WIN/WIN: Women in Innovation

In this episode, Cheryl Grise shares how her second grade teacher helped propel her early sense of purpose, prompting her toward a career centered around creating transformative leaders. She explains how her passion for sailing influences how she thinks about leadership and delivers a few of her top guidelines for leading effectively.Listen for advice on:The importance of amplifying the achievements of others, especially womenUtilizing a feeling of inspiration to galvanize teamsWhy you should enter a meeting with a strong point of viewWhat key values define a leader To learn more:Cheryl Grise (Guest):https://www.linkedin.com/in/cheryl-grise-9937503Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Olivia Hawkins charts her career, from navigating the digital world during the first dot com boom (and bust) to currently leading business consulting and defining data ethics principles with one of the world’s largest advertising companies, WPP. She reflects on the excitement of the disruptive early web, the challenges around data privacy, and the contradictory messages she received in her early career in male-dominated spaces.Listen for advice on:Interpreting feedback from bosses and colleaguesWhich type of organizational structures encourage creativityDeciding what you want your career path to look like To learn more:Olivia Hawkins (Guest):https://www.linkedin.com/in/ohawkins/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Charlotte Diaz explains her route from business school and management consulting to discovering the brand strategy world — at Vivaldi Partners, RGA, and now in her role at Critical Mass. She elaborates on the business imperative to focus on the customer, why she’s dedicated to creating meaningful experiences for employees, and the challenges for women rising into leadership.Listen for advice on:Why customers define the business case for innovationThe biggest challenge when it comes to thinking about strategyWhat it means to innovate internally for your employees To learn more:Charlotte Diaz (Guest):https://www.linkedin.com/in/charlottediaz22/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Sarah Hodges talks about her personal mission to connect people and build community, through her work starting the leadership coaching platform Intelligently, and investing in founders with Pillar Venture Capital. She shares how coaching adjusted her self-awareness, and why innovation calls for learning as much as you can as quickly as possible.Listen for advice on:The compelling qualities she looks for in founders seeking fundingWhat to search for in a leadership coachWhy diversity is critical for evaluating companiesThe difference between how you lead early in your career and later on To learn more:Sarah Hodges (Guest):https://www.linkedin.com/in/sarahhodges1Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

Stephanie Murdoch and Ryan Buesser join Zoia on today's episode, which is in partnership with Driftwell. Designed with evening relaxation in mind, Driftwell is a whole new way to cap off your day. Driftwell is a new enhanced water beverage with magnesium and L-theanine to help you relax and unwind.From founding Driftwell through PepsiCo’s “The Next Big Idea” initiative, to speaking with a nutrition scientist, to live testing the product design on digital platforms, Stephanie and Ryan will walk you through the challenges and opportunities they see in the beverages industry today.Listen for advice on:How to bring a product to market How to stay innovative while working within regulatory constraintsHow to create a dialogue between product and customer To learn more:Driftwell: https://www.drinkdriftwell.com Stephanie Murdoch: https://www.linkedin.com/in/stephanie-murdoch-954b8115/Ryan Buesser: https://www.linkedin.com/in/ryanbuesser/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.co

In this episode, Rebecca Robins reflects on how an early curiosity about languages and cultures led to her interest in brands and a nearly 20 year career at Interbrand. From working with her first client, LEGO, to overseeing Interbrand Academy, Rebecca explains the “polymathic business” of looking at the relationships between brands and culture.Listen for advice on:* Developing your career by working in another country* Which three factors the fastest-rising brands have in common* Why #purpose for brands is so important* Adapting social learning to work from homeThank you to Driftwell, our sponsor for this WIN/WIN episode. To learn more:Rebecca Robins (Guest):https://www.linkedin.com/in/rebecca-robins-0a1707?originalSubdomain=ukZoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Nisreen Hasib shares how her passion for advocacy shaped her career — beginning as a teenager doing interfaith work, then as a lawyer focused on labor and employment, and now as the COO of the sexual wellness company Unbound. She shares how advertising roadblocks and stigmas can curtail acceptance and innovation in the health education spaces.Listen for advice on:Navigating how ethical issues are addressed in your fieldUsing your position to impact others in the largest way possibleInnovating in a space where open conversations are challenging To learn more:Nisreen Hasib (Guest):https://www.linkedin.com/in/nisreen-hasib-59780817/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Michele Markus talks about carving her own paths — from creating a major at Penn to defining her own job descriptions at Omnicom. She explains how walking into the wrong room led to a job at Deloitte, and how asking questions can generate opportunities. She also elaborates on the vital role of communications in the healthcare space and how it’s being shaped for the future.Listen for advice on:The three ways to address innovation with a broad set of stakeholdersHow the digital space can be utilized in healthcareWhy failure is a way to build empathyHow to evaluate board service and areas where you can make an impactTo learn more:Michele Markus (Guest):https://www.linkedin.com/in/michele-markus-232338/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley

In this episode, Liz Eddy shares how losing her father at a young age made her aware of the financial, logistical, and emotional impacts of losing a loved one, and influenced her development of an end-of-life planning company. She elaborates on the valuable role that empathetic communication skills has played in her career — from starting her first company at age 15, to driving communications strategy at DoSomething.org, and now as CEO of Lantern.Listen for advice on:Why end-of-life planning is helpful to those you loveNavigating the challenges of tech fundraisingNormalizing conversations around deathInnovating in unexpected spaces To learn more:Liz Eddy (Guest): https://www.linkedin.com/in/liz-eddy-6664ba27/Zoia Kozakov (Host):https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation:https://www.womenininnovation.coBrand Copy by Nicole Beckley