Share

cover art for Deeper conversations + Kickstarter tips with Miguel Luis (So Cards)

Virtual Beer

Deeper conversations + Kickstarter tips with Miguel Luis (So Cards)

Season 1, Ep. 3

Good conversations start with the right questions. But in this case, also, a Kickstarter campaign.


Miguel Luis made So Cards, a collection of cards for deeper discussions. The best conversations start with one good question. What can you do with fifty-two?

So Cards had a successful Kickstarter campaign in 2018, but Miguel didn't expect them to become a business. And they did! Today there are around twenty thousand decks around the world, and that number keeps growing.


In this episode, you'll hear the story of So Cards from the idea of a physical product. We're talking about communication, conversation, and Kickstarter pitfalls. Listen to this if you need Kickstarter tips, if you don't like small talk, and if you want to know why do you need friends who won't laugh at your every joke.


Drinks menu: Ardbeg 10, and gin-basil smash with calamansi.


Cool things to check out:

Buy So Cards on Amazon: https://geni.us/socards

So Cards on Instagram

So Cards' Website

Miguel on Instagram


The music in this episode was provided by Soundstripe.

Buy my microphone + preamp

Follow me on Instagram

Support the show on Ko-fi

What else do I do?

More episodes

View all episodes

  • 3. Personal branding and 11 years of blogging, with Dainahara Polonia

    01:00:04
    Watch this episode: https://youtu.be/eEVcEXFxA9MDainahara Polonia is a veteran in the world of online content. She started blogging 11 years ago. Her blog Explore Utrecht is a comprehensive, bilingual guide to Utrecht for both visitors and locals, with a team of writers and offshoots on different social media platforms. Last year, she also started her content marketing agency, CreatorStudio.nl. In this episode of Virtual Beer, we're discussing branding, blogging, and the influencer landscape. Dainahara gave many helpful tips for people (and businesses) looking to set up or revamp their online presence. Drinks menu: El Carro de La Mata Moscatel (also, eclairs) Cool things to check out: Explore UtrechtCreator StudioExplore Utrecht on InstagramDainahara on InstagramLe Petitjean Saar UtrechtShop my gear: Camera + Battery grip: https://geni.us/YG3vMy favorite lens: https://geni.us/EatgMy second favorite lens: https://geni.us/f2jcMicrophone: https://geni.us/5wDRAbhMic preamp: https://geni.us/mFgQMusic licensed through Soundstripe. Check it out! https://soundstripe.com?fpr=virtualbeer
  • 2. Should you become a streamer, with WDWRM

    55:50
    WDWRM tells stories, makes electronica, and streams on Twitch.Watch this episode: https://youtu.be/wBMHs1A7xDkVlad Smolyakov (a.k.a. WDWRM) creates video content for brands by day and live streams on Twitch by night. He's also a street photographer and a musician.In this episode, we're looking for an answer to the age-old question: should you become a streamer? And: how the hell do you do that?Now that live streaming is no longer reserved for gamers, is there any difference between streamers and YouTubers?We're also discussing photography, electronica, and the good ol' days... of Myspace.Drinks menu: Alma de Trabanco (natural cider vermouth), white wine just for show, and coffee.Cool things to check out:WDWRM on TwitchWDWRM on InstagramWDWRM on BandcampWDWRM on TwitterVlad’s street photographyNemanja Glumac on VSCORoyalty-free music (except for WDWRM tracks) provided by Soundstripe.Buy my microphone + preampFollow me on InstagramSupport the show on Ko-fi
  • 1. Photography challenges and finding community, with photographer Chelsea London

    51:05
    Chelsea hosts a 52-week photography challenge you might have heard of.Watch this episode: https://youtu.be/F4PGx7J4xhwChelsea London has entered the third year of hosting a 52-week photography challenge. If you're a photographer and you're getting started with such a challenge, maybe it's hers!She also moderates /r/photography (a photography subreddit you might have heard of).In this show, we're discussing photo challenges and projects, street photography, offline and online communities, and that time when both of us went crazy and blocked thousands of our Instagram followers. Chelsea is a street and documentary travel photographer from New York, based in Prague. Drinks menu: Braník (beer) and Abavas Apple Pie (spiced apple wine).Cool things to check out:Chelsea’s Instagram profileChelsea’s websiteChelsea’s 52-week challengeChelsea's 52-week challenge on Reddit Chelsea's workshop calendarThe music in this episode was provided by Soundstripe.Buy my microphone + preampFollow me on InstagramSupport the show on Ko-fiWhat else do I do?
  • 2. The creative process + tips for better audio on Youtube with Oliver J Hughes

    41:07
    When is the right time to pivot as a creative? Can you use YouTube to help with that? You are the process, and that's perfectly fine as long as you position your microphone right. :)Oliver J Hughes is a composer, filmmaker, audio professional, and YouTuber based in Kansas City.In this episode, we're discussing the creative process, pivoting, following your gut, and using YouTube for personal branding.If you've just started a YouTube channel or creating content, we'll also give you some quick and easy tips for getting better audio in your videos.Drinks menu: Budweiser, and St. Bernardus ABT 12.Cool things to check out:Oliver's YT channelOliver's Instagram profileEnavant creativeShop our microphones!Buy Oliver's preampBuy my preampFollow me on InstagramSupport the show on Ko-fi
  • 1. Travel industry after corona + WFH tips with Cate Misczuk

    29:37
    How to create novelty and stay motivated? How is the way we travel going to change? Also, cocktails.Cate is an American freelance writer and content strategist based in Utrecht, Netherlands. In this episode, we're sharing our tips for working from home, creating novelty, and staying stimulated during the lockdown. Are freelancers now at an advantage compared to office workers? We're also trying to figure out how is the way we travel going to change once life goes back to normal and exploring how's the hospitality industry coping with the crisis. Drinks menu: Moscow mule and a champagne cocktail from Bon Appetit.Cool things to check out:Flow triggersCate's InstagramSteven Kotler's websiteSupport the podcast
  • Trailer - Episode 0

    01:29
    Here are the ground rules: we have to drink something, every show will be edited down to about half an hour because nobody needs another two-hour podcast. Every show should contain some real, actionable advice, no matter the context.