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The RJ Ledesma Podcast
From BPO Employee to Master of Content Creation: The Real Talk Darbs Story
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I had the pleasure of sitting down with someone whose journey is as raw, real, and inspiring as the content he creates — Darbie Kim Estrebilla, better known as Real Talk Darbs.
Before he became one of the most influential voices in the digital space, he was just like many of us — grinding in a 9-to-5 job, searching for purpose, and trying to make sense of life’s twists and turns.
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From Inheriting a Legacy to Building What’s Next
39:12|What happens when the next generation doesn’t just inherit a company—but rebuilds it for the future? On the latest episode of the RJ Ledesma Podcast, I sit down with Sherwin Uy, the leader steering Primeworld Land into a bold new era.Under Sherwin’s leadership, Primeworld has emerged as a fast-rising name in Philippine real estate—earning multiple industry recognitions, including Best Affordable Condo Development in Metro Cebu and other awards from PropertyGuru, Lamudi, and Dot Property. Their flagship Primeworld District in Mactan continues to make waves, while projects like Primeworld Pointe in Lahug and Primeworld Enclave in Bulacan highlight the company’s expanding footprint across Luzon, Visayas, and Mindanao.And yes — they even signed to bring the first Hilton Garden Inn in the Philippines, set to rise within Primeworld District in Mactan. If you love stories about next-gen leadership, reinvention, and building through adversity, this episode is for you.Catch the full episode on the RJ Ledesma PodcastFor any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
From Radiologic Technologist Topnotcher to ₱4-Billion Real Estate Powerhouse: The Rise of Azela Honor of Filipino Homes
26:16|In this inspiring episode of the RJ Ledesma Podcast, I sit down with Azela Honor, one of the top team leaders of Filipino Homes, whose journey proves that success has no fixed starting point. From her early career as a radiologic technologist, Azela made a bold pivot into real estate—and went on to build a national and global sales organization of 500–600 brokers and real estate professionals, spread across the Philippines and different parts of the world.Last year alone, Azela and her team achieved a staggering ₱4 billion in combined real estate sales, a testament to her leadership, systems, and people-first approach. In this conversation, she shares her entrepreneurial sales success story, the mindset shifts that changed her trajectory, and the real-world strategies she used to scale her team—from recruiting and training to motivation, duplication, and long-term growth.If you’re a real estate professional, aspiring team leader, or entrepreneur looking to build scale through people, this episode is packed with practical sales secrets, leadership lessons, and inspiration. 🎙️👉 Tune in to the RJ Ledesma Podcast and learn how Azela Honor turned vision, grit, and service into one of the strongest real estate teams in the country.For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
From Support to Superpower: How Tech Innovation in Sun Life Global Solutions Reshapes the Philippine SSC
48:45|In this inspiring and insight-packed episode, I sit down with Jennifer Lumbao, Asia Technology Head of Sun Life Global Solutions (SLGS)—the fast-growing innovation and technology hub of Sun Life. Before joining SLGS, Jennifer built her career in one of the world’s leading tech consulting firms, where she learned how technology, strategy, and people development can converge to deliver massive business impact. Now at Sun Life Global Solutions, she is leading a powerful shift in how technology drives value across Sun Life’s global operations.Jennifer reveals how SLGS is breaking the mold of traditional Shared Service Centers by evolving into a strategic technology partner—one that not only executes but also influences regional strategy, accelerates digital transformation, and enables business growth. She also talks passionately about developing Filipino tech talent, helping them grow from execution-focused roles into future-ready, strategic technology leaders who can shape the global tech landscape.If you’re a C-suite leader, industry strategist, or tech professional who wants to understand where the future of IT capability-building is headed—and why the Philippines plays a critical role in that future—this is an episode you will not want to miss.For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
From Black Sheep to Building Skylines: The Rise of WEECOM with Cesar Wee & Carson Choa
01:16:35|In this episode of the RJ Ledesma Podcast, I sit down with the powerhouse tandem behind one of the fastest-growing real estate developers in the Philippines: Wee Community Developers, Inc. (WEECOM). Founded by Cesar L. Wee Jr.—who went from being the self-described “black sheep” of his family to the visionary leader of an award-winning property group—WEECOM has grown from a one-man startup in 2008 into a nationally recognized developer with multiple Philippine Property Awards wins. Together with COO Carson Choa, whose operational expertise helped transform bold ideas into thriving communities, they have expanded WEECOM’s footprint across Metro Manila, Iloilo, Davao, and Cagayan de Oro—and very soon, a new residential project rising in Dasmariñas, Cavite.In our conversation, Cesar and Carson open up about the challenges, turning points, and mentorships that shaped their journey. We dive into how they cultivate a culture of excellence, how they navigate a constantly shifting real estate landscape, and what new projects and innovations they’re preparing as they continue building developments that truly go Beyond Ordinary™.If you want to learn the mindset, grit, and strategy behind scaling a real estate company from the ground up, don’t miss this episode of the RJ Ledesma Podcast. Tune in now!For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
From Seminary to Selling Superstar: How George Ryan Sarmago Turned Purpose Into Real Estate Power
41:44|At the Filipino Homes National Real Estate Convention in Cebu, I sat down with one of the industry’s most electrifying success stories: George Ryan Sarmago. Once a seminarian, now one of the country’s top real estate brokers, George has transformed discipline, mission, and heart into a high-performance real estate career.What sets him apart? He’s not just selling homes — he’s built a massive digital presence, using social media and video reels to educate, inspire, and connect with thousands of aspiring homeowners and agents. His online content has become a magnet for leads, opportunities, and success, proving that in today’s real estate game, purpose + platform = unstoppable growth.This interview kicks off my special podcast series featuring Filipino Homes’ top real estate brokers as they reveal their biggest lessons, mindset hacks, and secrets to scaling in the industry.🎧 Don’t miss this explosive episode of the RJ Ledesma Podcast — and if you want to be part of the Filipino Homes family, DM me.For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
Design Your Life, Design Your Leadership: Pastor Dennis Sy on Purpose, Calling, and Building What Matters
57:52|In this episode of the RJ Ledesma Podcast, I sit down with Pastor Dennis Sy—Senior Pastor of Victory Makati, best-selling author, leadership coach, and one of the most compelling voices on purposeful living. Known for shaping next-generation leaders and mentoring kingdom-minded entrepreneurs, Pastor Dennis shares insights from his book Design Your Life and breaks down how intentionality, calling, and values-driven leadership can radically transform the way you build a career or a business. We dive into the heart of what it means to lead with clarity, build with conviction, and steward influence the right way—whether you're running a company, a startup, or even just starting your entrepreneurial journey.We also talk about how Pastor Dennis’s experience in preaching, coaching, and discipleship informs powerful principles on resilience, decision-making, and sustainable success. From designing a life aligned with your God-given purpose to leading teams with integrity and energy, his wisdom serves as a practical guide for entrepreneurs who want to grow not just their businesses, but their character and capacity as leaders. If you’re looking for clarity in your career, direction in your business, or a deeper understanding of what it means to lead with purpose—this conversation is a must-watch.Don’t miss this deeply inspiring and empowering episode of the RJ Ledesma Podcast. Click below to watch and start designing the life—and leadership—you were called to live. 🎙️✨For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.
🚀 FROM EXPO TO EMPOWERMENT: HOW PHILSME IS UPLIFTING FILIPINO MSMEs 🎙️🇵🇭
46:18|This week on the RJ Ledesma Podcast, we sit down with Trixie Abrenilla, the dynamic force behind PhilSME — the country’s largest B2B expo and conference for MSMEs. If you’ve ever attended PhilSME, you know it’s more than just an event — it’s where Filipino entrepreneurs discover real business solutions, connect with industry experts, and get inspired by some of the nation’s top entrepreneurial speakers. And Trixie is the driving engine making all of that happen.In this episode, we talk about her mission to bridge MSMEs with the solutions and partners they need to grow — from fintech to logistics, digital marketing to packaging, HR to tech and AI — and how PhilSME has become the go-to platform for entrepreneurs looking to scale. We also dive into the heart behind her work: empowering local businesses, uplifting the SME community, and building a space where learning, networking, and growth all come together.If you’re an MSME owner, startup founder, or a dreamer about to take that first step — this conversation will light something up in you. Don’t miss it! For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.#RJLedesmaPodcast #PhilSME #TrixieAbrenilla #MSMEBoost #EntrepreneurshipPH #SupportLocal
From Logos to Legacy: The Branding Nerd’s Playbook for Building Unforgettable Brands
54:18|On this week’s episode of The RJ Ledesma Podcast, we sit down with Emmanuel “Bingo” Soriano — better known as The Branding Nerd — to decode the science (and art!) behind brands that last. A veteran brand strategist with years of experience working with both global corporations and local MSMEs, Bingo breaks down the fundamentals of branding in the most practical, no-BS way — from defining your brand DNA to creating authentic connections that convert followers into loyal fans.Bingo also gives us a sneak peek into BrandCon 2025, happening on November 11–13 at Newport World Resorts, the Philippines’ biggest gathering of branding leaders, marketers, and entrepreneurs. Whether you’re a startup founder, a marketing manager, or a business owner ready to scale — this is your chance to learn from the country’s best and build a brand that truly stands out.🎧 Don’t miss this deep dive into how great brands are born, built, and believed in.For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.#RJLedesmaPodcast #TheBrandingNerd #BrandCon2025 #Entrepreneurship #BrandingPH
From TV Producer to Herbal Manufacturer to Presidential Awardee: The Inspiring Rise of Teresa Santiano
01:07:29|From the bright lights of television production to the busy hum of a factory floor, Teresa Santiano has lived a story of grit, grace, and greatness. Once a widowed TV producer determined to build a better life for her family, Teresa refused to let hardship define her. She tried her hand at several ventures — each one teaching her resilience, creativity, and the power of persistence. Through sheer hard work and unshakable faith, she discovered her calling in the herbal manufacturing industry — eventually founding Tropical Palm Herb Manufacturing Corporation, one of the country’s leading producers of herbal and personal care products made from locally sourced ingredients.Today, Teresa is not just a successful entrepreneur — she’s a Presidential Awardee for Entrepreneurship, a recognition that celebrates her extraordinary contribution to Philippine industry and her commitment to empowering fellow entrepreneurs and local farmers. Her factory has become a symbol of inclusive growth: providing livelihood to communities, championing sustainable production, and helping MSMEs bring their ideas to life through product development and private labeling.In this episode of the RJ Ledesma Podcast, Teresa opens up about her remarkable transformation — from widow to visionary, from dreamer to doer. She shares her lessons on perseverance, innovation, and the importance of finding purpose in business. Tune in and be inspired by how one woman turned adversity into abundance and built a legacy rooted in passion, faith, and Filipino ingenuity. 🎙️👉 Catch the full episode on the RJ Ledesma Podcast — and discover how Teresa Santiano’s story proves that with persistence and purpose, you can grow something beautiful from even the most difficult beginnings.For any collaboration, brand partnership, and campaign run inquiries, e-mail us at info@thepodnetwork.com.