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The Paul Gough Show
EP696 The Pivot in 2026 [Live from PPM]
In this session, I talk directly to physical therapists who are running businesses, not hobbies. We get into marketing that works, why relying on referrals keeps you stuck, and how owners trap themselves by staying too close to treatment instead of stepping into leadership.
I break down what’s changing in private practice, where the biggest opportunities are right now, and what clinic owners must start doing differently if they want more profit, more freedom, and a business that doesn’t depend on them being in the treatment room every day.
This isn’t theory. This is what I’ve taught for nearly 15 years to thousands of clinic owners who wanted more than just a full schedule.
If you run a private practice and you’re serious about growth, this is for you.
👉📘 Grab your FREE copy of any one of my six best-selling marketing books right here: https://physiofunnels.com/free/
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