Visionary Minds

Dans cet épisode de Visionary Minds, Wilfried reçoit Ruby Mazuel, make-up artist parisienne en pleine ascension, dont l’approche sensible et exigeante est en train de redéfinir le métier.Ancienne patineuse artistique, Ruby parle du maquillage comme d’un geste, d’un mouvement juste, ce qu’elle appelle le glide. Une manière de travailler la peau sans jamais l’imposer, en écoutant les visages, les énergies, les silences.Ensemble, ils évoquent la frénésie des plateaux, la pression invisible du métier, la relation de confiance entre l’artiste et la personne maquillée, mais aussi la place de l’humain dans une industrie souvent obsédée par le résultat.Ruby partage également sa vision à travers Ruby’s Kitchen, un laboratoire créatif où l’art, la peinture et la culture, jusqu’aux inspirations du Louvre, deviennent matière à maquillage.Une conversation profonde sur la beauté de demain, l’auteurité artistique, et cette idée forte : un beau visage, c’est un visage en paix avec lui-même.Un épisode pour comprendre comment on réinvente un métier, en douceur, en conscience, et avec une vraie vision.

Dans cet épisode de Visionary Minds, Wilfried reçoit Ruby Mazuel, make-up artist parisienne en pleine ascension, dont l’approche sensible et exigeante est en train de redéfinir le métier.Ancienne patineuse artistique, Ruby parle du maquillage comme d’un geste, d’un mouvement juste, ce qu’elle appelle le glide. Une manière de travailler la peau sans jamais l’imposer, en écoutant les visages, les énergies, les silences.Ensemble, ils évoquent la frénésie des plateaux, la pression invisible du métier, la relation de confiance entre l’artiste et la personne maquillée, mais aussi la place de l’humain dans une industrie souvent obsédée par le résultat.Ruby partage également sa vision à travers Ruby’s Kitchen, un laboratoire créatif où l’art, la peinture et la culture, jusqu’aux inspirations du Louvre, deviennent matière à maquillage.Une conversation profonde sur la beauté de demain, l’auteurité artistique, et cette idée forte : un beau visage, c’est un visage en paix avec lui-même.Un épisode pour comprendre comment on réinvente un métier, en douceur, en conscience, et avec une vraie vision.

In this Carte Blanche episode of Visionary Minds, Susanna Nicoletti delivers an unfiltered perspective on one of the most sensitive issues in luxury fashion today: brand washing.She explains why giving unchecked power to creative directors can weaken brand identity, erode customer loyalty, and ultimately impact business performance. From iconic houses to real customer reactions, Susanna challenges the industry’s obsession with disruption and reminds us why brands are not blank canvases — but systems built to last.A sharp, thought-provoking listen for anyone leading, advising, or building fashion and luxury brands today.

In this Carte Blanche episode of Visionary Minds, Susanna Nicoletti delivers an unfiltered perspective on one of the most sensitive issues in luxury fashion today: brand washing.She explains why giving unchecked power to creative directors can weaken brand identity, erode customer loyalty, and ultimately impact business performance. From iconic houses to real customer reactions, Susanna challenges the industry’s obsession with disruption and reminds us why brands are not blank canvases — but systems built to last.A sharp, thought-provoking listen for anyone leading, advising, or building fashion and luxury brands today.

In this episode of Visionary Minds, Wilfried sits down with Rich Gersten and Cristina Nuñez, co-founders of True Beauty Ventures, to unpack what it really takes to build beauty brands that last.Together, they explore why virality is often a trap, why less capital can sometimes create stronger foundations, and how patience, discipline, and empathy have become strategic advantages in today’s beauty landscape. From the volatility of celebrity brands to the signals that define long-term winners, they share rare, investor-level insights grounded in real experience.As the beauty industry enters 2026 after an eventful year of consolidation and cultural shifts, this conversation offers a clear-eyed perspective on smart capital, pragmatic growth, and the future of brand-building beyond hype.A must-listen for founders, investors, and leaders shaping the next decade of beauty.

TEASERIn this episode of Visionary Minds, Wilfried sits down with Rich Gersten and Cristina Nuñez, co-founders of True Beauty Ventures, to unpack what it really takes to build beauty brands that last.Together, they explore why virality is often a trap, why less capital can sometimes create stronger foundations, and how patience, discipline, and empathy have become strategic advantages in today’s beauty landscape. From the volatility of celebrity brands to the signals that define long-term winners, they share rare, investor-level insights grounded in real experience.As the beauty industry enters 2026 after an eventful year of consolidation and cultural shifts, this conversation offers a clear-eyed perspective on smart capital, pragmatic growth, and the future of brand-building beyond hype.A must-listen for founders, investors, and leaders shaping the next decade of beauty.

Merci pour cette année incroyable.Je vous livre dans cet épisode le futur lineup de 2026.Hâte de vous retrouver à la rentrée.Belles vacances.Wilfried

In this episode of Visionary Minds, we sit down with Ana Andjelic — Global Chief Brand Officer at Esprit, former CBO of Banana Republic, sociologist by training, and one of the Forbes Most Entrepreneurial CMOs 50.Ana shares a powerful perspective on why brands must move beyond campaigns and start operating as cultural systems. Drawing from her experience across agencies and global brands, she explains how cultural capital creates pricing power, why virality is a short-term illusion, and how brands build gravity by designing worlds people want to belong to.From taste versus trends, to culture as a measurable business asset, to the evolving role of the CMO as a producer and showrunner, this conversation offers a sharp, honest, and deeply strategic look at what it takes to build brands that endure.This episode is essential listening for anyone working in brand, marketing, strategy, leadership, or culture — and for those who believe that relevance is built over time, not optimized overnight.