Episode 12 - Cloud based video editing w/ Matias Høibraaten
Vimond Sales Manager Matias Høibraaten talks about cloud based video editing, and the benefits of moving your video editing workflow to the cloud. Who can benefit from these solutions, and why it´s impossible to talk about video software in 2019 without mentioning the cloud.Produced byMainstreamforVimond Media Solutions.
Episode 11 - Stein Erik Sørhaug about SVOD, AVOD and the future of linear.
In this episode of Vimond CloseUp, Kristiane Ekrheim talks to Vimonds VP Channels & Alliances, Stein Erik Sørhaug about what major trends we are seeing in the industry today, the future of linear TV, SVOD and AVOD and also, what he expects to be the hot topics at the upcoming IBC in Amsterdam.Produced byMainstreamforVimond Media Solutions.
Episode 10 w/ Anne Jacobsen - Media City Bergen
Anne Jacobsen is the CEO of NCE Media, and Media City Bergen, of which Vimond is a part of. The Norwegian Media Cluster is a world leader in augmented reality, graphics, visualization, digitalization, broadcast, television technology and tools for digital storytelling. Kelly Moulton sits down with Anne to find out the vision for the cluster, when the idea spawned for bringing together competing companies in one big building, and how it has lived up to, and even surpassed expectations.Produced byMainstreamforVimond Media Solutions.
Episode 9 - w/ Christy Tanner, GM, CBS News Digital
Kelly Moulton sat down to talk to Christy Tanner, GM of CBS News Digital, to talk about the state of news today, the promise of addressability, the fact that there´s “no 3rd party measurement in the OTT space” and other challenges ahead.“We are still the only player that is truly a live service where you can reliably find breaking news from a trusted brand such as CBS News. And that´s a big distinction in this news marketplace right now.” says Tanner.Produced byMainstreamforVimond Media Solutions.
Episode 8 - How blockchain will effect the media industry - w/ Jacobo Toll-Messia (Hubii.com)
Following up on our blog post,Understanding Blockchain and Monetization for the Media Industry, we sat down with the Founder and CEO of Bergen based Hubii.com - Jacobo Toll Messia (a former Vimonder).We discuss some concrete applications of blockchain for media professionals and focus on the ad industry in particular.- "Most importantly you know where your money is going.Complete accountability and traceability."Produced byMainstreamforVimond Media Solutions.
Episode 7 - "It´s the people" w/ brand strategist Ina Stølen
How can a brand agency help a company understand its customers, and then in turn, ultimately themselves. Brandity is a Norwegian brand strategy agency that has helped Vimond gain deeper customer insight, and define what kind of company we want to be.https://vimond.com/https://www.brandity.no/Produced by Mainstream AS
Episode 6 w/ Matias Høibraaten - "The maturing OTT market"
In this episode, Kelly Moulton sits down with Vimond sales manager Matias Høibraaten to discuss what Matias is seeing and hearing in the OTT market today.
Episode 5 - "Understanding VR for OTT" with Keith Mellingen, VR director of Rainfall
Kelly Moulton sits down with Keith Mellingen, the VR director of Bergen based IT consultancy, Rainfall, a good partner of Vimond. Keith spends a good deal of time producing 360 videos and helped us to understand just what "VR" means, be it virtual reality, mixed reality, augmented reality or extended reality. How can VR be applicable to a producer of television is really what we wanted to get to the heart of. Demystify this latest buzzword into a tool for today. In essence the takeaway is that a showrunner should absolutely be thinking VR (in this case 360 video specifically) for promos, a powerful behind the scenes tool. Listen to learn more.Produced by Mainstream for Vimond Media Solutions.
Episode 4 - w/ Kristian Bruarøy - Thoughts about the future of OTT
In our second talk with Kristian Bruarøy, former head of TV 2 Sumo, we discuss important questions like: Is outdoor promotion still relevant? What is the future of live? Is it true that Kristian is binge watching old episodes of Bonanza?If you missed part 1, check out episode 1, where Kristian takes us through the birth of Vimond, and how he began with a small team of pioneers who started streaming clips 20 years ago at TV 2 Norway.