Share

Visionary Minds
🇺🇸 Urban Decay - Anika Majithia : Makeup as Protest, Power, and Purpose (Carte Blanche)
•
This is not just makeup — it’s a manifesto.
In this Carte Blanche episode, Anika Majithia, the new Head of Urban Decay, delivers a bold spoken word performance that redefines what makeup stands for. From rebellion to self-expression, from protest to power, she shares her unapologetic vision for the brand’s future — one that celebrates color, courage, and the beauty of not blending in.
Urban Decay is back — louder, prouder, and more purposeful than ever.
More episodes
View all episodes

🇬🇧 Bryony Deery: Building A Global Wellness Brand
44:06|In this episode of Visionary Minds, Bryony Deery shares how she transformed a personal recovery practice into a global wellness brand. Founder of Pilates by Bryony and wellness partner to Dior, she reflects on scaling a community-first business, navigating growth, and protecting brand integrity in a fast-moving industry.From launching digital classes to building a premium ecosystem across app, products and luxury collaborations, Bryony offers a candid look at brand strategy, loyalty, hiring lessons, and the discipline required to grow without dilution.At a pivotal moment — becoming a mother and choosing to pause her podcast — she also speaks about leadership, sustainability, and knowing when to step back.A conversation about ambition, positioning, and what it really takes to build a brand designed to last.
🇬🇧 [TEASER] Bryony Deery: Building A Global Wellness Brand
01:28|In this episode of Visionary Minds, Bryony Deery shares how she transformed a personal recovery practice into a global wellness brand. Founder of Pilates by Bryony and wellness partner to Dior, she reflects on scaling a community-first business, navigating growth, and protecting brand integrity in a fast-moving industry.From launching digital classes to building a premium ecosystem across app, products and luxury collaborations, Bryony offers a candid look at brand strategy, loyalty, hiring lessons, and the discipline required to grow without dilution.At a pivotal moment — becoming a mother and choosing to pause her podcast — she also speaks about leadership, sustainability, and knowing when to step back.A conversation about ambition, positioning, and what it really takes to build a brand designed to last.
🇫🇷 RUBY MAZUEL - Réinventer le métier de make-up artist
35:07|Dans cet épisode de Visionary Minds, Wilfried reçoit Ruby Mazuel, make-up artist parisienne en pleine ascension, dont l’approche sensible et exigeante est en train de redéfinir le métier.Ancienne patineuse artistique, Ruby parle du maquillage comme d’un geste, d’un mouvement juste, ce qu’elle appelle le glide. Une manière de travailler la peau sans jamais l’imposer, en écoutant les visages, les énergies, les silences.Ensemble, ils évoquent la frénésie des plateaux, la pression invisible du métier, la relation de confiance entre l’artiste et la personne maquillée, mais aussi la place de l’humain dans une industrie souvent obsédée par le résultat.Ruby partage également sa vision à travers Ruby’s Kitchen, un laboratoire créatif où l’art, la peinture et la culture, jusqu’aux inspirations du Louvre, deviennent matière à maquillage.Une conversation profonde sur la beauté de demain, l’auteurité artistique, et cette idée forte : un beau visage, c’est un visage en paix avec lui-même.Un épisode pour comprendre comment on réinvente un métier, en douceur, en conscience, et avec une vraie vision.
🇫🇷 [TEASER] RUBY MAZUEL - Réinventer le métier de make-up artist
01:26|Dans cet épisode de Visionary Minds, Wilfried reçoit Ruby Mazuel, make-up artist parisienne en pleine ascension, dont l’approche sensible et exigeante est en train de redéfinir le métier.Ancienne patineuse artistique, Ruby parle du maquillage comme d’un geste, d’un mouvement juste, ce qu’elle appelle le glide. Une manière de travailler la peau sans jamais l’imposer, en écoutant les visages, les énergies, les silences.Ensemble, ils évoquent la frénésie des plateaux, la pression invisible du métier, la relation de confiance entre l’artiste et la personne maquillée, mais aussi la place de l’humain dans une industrie souvent obsédée par le résultat.Ruby partage également sa vision à travers Ruby’s Kitchen, un laboratoire créatif où l’art, la peinture et la culture, jusqu’aux inspirations du Louvre, deviennent matière à maquillage.Une conversation profonde sur la beauté de demain, l’auteurité artistique, et cette idée forte : un beau visage, c’est un visage en paix avec lui-même.Un épisode pour comprendre comment on réinvente un métier, en douceur, en conscience, et avec une vraie vision.
🇺🇸 Brand Washing: When Vision Replaces Identity (Carte Blanche with Susanna Nicoletti)
32:44|In this Carte Blanche episode of Visionary Minds, Susanna Nicoletti delivers an unfiltered perspective on one of the most sensitive issues in luxury fashion today: brand washing.She explains why giving unchecked power to creative directors can weaken brand identity, erode customer loyalty, and ultimately impact business performance. From iconic houses to real customer reactions, Susanna challenges the industry’s obsession with disruption and reminds us why brands are not blank canvases — but systems built to last.A sharp, thought-provoking listen for anyone leading, advising, or building fashion and luxury brands today.
🇺🇸 [TEASER] Brand Washing: When Vision Replaces Identity (Carte Blanche with Susanna Nicoletti)
01:13|In this Carte Blanche episode of Visionary Minds, Susanna Nicoletti delivers an unfiltered perspective on one of the most sensitive issues in luxury fashion today: brand washing.She explains why giving unchecked power to creative directors can weaken brand identity, erode customer loyalty, and ultimately impact business performance. From iconic houses to real customer reactions, Susanna challenges the industry’s obsession with disruption and reminds us why brands are not blank canvases — but systems built to last.A sharp, thought-provoking listen for anyone leading, advising, or building fashion and luxury brands today.
🇺🇸 TRUE BEAUTY VENTURES - Investing in the Soul of Beauty
01:15:42|In this episode of Visionary Minds, Wilfried sits down with Rich Gersten and Cristina Nuñez, co-founders of True Beauty Ventures, to unpack what it really takes to build beauty brands that last.Together, they explore why virality is often a trap, why less capital can sometimes create stronger foundations, and how patience, discipline, and empathy have become strategic advantages in today’s beauty landscape. From the volatility of celebrity brands to the signals that define long-term winners, they share rare, investor-level insights grounded in real experience.As the beauty industry enters 2026 after an eventful year of consolidation and cultural shifts, this conversation offers a clear-eyed perspective on smart capital, pragmatic growth, and the future of brand-building beyond hype.A must-listen for founders, investors, and leaders shaping the next decade of beauty.
🇺🇸 [TEASER] TRUE BEAUTY VENTURES - Investing in the Soul of Beauty
01:24|TEASERIn this episode of Visionary Minds, Wilfried sits down with Rich Gersten and Cristina Nuñez, co-founders of True Beauty Ventures, to unpack what it really takes to build beauty brands that last.Together, they explore why virality is often a trap, why less capital can sometimes create stronger foundations, and how patience, discipline, and empathy have become strategic advantages in today’s beauty landscape. From the volatility of celebrity brands to the signals that define long-term winners, they share rare, investor-level insights grounded in real experience.As the beauty industry enters 2026 after an eventful year of consolidation and cultural shifts, this conversation offers a clear-eyed perspective on smart capital, pragmatic growth, and the future of brand-building beyond hype.A must-listen for founders, investors, and leaders shaping the next decade of beauty.