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Wharton Marketing Matters


Latest episode

  • Highlights: Resy, An American Express Company | Fiametta

    35:30|
    Highlights of interviews with Hannah Kelly, Chief Marketing Officer at Resy, an American Express company, and Merill Hollander, founder of the contemporary fine jewelry brand Fiametta, as they discuss leveraging technology, curated experiences, and sustainability to connect with modern consumers and transform traditionally insular industries.

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  • Highlights: Liquid Death | Wilson Sporting Goods Co.

    32:03|
    Highlights from interviews with Ryan Heuser, Senior Vice President of Experiential at Liquid Death, on the brand’s origins, Eagles partnership, and experiential strategy, alongside insights from David Picioski, Head of Global Brand Partnerships and Collaborations at Wilson Sporting Goods Co., covering Wilson’s NBA partnership, player relationships, Caitlin Clark ambassadorship, and technology-driven product innovation.
  • Highlights: DoorDash | Take 5 Oil Change

    31:06|
    Highlights of interviews with Toby Espinosa, Vice President of Ads at DoorDash, discussing scaling a startup into a global marketplace and the future of retail media innovation, and Doug Zarkin, Chief Marketing Officer at Take 5 Oil Change and former CMO of Pearle Vision, exploring emotional branding through authenticity and creativity.
  • Inside Time’s Best Inventions and Innovation Selection Process

    31:20|
    Emma Barker Bonomo, Editorial Director at Time, joins Barbara & Americus to discuss how the magazine curates its annual Best Inventions list, highlighting the criteria, trends, and global significance behind the most impactful innovations of the year.
  • Best of 2025

    01:05:00|
    This “Best of 2025” episode highlights insights from Shannon Shae Montoya, Global Head of B2B Marketing, Sponsorships, and Events at Yahoo; Toby Espinosa, Vice President of Ads at DoorDash; Adam Kornblum, Chief Creative Officer at L’Oréal; and Merill Hollander, founder of Fiametta, as they discuss how data-driven creativity, storytelling, and bold experimentation are shaping the future of marketing, retail media, beauty, and fine jewelry.
  • Highlights: Youth Logic | Think Faster, Talk Smarter

    30:04|
    Highlights from Barbara & Americus' conversations with Connor Blakley, founder of Youth Logic, about effective Gen Z engagement, and Matt Abrahams, Stanford Graduate School of Business lecturer and author of Think Faster, Talk Smarter, who discussed practical frameworks for reducing anxiety and communicating with clarity and confidence.
  • Highlights: Adidas Originals | Amgen

    29:58|
    Annie Barrett, Vice President of Marketing for Adidas Originals, Basketball and Partnerships, and Sean Bruich, Senior Vice President of AI, Engineering and Data Science at Amgen, share insights on how iconic brand storytelling and rapidly evolving AI capabilities intersect to drive authenticity, collaboration, and transformative innovation across industries.