Yeah, That's Probably an Ad

In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Jonathan Kirkland, Head of Marketing & Brand for BLK at Match, Cindy Lim, Head of Brand for Yuzu at Yuzu, and Julia Estacolchic, Senior Director of Brand Marketing and Head of Brand for Chispa at Match.

Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this bonus part, Adweek’s Editor in Chief Ryan Joe recaps some of the biggest conversations from the festival.

Since 2011, the Governors Ball Music Festival has brought together some of the biggest names in music, such as Kendrick Lamar, Sabrina Carpenter, and Peso Pluma, in one location. Organizing an event in the city that never sleeps is no easy task. Everything from the musical acts to the brand activations must be engaging. In this episode, we hear from Alex Joffe, Head of Partnerships for Governors Ball and Senior Sponsorship Director of C3 Presents, as he shares how the festival came to be and the secret to staying on top of emerging musical talent.

In this episode of Yeah, That’s Probably an Ad, Luz Corona and Rebecca Stewart are joined by Sara Garibaldi, President at BODEN Agency, and Lee Maicon, Global Chief Strategy Officer at The Community.

Every year, music enthusiasts gather in Boston for an exciting weekend filled with performances by well-known artists such as Ed Sheeran, Hozier, and 2024’s It Girl Chappell Roan. Have you ever wondered what it takes to put together a diverse music festival that not only showcases incredible talent but also incorporates brand activations? In this episode, Boston Calling CEO Brian Appel shares the journey of creating the festival, the process of selecting top-notch performers and brands, and how the event continues to embody the charm of New England.

Dancing is a universal language. Spend just 5 minutes online and you’ll see how some dances have become viral sensations worldwide. Choreographer Charm La’Donna is responsible for many of these popular dances. She has worked with artists like Madonna, Selena Gomez, and Dua Lipa, and her moves are constantly being imitated. However, her success with A-list artists did not happen overnight. In this episode, Charm shares her experience of balancing school and dancing, and what it was like to see her choreography go viral on TikTok.

Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this final part, Adweek’s Editor in Chief Ryan Joe, Executive Editor Jameson Fleming, Brand Editor Rebecca Stewart, and Creative Editor Brittaney Kiefer link up to reflect on the entire festival.

In today's world, many brands struggle to genuinely celebrate diverse communities and understand the best ways to do so. In this episode, we dive deep with Christina Holden, Barry’s head of PR, and Victor Self, the SVP of DEIB, to uncover how their company authentically honors communities like the LGBTQ+ community and more throughout every facet of their business. They also share invaluable advice for companies aspiring to be more inclusive in all aspects of their operations. Tune in for an inspiring conversation about true inclusivity and the impact it can have.