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The Speed of Culture Podcast

The Intimacy of Data with Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald's USA

Season 1, Ep. 48

Tariq Hassan, Chief Marketing and Customer Experience Officer at McDonald's USA, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Tariq dives deep into how the evolution of technology has changed his role as a marketer over time, how data actually allows marketers to leverage a more human approach, and creating a relatable and meaningful brand. 


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