Share

cover art for Diageo Bets Big on NA Spirits

VinePair Podcast

Diageo Bets Big on NA Spirits

Season 6, Ep. 82

Adam, Joanna, and Zach speculate about Diageo's recent acquisition of Ritual Zero Proof: with Seedlip already in the portfolio, why add another brand? Does the growing popularity of "zebrastriping" in the UK portend a similar trend here in the US? What is the target market, and why is it likely to be largely on-premise? Plus, an extended discussion of hotel bars. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.


Adam is drinking: Martini at Corner Bar


Zach is drinking: Bale Breaker "Pink Skies" Fresh Hop IPA


Joanna is drinking: Casamara Club "Superclassico" Aperitivo


Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair

More episodes

View all episodes

  • 105. Should Bourbon Cost More?

    28:05||Season 6, Ep. 105
    Adam, Joanna, and Zach discuss the curious fact that despite the fact that many prized bourbons command staggering prices on the secondary market, for the most part the distilleries that produce those bourbons have generally not raised retail prices. What benefits do these brands derive from this practice? What would raising prices do? Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is reading: With Voodoo Ranger ‘Mini Rippers,’ New Belgium Takes a New Shot at an Old IdeaZach is reading: How Willett’s Egg Salad Sandwich Became as Beloved as Its Cult WhiskeyAdam is reading: The 10 Best Booze Books to Buy This Holiday Season (2024)Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 104. Matchmaking Spirits and Cocktails Is Hard

    31:14||Season 6, Ep. 104
    Adam, Joanna, and Zach debate whether spirits brands can try to attach their specific brand to a known cocktail, and if so, which ones are up for grabs or would make sense to highlight. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is drinking: Failla Pinot NoirZach is drinking: Bella Union "La Gemma" Red BlendAdam is drinking: Cinnamon Raisin Bagel cocktail (made by Joanna)Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 103. Napa Needs to Adapt, Again

    36:06||Season 6, Ep. 103
    Adam, Joanna, and Zach discuss the current state of wine tourism in Napa Valley, after a year of declining visitations, and speculate that the region as a whole was too quick to assume that the post-pandemic landscape and model was going to be the new normal, instead of a weird outlier time. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Zach is reading: Has the Title ‘Master Sommelier’ Become a Paradox?Joanna is reading: The 22 Best New Breweries of the Year, According to Beer ProsAdam is reading: Like Christmas Decorations, Holiday Pop-Up Bars Arrived Earlier Than Ever This YearInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 102. The Stories Behind Our Top 50 Spirits of 2024

    18:04||Season 6, Ep. 102
    Adam, Joanna, and Zach break down the recently-released list of VinePair's Top 50 Spirits of 2024, including excitement about Cognac, rum, and barrel-finished spirits in general. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Zach is drinking: Arnaud Lambert "Clos David" Saumur BlancJoanna is drinking: Turf ClubAdam is drinking: Domaine Bernard Defaix Premier Cru "Les Vaillons" ChablisInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 101. Why Does the Restaurant Experience Feel So Bad Right Now?

    43:49||Season 6, Ep. 101
    With the holiday dining season fully upon us, Adam, Joanna, and Zach are joined by VinePair contributor and restaurateur Dave Foss to discuss his most recent column, as well as the overall state of hospitality, including how have staffing cutbacks and shortages hurt the guest experience. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is reading: For the Alcohol Industry, Trump’s Tariffs Look Even More Chaotic This Time AroundZach is reading: Constellation to Sell Svedka Vodka to SazeracAdam is reading: The 10 Most Bizarre Recipes From the Iconic Savoy Cocktail BookInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 100. Vodka Still Matters. A Lot.

    47:04||Season 6, Ep. 100
    Despite all of the buzz around bourbon and tequila, vodka remains the most important spirit in the United States. To discuss vodka's past, present, and future trajectory, Adam and Joanna are joined by Grey Goose vice president of global marketing Aleco Azqueta. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is drinking: Okinawa Old Fashioned at Time and TideZach is drinking: The Devil is a Liar "Shooting in the Gym" GrenacheAdam is drinking: Domaine Bertagna Clos de Vougeot Grand CruInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 99. The Murky Etiquette of Bringing Bottles

    31:24||Season 6, Ep. 99
    With the holiday season upon us, one of the more sticky bits of drinks-related etiquette is coming once again to the forefront for many - should you bring a bottle (or more) to a gathering, and most of all, should you expect the host(s) to open that bottle with you there? Adam, Joanna, and Zach share their own perspectives and experiences with this fraught scenario. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is reading: Fermentation for Flavor and Opulence With Sebastian Tollius of Clemente BarAdam is reading: Movie-Theater Drinking Is Bigger, Better, and More Novel Than EverZach is reading: The 30 Best Wines for Thanksgiving (2024)Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 98. It's the Most Wonderful(ly Important) Time of the Year!

    28:53||Season 6, Ep. 98
    With the holiday season upon us, Adam, Joanna, and Zach discuss why this time of year is so critical for many different brands and categories, and speculate on which ones will have a happy holidays and which will end up with a (proverbial, probably) lump of coal in their stockings. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Zach is drinking: The Walls "Mahana" Joanna is drinking: Pax Wines Alder Springs Vineyard Chenin BlancAdam is drinking: Hard Start from Grand Army BarInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
  • 97. Can Alcohol Benefit From Cannabis Going Bust at the Ballot Box?

    25:53||Season 6, Ep. 97
    With a recreational marijuana ballot initiative going down to defeat in Florida and uncertainty about the incoming administration's interest in federal legalization, cannabis companies and their investors are getting cold feet. Since cannabis has been coopting some classic drinking occasions, does this setback give alcohol some breathing room? Adam, Joanna, and Zach weigh in. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.Joanna is reading: Shakers Can Break Ceilings: The Rise of Women in Global Cocktail CompetitionsZach is reading: Why Craft Breweries Are Still Launching Hard Seltzer BrandsAdam is reading: The Cookbook That Became Every Bartender’s Trusted CompanionInstagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair