The Media Navigators
Ep.15 - Exploring the Key Trends in Branded Content with Duncan Morris, Co-Founder & COO of DM Squared
In this episode Belinda Barker and Kelly Taylor, Vice President, BBC StoryWorks EMEA and Duncan Morris, Co-Founder & COO of DM Squared discuss and explain the key trends in Branded Content.
Join some of the most influential voices from across the global media, advertising and marketing community to hear about the latest developments impacting their sector. This podcast series eavesdrops on the conversations of industry leaders from all over the world discussing the issues that are front of mind in 2020. Topics include advances in AI, Sustainability, Events, Brand Safety, Audience Engagement, Diversity, Audio, 5G, Newsroom Development and many more.
The World Media Group is a strategic alliance of leading international media organisations that connects brands with highly engaged, influential audiences in the context of trusted and renowned journalism. Its members include The Atlantic, BBC Global News, Bloomberg Media Group, Business Insider, The Economist, The Financial Times, Forbes, Fortune, National Geographic, Reuters, The New York Times Company, Time, The Wall Street Journal, The Washington Post, and associate members: Moat, and The Smithsonian.
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