8/9/2022In conversation with Alison Tyrrell - My Media Life
As part of our My Media Life series, the World Media Group's Chief Executive, Belinda Barker, interviews Alison Tyrrell, Global Head of Marketing at Silver Cloud Health, a digital mental health business breaking down barriers to enable more access to mental health support. Alison chats about why podcasts have become her standout media format; her talent for creative problem-solving; and why an interest in anthropology is far more useful than the standard marketing guru jargon.Join some of the most influential voices from across the global media, advertising and marketing community to hear about the latest developments impacting their sector. This podcast series eavesdrops on the conversations of industry leaders from all over the world discussing the issues that are front of mind in 2020. Topics include advances in AI, Sustainability, Events, Brand Safety, Audience Engagement, Diversity, Audio, 5G, Newsroom Development and many more. The World Media Group is a strategic alliance of leading international media organisations that connects brands with highly engaged, influential audiences in the context of trusted and renowned journalism. Its members include The Atlantic, BBC Global News, Bloomberg Media Group, Business Insider, The Economist, The Financial Times, Forbes, Fortune, National Geographic, Reuters, Smithsonian, The New York Times Company, Time, The Wall Street Journal, The Washington Post, and associate member: Moat.For further information about the activities of the WMG go to www.world-media-group.com.