Think Wedding Business

*Sign up to our Think Wedding Business newsletter HERE: https://mailchi.mp/d4497f5bd9ac/think-wedding-business-intel*AI is here and some of us are more enthusiastic than others, but one thing seems certain: it will change the way wedding businesses are run. It definitely seems that way at least, after this conversation. Arran has been embracing AI for the last couple of years and it has transformed how he runs his videography business. Now, after launching his own AI tools to help our industry, he shares his best practices and tools that we should all be considering in this new era. Tools discussed in this episode:Poke: https://poke.com/r/NdF87iYtimrWedSearch: app.wedsearch.ai - Use code "Wings" for a discount! Wedding Intelligence: https://weddingfilmmaking.shop/products/wedding-intelligence-ai-made-simple-for-wedding-professionals - Use code "Wings" for a discount! Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, and if there are any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

*sign up to our Think Wedding Business newsletter HERE: https://mailchi.mp/d4497f5bd9ac/think-wedding-business-intel*This week, a guest that we've been trying to convince to come on the pod for years! The OG of wedding filmmaking, Philip White. Phil is well known throughout the videography community as one of the pioneers of modern wedding films. His online courses and in person workshops have inspired many of today's in demand suppliers, including our very own Adam Wing. But even with many accolades and luxury weddings to his name, Phil's down to earth, practical mindset is what stands out the most. A refreshingly honest conversation about the state of today's wedding industry, marketing, pricing and so much more. We hope you enjoy this one as much as we did. You can find Philip's work here; https://www.philipwhite.io/Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

*sign up to our Think Wedding Business newsletter HERE: https://mailchi.mp/d4497f5bd9ac/think-wedding-business-intel*This week, we’re joined by Jason and Danny from That Wedding Videographer Podcast to talk about positioning yourself in the wedding industry, education and how building a podcast and community has opened doors far beyond just bookings.We also chat about the growth of the That Wedding Videographer Summit, the power of community-led education, and how creating value for others can naturally elevate your own brand.You can listen to their podcast here; That Wedding Videographer Podcast@thatweddingvideographerpodEach episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

*sign up to our Think Wedding Business newsletter HERE: https://mailchi.mp/d4497f5bd9ac/think-wedding-business-intel*After the last episode with Will Maden, we ponder how to make 1% increases across our services. This episode dives into the power of 1% improvements across every stage of the wedding business journey, from first impressions online to post-wedding follow-up.Most suppliers already deliver a great product, but the real differentiator is the experience you create. Small, intentional upgrades at each touchpoint compound into something memorable, turning your satisfied couples into actual cheerleaders who actively recommend you.Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

*sign up to our Think Wedding Business newsletter HERE: https://mailchi.mp/d4497f5bd9ac/think-wedding-business-intel*Today we’re joined by international DJ Will Maden — known for high-end weddings, global events, and clients like Manchester City FC.https://www.instagram.com/willmaden_dj/Will breaks down how he’s built a premium DJ brand without following the “traditional” route, including why he doesn’t rely on a website, how Instagram acts as his entire sales funnel, and the thinking behind every piece of content he posts.We dive into:Why intentional content beats viral contentUsing Instagram as your CV (and how to post with purpose)How to turn real weddings into consistent enquiriesThe power of being seen Building a premium brand through consistency and attention to detailThis episode is a reminder that sometimes the best strategy… is keeping things simple and doing the basics exceptionally well.Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

We’re joined by Russell Kent Nichols to dive into his brand new CRM platform built specifically for wedding suppliers: Wedola.Russell shares the story behind Wedola, why he felt the wedding industry needed its own dedicated CRM, and how simplifying systems can dramatically improve both your workflow and your client experience.We break down:What a CRM actually is (and why you might need one)How Wedola is designed by a wedding supplier, for wedding suppliersThe power of automation without losing the personal touchCreating a seamless, branded client experience from enquiry to deliveryFeatures like client portals, automated emails, invoices, and analyticsHow better systems can increase your average booking valueWhy simplicity beats overcomplicated toolsThe balance between AI and human connection in the wedding industryRussell also shares insights into building a product alongside running a wedding business, the realities of “passive income,” and how community feedback is shaping Wedola’s future.If you’re still managing enquiries, invoices, and client communication manually, this episode will open your eyes to what’s possible.👉 Start your free trial: https://wedola.coEach episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

In this episode of Think Wedding Business, we’re joined by Laura & Pete Lawson of Lawson Films to talk about launching the British Wedding Film Festival; a brand new awards platform designed to celebrate wedding filmmaking differently.After years of entering (and winning) traditional awards, the Lawsons, along with Jeff Wood and Joce of Lune de Miel Studio, saw a gap.So they created an awards system inspired by the likes of the Oscars. Recognising different elements of a film, from storytelling to sound design, and giving more filmmakers a chance to be celebrated.We dive into:Why they felt the industry needed something newThe reality of awards, judging, and industry pressureDealing with criticism when you put yourself out thereThe vision for turning the festival into a huge industry eventAnd what this means for the future of wedding videographyFind the film festival here; https://www.britishweddingfilmfestival.com/Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

From agency to a full time wedding host & DJ to studio owner & content creator, Nathan Connelly's journey is a fascinating story of self awareness, person-ability & entrepreneurship. In this episode, he shares his insights on the 'booking food chain', AI & so much more. A whopping epic of an episode that nearly ran our batteries dry recording it, but well worth sticking through till the end! Each episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊

We’re joined by award-winning saxophonist and singer Lucy Harvey, fresh from winning at The Wedding Industry Awards.We talk about:What winning a national wedding award has done for her visibility and bookingsHow she differentiates herself in a competitive entertainment marketLessons other wedding suppliers can learn from musiciansEach episode we will be chatting to different wedding entrepreneurs across every aspect of the industry, so stay tuned for more, & if there's any suppliers you'd love us to interview, please let us know!And remember... Think Wedding Business.Adam & Howard 👊