AnaOno Elevator Pitch
Karl Ulrich's Elevator Pitch of the Month for June is AnaOno.
Comfortable, sexy bras for breast cancer survivors, from a woman who is a survivor herself. Founder Dana Donofree's story is a classic example of solving your own problem--and perfect illustration of why we need more women entrepreneurs and VCs. Listen to the full interview for more of her terrific story of building the company, how her experience as a fashion designer dovetailed into this new career, and especially the story of where the name AnaOno came from (it’s a very funny story).