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The Nu Futurist Podcast

How to Monetize Your Expertise, Create Multiple Income Streams and Thrive with Dorie Clark

Ep. 22

Join Jared Nichols as he talks with Dorie Clark, author of Entrepreneurial You, about how to leverage what is unique about you, your products and your services to expand your reach and make a bigger impact. They discuss the importance of moving outside your traditional lane with customers and doing detailed customer research. Dorie encourages small-business owners to have a second-level conversation beyond a client’s satisfaction with your product/service to what are the biggest problems they face, likely expanding your ability to help that customer.


Dorie Clark is an adjunct professor at Duke University’s Fuqua School of Business and the author of Entrepreneurial YouReinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank. You can download her free Entrepreneurial You self-assessment workbook.

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Additional Resources:

Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to See


Take 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!


Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!


ABOUT JARED:

Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.


His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.


Learn more at: http://www.nufuturist.com/

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  • 37. CLARITY THROUGH DISRUPTION

    07:47
    Clarity is something we all seek. But real clarity, the kind we need when the stakes are high and change is the only option, this can only come about through some sort of disruption to our routines, ideas, and assumptions about how the world works. Well established patterns, routines, and ideas, while they may be beneficial at first, eventually lead to complacency. And the definition of "complacency" according to dictionary.com is, "a feeling of quiet pleasure or security, often while unaware of some potential danger, defect, or the like." So with that in mind I'm going to share three things that are important to recognize if you want to gain greater clarity on a more consistent basis.Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 36. TIME AND SPACE

    06:29
    You don’t have to know what will happen in the future to know who you want to be in the future. You have access to that future today - you just have to allow yourself to stand there and envision it. Starting there, with who you know you want to be, removes all of the obstacles that are outside your control and helps you focus on the most meaningful actions you can begin taking today. Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 35. REMOVING LIMITATIONS

    04:47
    Standing in the future is essential to creating the kind of future you want to see because it: Removes the limitations of time and space. You can forget the obstacles for a moment, and as a result, more clearly see the outcome you want to achieve. Puts the focus on WHO you want to be. You can forget about what you “should” be doing, and just connect with the person you truly want to be. Gives you a vision you can take action on today. Visualization is one of the most powerful tools you can use for realizing and achieving your goals.Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 34. NOSTALGIA

    05:53
    Too often thinking about the future is merely an exercise in managing your own anxiety. But to remember the future, which is to stand in the future and look back at what you’ve already accomplished, is an act of pure inspiration, connecting you to what’s most important. It removes the obstacles, the anxiety, and the limitations to the imagination that prevent you from seeing what is truly possible. Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 33. REFLECTION VS. PROJECTION

    04:42
    Sometimes discovering new possibilities is as simple as switching your point of view from projection to reflection. Projecting out into the future from the present day only gives you a limited perspective based on what you currently know or have experienced. It can be hard to see past the obstacles right in front of you. But, standing in the future and reflecting back takes you beyond your current limitations, so you can uncover a future that is truly visionary.Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 32. OWNERSHIP

    05:29
    You can’t move forward if you don’t feel a sense of agency. You can’t move forward if you don’t believe that you have the ability to influence outcomes. You can’t move forward if you’re standing by waiting to be spoon-fed an idea or story about where the future is going and what your role or place is in it. That’s not empowering. That’s designed to keep you where you’re at. Taking ownership of the future starts with challenging the bad ideas that only serve to limit what is possible for you and the people you serve. Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 31. YOUR NEXT 10 YEARS

    05:22
    What will you be most proud of in 10 years? It’s amazing what starts to unfold when you ask yourself that question first. Far too often we focus on what we want to accomplish in the next 10 years without considering whether or not it will bring us real pride and fulfilment long-term. If you start in the present day and project what you think is most important now, out over the next 10 years, then you may be investing your time and energy into something that won't matter in the long run.  Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 30. EVERYTHING IS A STORY

    09:14
    What stories have you attached to the pivotal events of your past? Whether you realize it or not, the meaning you’ve attached to those events impact the decisions you make going forward. These stories define who you believe yourself to be, and therefore, impact who you ultimately become. That’s why now is a good time to revisit those events and decide if the stories you tell yourself about them are helping you become the person you want to be. What lessons have you learned over time? How have you grown and evolved? If your story doesn’t acknowledge what you’ve gained and how you’ve changed, then you’re denying yourself the foundation for further growth. Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com
  • 29. POINT OF VIEW

    07:51
    Here are 3 tenets that define how I see the future:  #1 - People create the future, not technology. Technology is just a tool that requires human intention behind it to drive and shape any kind of change. #2 - The future is to be created, not predicted. To predict the future is to assume that it’s set in stone, which is ridiculous.  #3 - The future is useless if you can’t leverage it now. Thinking about future possibilities is a pointless task, if it doesn’t impact the decisions you make today. Ask yourself this question: Would you rather spend your energy creating your own vision of the future, or preparing for someone else’s?  Additional Resources:Get a Free Copy of my Book! Learn the top 3 skills that will equip you to create the future on YOUR terms. Get a FREE digital copy of my latest book, The 3 Skills You Must Have to Create the Future You Want to SeeTake 33% off The Future 3 Skills Builder Course Series! Master the 3 Skills quicker and with greater confidence by enrolling in, The Future 3: Skills Builder Course Series!Earn Your Official Certificate in Strategic Foresight from The University of Tennessee! Learn the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the kind of future they wanted to see. All while earning your Certificate in Strategic Foresight from, Haslam College of Business, University of Tennessee, when you enroll in The Foresight Academy!ABOUT JARED:Jared Nichols is the founder and creator of The Foresight Academy, a groundbreaking program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, have used to guide and shape the future they wanted to see. Jared is also a futurist, advisor, and professor of Strategic Foresight at the University of Tennessee’s Haslam College of Business, in Graduate and Executive Education. He teaches leaders, teams, and individuals, how to think like futurists so they can create the best future for themselves and the people they serve.His insight and expertise is utilized across a wide variety of sectors and industries from Fortune 500 companies to government municipalities, entrepreneurial start-ups, as well as his work in Hollywood with accomplished actors, writers, and producers, helping them reinvent themselves and discover new areas for growth both inside and outside the bounds of their industry. Jared is also a musician, composer, competitive cyclist, and trail runner living in Charlotte, North Carolina with his wife and their two sons.Learn more at: www.nufuturist.com

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