capitalism, white supremacy, harmful religious dogma) instead of at your kids.→ Reparenting isn't about indulging your inner child; it's a disciplined practice of asking "what would be loving right now?"→ You can't control how your parents or grandparents react to you parenting differently — but you can still do it differently.→ Scarcity language ("we don't have money") shapes a kid's relationship to money and self-worth long into adulthood.→ Respect ≠ obedience. Teaching kids to question authority is a survival skill, not disrespect.CONNECT WITH LESLIE:– Latinx Parenting: https://latinxparenting.org– Buy the book: https://latinxparenting.org/chancla-book/ – Follow Leslie on Instagram: https://www.instagram.com/latinxparenting TAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/💬 Book a free Money Call: https://yoquierodineropodcast.com/links/FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastWebsite: https://yoquierodineropodcast.comThis episode of Yo Quiero Dinero was produced by Heart Centered Podcasting. 

It's been a minute since I gave you a full behind-the-scenes update, so today's episode is a solo catch-up plus is Nara Smith a trad wife or a genius businesswoman cosplaying domesticity? A mom informed her three adult daughters they now owe her $300/month, should they pay? And OpenAI took a group of creators on a luxury brand trip that the internet did NOT let slide, but who actually deserves the scrutiny? Stay till the end because I'm sharing all the ways you can work with me right now and diving into the biggest takeaway of this episode: money, power, and influence are always operating behind the image.WE GET INTO: 0:00 – Intro: what's on deck today0:00 – Business update: Sales Without Social launch recap4:54 – New digital products program (coming soon)7:15 – Financially Lit Club school community + the $75K challenge11:50 – Rich Mommy Retreat: Costa Rica, Nov 2–515:17 – Personal health update: GLP-1, HRT, and 50+ lbs lost17:41 – Perimenopause, chronic illness, and Latino community health gaps22:21 – Is Nara Smith a trad wife?26:40 – Am I the Asshole: the $300/month "daughter dividend"35:17 – The OpenAI creator brand trip backlash39:46 – The common thread: money, power, and image42:12 – Ways to work with Jannese + closingKEY TAKEAWAYS:Passive marketing beats algorithm dependencyThere's no ceiling on what you can earnDomesticity ≠ financial dependence, and vice versa isn't automatically liberationFamily generosity shouldn't be a mandatory recurring invoiceBrand partnerships come with responsibility — ask what you're lending your name toFinancial literacy goes way beyond budgetingEPISODE RESOURCES: 🔗 Idea to Income Webinar: https://www.crowdcast.io/c/idea 🔗 The Financially Lit Club: https://www.skool.com/financially-lit-club/ 🔗 The Rich Mami Retreat: ​https://trovatrip.com/trip/central-america/costa-rica/costa-rica-rich-mami-2026 🔗 The First Gen Founders Circle: https://courses.yoquierodineropodcast.com/founders TAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/💬 Book a free Money Call: https://yoquierodineropodcast.com/links/FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastWebsite: https://yoquierodineropodcast.comThis episode of Yo Quiero Dinero was produced by Heart Centered Podcasting.

This week on Yo Quiero Dinero, Jannese sits down with Jessica Rivera — proud Boricua, mom at 19, and 20-year corporate vet who climbed from receptionist to senior leadership without ever following the "traditional" path. Jessica is here to help us decode the psychology of corporate power, promotions, and why your work ethic alone will never be enough to get you promoted. This episode gets into the imposter syndrome that doesn't disappear even after you hit the title and the money, the moment Jessica realized she had to bet on herself, and why she believes women's emotions are a leadership superpower — not a liability. They also get into the messy, real stuff: crabs-in-a-barrel dynamics in the Latino community, boundaries with people who take shots at your success, and the one standard Jessica refuses to lower for herself.WE GET INTO: 01:21 – Becoming a mom at 19 and choosing grit over the traditional path03:26 – Being "the only" Latina in the room05:29 – Learning corporate chess: playing the game on her own terms07:12 – Imposter syndrome and the nitpicking that wears you down09:05 – From receptionist to sales: Jessica's career trajectory11:46 – The $50K retention bonus — and the promotion that never came17:33 – Betting on herself: leaving corporate to coach full-time21:23 – Building the BRAVE Method26:09 – Burnout as a "badge of honor"28:32 – Redefining success in the Latino community30:41 – Judgment, boundaries, and who gets to stay in your life33:57 – Confidence, courage, and owning your voice36:23 – Why women's emotions are a leadership superpower41:32 – Chasing who you're becoming, not just the goal45:16 – Living a full life: family, love, and what's next47:41 – Jessica's Puerto Rico retreat, resources, and the standard she refuses to lowerKEY TAKEAWAYS:→ Hard work and grit will get you far — but they won't get you promoted. Understanding the psychology of power and politics will.→ Imposter syndrome doesn't disappear once you hit the title or the money. It requires ongoing internal work.→ "Struggle culture" and "hustle culture" are not the same thing — and confusing the two keeps high achievers stuck.→ You have to be willing to lose people who can't handle your growth. That's not arrogance, that's a boundary.→ Chase who you're becoming, not the goal itself — the goal is just a byproduct.→ Women's emotions are a leadership superpower, not something to suppress to be taken seriously.CONNECT WITH JESSICA:Website: jessicarivera.co Instagram: https://www.instagram.com/jessicarivera.co/ LinkedIn: https://www.linkedin.com/in/jessicarivera/ TAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/💬 Book a free Money Call: https://yoquierodineropodcast.com/links/FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastWebsite: https://yoquierodineropodcast.comThis episode of Yo Quiero Dinero was produced by Heart Centered Podcasting. 

Hola mi gente! This week I'm switching things up. My husband Ray is joining me in an actual whole ass podcast studio to talk about the real estate business we've started building: house flipping. We closed on our first fixer-upper here in Florida, in cash, and we're pulling back the curtain on why we did it, what the real numbers look like, and how we keep being business partners from turning into a threat to our marriage.WE GET INTO: 00:00 Welcome to the studio: meet Ray02:03 Ray's construction background (his dad and grandfather taught him everything)09:41 Why they sold the Puerto Rico condo to fund this12:50 Finding the house: the comps, the negotiation, closing at $140K19:21 Inspection day: the good, the bad, and the roaches24:17 The full renovation scope, room by room34:04 The real numbers: budget, target sale price, profit margin38:59 How they split roles: the LLC, the credit card, the labor45:10 Keeping the flip from taking over the marriage47:44 Rapid fire: who's most likely to...51:27 Plan B if it doesn't sell54:42 Final thoughts: budgeting for the unexpectedKEY TAKEAWAYS:→ You don't need a mortgage to get started, but you do need liquidity and a plan for where that cash comes from→ Comps are everything. Know what renovated properties are actually selling for before you fall in love with a "deal"→ Budget for the worst case on every line item (roof, HVAC, electrical) so a surprise doesn't wreck your numbers→ Permits exist because someone got hurt before you. Don't DIY the things that legally require one→ When you're in business with your spouse, define your lanes clearly, money person and labor person, and stay in yours→ Always have a Plan B (long-term rental, Airbnb) if the flip doesn't sell fast→ The real ROI in this episode isn't the house, it's the years of money mindset work that made a six-figure cash purchase feel possible instead of terrifyingTAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/💬 Book a free Money Call: https://yoquierodineropodcast.com/links/FOLLOW YO QUIERO DINERO:Instagram: https://www.instagram.com/yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastWebsite: https://yoquierodineropodcast.comThis episode was recorded at Tampa Studio Collective (https://www.instagram.com/tampastudiocollective) and produced by Heart Centered Podcasting. 

This week we're picking up where we left off last week after I shared my own journey selling my condo in PR — and this time we're going deep on buying real estate on the island. I sat down with Krystal Vias, a proud Nuyorican and founder of Buy The Block PR, who's on a mission to reconnect la diáspora with Puerto Rico, one block at a time. Krystal didn't step foot on the island until she was 38 and that first trip changed everything. Now she's helping thousands of Boricuas navigate the confusing, often antiquated process of buying property back home, from finding trustworthy realtors to avoiding land scams. We get into the real talk: the identity crisis so many of us in the diaspora carry, conscious investing versus gentrification, and why speaking perfect Spanish is NOT a requirement for belonging. If you've ever thought about buying property on the island, this episode is your permission slip.WE GET INTO:00:00 – Intro: Welcome Krystal Viaz, founder of Buy The Block PR01:26 – Krystal's story: first trip to PR at 38 and falling in love with the island02:26 – Financial education roots + losing her brother-in-law to colon cancer04:49 – Why there's no Cash App or Zelle in PR (and why that's by design)06:44 – What Buy The Block PR actually offers07:40 – Krystal's podcast, By The Blockcast08:14 – Navigating identity: being "from here but also from there"10:34 – Dealing with backlash: "you're not really Puerto Rican"12:37 – Misconceptions about buying property (it's not just hopping on Zillow)13:44 – How to actually find listings on the island16:30 – Vetting real estate agents, lenders, and contractors18:43 – Common scams and red flags to watch for20:17 – The risks of buying land (inheritance issues, unpaved roads, protected land)22:27 – What you need financially before you start looking25:41 – Conscious investing vs. displacement and gentrification30:05 – Airbnb, tax incentives, and long-term rental income34:09 – Building remote income to fund the move37:24 – "Spanish shame" and the myth that fluency is required39:37 – Internal pressure vs. external validation of Latinidad41:25 – The history behind Puerto Rican migration policies43:41 – How to get involved with Buy The Block PR45:19 – Closing thoughts: ownership, privilege, and being about itKEY TAKEAWAYS:Puerto Rico doesn't have one central MLS like the mainland — off-market properties, Facebook groups, and word-of-mouth are huge parts of the processYou'll need a trusted, vetted local team (realtor, lawyer, mortgage broker) — and red flags include people who go dark on communicationLand purchases carry unique risks: unresolved inheritance issues, unpaved roads, no electrical/water access, and protected land you can't build onMainland buyers typically need a second-home loan (20% down) unless they can prove 2 years of remote or island-based incomeLong-term rental income in PR can be tax-free — a lesser-known incentive worth knowing aboutConscious investing means asking "how does this affect my neighbors and community?" — not just "what's my ROI?"Not speaking fluent Spanish does NOT disqualify you from reconnecting — the real barrier is internal permission, not languageCONNECT WITH KRYSTAL:Buy The Block PR Website: https://www.buytheblockpr.comBuy The Block PR Instagram: https://www.instagram.com/BuytheblockPRTAKE THE NEXT STEP WITH YO QUIERO DINERO:SALES WITHOUT SOCIAL BUNDLE: Get discovered and make sales in 30 days without posting on social media. LEARN MORE HERE.📕 Get the book, Financially Lit!: https://financiallylitbook.com 💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/ 💬 Book a free Money Call: https://yoquierodineropodcast.com/links/ FOLLOW JANNESE:Instagram: https://www.instagram.com/yoquierodineropodcastTikTok: https://www.tiktok.com/@yoquierodineropodcastYouTube: https://www.youtube.com/@yoquierodineropodcast

By now you've probably seen me post on social media that I sold my condo in Puerto Rico, and the reactions have been... a lot. So let's get into it. In this solo episode, I'm taking you behind the scenes of why I bought that condo right after my divorce, what it represented to me, and why — three and a half years later — I decided to let it go. This is not a "never sell real estate" episode. This is a "your life changes and so should your money moves" episode. We're talking numbers, we're talking mindset shifts around debt and leverage, and we're talking about what's next: a fixer-upper flip in Florida with my husband, and a bigger PR condo for our family. Grab a coffee (or a copa), this one's personal.WE DIVE INTO:02:20 – The origin story: buying the condo after my divorce06:59 – What the condo really represented — reclaiming my connection to the island09:17 – What changed: becoming a mom, remarrying, outgrowing the space11:39 – The HOA drama and why the condo stopped making sense13:56 – Let's talk numbers: what I paid vs. what I sold it for16:19 – The plan: flipping a fixer-upper in Florida with my husband18:45 – Reframing my relationship with debt21:04 – Why I'm financing the next PR condo instead of paying cash23:19 – The real lesson: alignment over accumulation25:42 – The emotional side of letting go28:00 – Where to find my PR real estate guide + money tools30:25 – Rich Mommy Retreat + how to stay connectedKEY TAKEAWAYS:→ Your financial decisions should evolve as your life does — what worked for single you might not work for married-with-a-baby you→ Selling an asset isn't automatically a bad money move — rich people reposition capital all the time→ Debt and leverage aren't the enemy. Used strategically, they let you preserve cash and acquire more assets→ Cash purchases give you flexibility and control (hello, fixer-upper flip); mortgages can be the smarter move when you want to preserve liquidity→ You don't owe anyone an explanation for your money moves — get around people who understand the visionRESOURCES:Jannese’s Instagram: https://www.instagram.com/yoquierodineropodcast/ Rich Mami Retreat: https://www.richmami.com/ FREE GUIDE: Buying Your First Property in PR: https://courses.yoquierodineropodcast.com/pr-real-estate TAKE THE NEXT STEP WITH YO QUIERO DINERO:📕 Get the book, Financially Lit!: https://financiallylitbook.com 💸 Download the FREE Dinero Guide: https://courses.yoquierodineropodcast.com/ 💬 Book a free Money Call: https://yoquierodineropodcast.com/links/