The Heart of It with Estée Lalonde
If someone had told Estée that she would build a career on beauty products, she would never have believed them. But 8 years and 461 videos later, here Estée is, delving into one of her favourite subjects, Makeup. But this multi-billion dollar industry isn’t just a modern practice, it has been influencing us for m-i-l-l-e-n-n-i-a. When you peel back the layers and peer into the history, makeup goes way beyond beautification. From status to suffrage, witchcraft to war effort, makeup is about much more than just a pretty face.
In this episode of The Heart of It, Estée meets Madeleine Marsh, a social historian with a particular interest in makeup, and explores her own views on the subject.