Share
![cover art for EP711 The Difference Between Earning More and Building Wealth [PPM Live Dublin]](https://open-images.acast.com/shows/695842c7c4b2cc952cc66623/1767813697663-ea1075c4-110a-4a55-b4c0-5bad5d411c20.jpeg?height=750)
The Paul Gough Show
EP711 The Difference Between Earning More and Building Wealth [PPM Live Dublin]
Ep. 711
•
Live from PPM Live Dublin, I’m breaking down why £50k is survival, £100k is upgrades… and £250k should be your minimum as a clinic owner.
In this episode, I explain why the old game of referrals and “I Googled you” is over — and why the future belongs to those who build influence, not just transactions.
We talk about:
- The shift from social media to interest media
- Why followers don’t matter — but influence does
- The move from “I Googled you” to “I watched you”
- How AI gives you a massive competitive advantage
- Why fixing back pain isn’t enough anymore
Your competitors are asleep. The buying behavior of the world has changed.
The question is: will you adapt — or get left behind?
👉📘 Grab your FREE copy of any one of my six best-selling marketing books right here: https://physiofunnels.com/free/
📲 Follow Paul here:
🎙️ Paul Gough Podcast – https://www.paulgough.com/podcast/
📘 Facebook: https://www.facebook.com/ThePaulGough
📸 Instagram: @ThePaulGough
🎥 YouTube: Paul Gough Media
🐦 Twitter/X: @ThePaulGough
🌐 Website: https://www.paulgough.com/
More episodes
View all episodes
769. EP769☕"Hulk Hogan Told America To Take Their Vitamins And Say Their Prayers. Then He Got Caught Doing Neither. Paul — What's The PT Clinic Version Of That Hypocrisy?”
01:16:54||Ep. 769On this episode of Coffee with Goughy, I answer:"Hulk Hogan Told America To Take Their Vitamins And Say Their Prayers. Then He Got Caught Doing Neither. Paul — What's The PT Clinic Version Of That Hypocrisy?”“Hogan And Trump Both Built Empires On Personality Over Substance. You're A PT Clinic Owner Who Markets Himself On Social Media. Are You Any Different? Or Are You Just Hulk Hogan With A Microphone?”
768. EP768☕"How Do You Develop Self-Belief?" And "Is There A Workflow Or Nurturing System For B2B Marketing?" [Pint With Paul Live From LA]
21:37||Ep. 768In this special 'Pint With Paul: Live From LA' episode, I answer:"How Do You Develop Self-Belief?""Is There A Workflow Or Nurturing System For B2B Marketing?"
767. EP767☕"Is My Hulk Hogan Loving Head PT A Closet Trump Fan?" [Coffee With Goughy]
01:02:30||Ep. 767In today's episode I answer:"One Of My Therapists Watched The Hulk Hogan Netflix Doc And Now He Won't Stop Saying 'Brother' To Every Patient. Should I Be Worried About His Taste In Wrestling Or Is He A Closet Trump Fan?""A Patient's Husband Showed Up Screaming In My Lobby Over A Bill. The Visit Happened. I Have The Notes."
766. EP766☕"How Do You Maintain Peak Energy And Stay In Peak State Every Day — Especially As A Dad And Business Owner?" [Pint with Paul Live From LA]
15:36||Ep. 766In this special 'Pint With Paul: Live From LA' episode, I answer:"How Do You Maintain Peak Energy And Stay In Peak State Every Day — Especially As A Dad And Business Owner?"
765. EP765 "Is This The Most Successful Model To Work Towards Building In The Next 2-3 Years?"
45:26||Ep. 765In this episode, I break down why the most successful PT clinics are evolving into wellness facilities and the numbers prove it. My CEO group is hitting 2.5x labor efficiency ratios and 25-30% margins by adding tech and wellness services alongside PT. If you're capping out at $300K doing one-on-one, this is the model to work toward. Stop being in love with the method and start chasing the outcome... that's what separates the stuck from the successful.
764. EP764☕"How Do You Recruit And Find An Elite-Level PT In Today's Environment?" [Pint with Paul, Live from LA]
16:36||Ep. 764In this special 'Pint With Paul: Live From LA' episode, I answer:"How Do You Recruit And Find An Elite-Level PT In Today's Environment?"
763. EP763☕"My Therapist Has More Instagram Followers Than I Have Patients!!" [Coffee With Goughy]
28:38||Ep. 763In today's episode I answer:"My therapist has more Instagram followers than I have patients. She's building her brand on my time. She said, 'I'm the reason people walk through your door.'"
762. EP762☕"My Therapist Asked What's My Plan If She Leaves? ...Is She Leaving?" [Coffee with Goughy]
49:35||Ep. 762Today I answer:"My Therapist Asked What's My Plan If She Leaves? ...Is She Leaving?"
761. EP761☕"I Caught My Staff Talking About Me. Do I Fire Them Or Fix It?" [Coffee With Goughy]
59:12||Ep. 761Today I answered these questions:"I caught my staff talking about me. Do I fire them or fix it?""What are you most excited for this weekend?" (The Cash Pay Summit)"What do you hope people leave with?" (The Cash Pay Summit)