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Kim Sae-ron's death exposes South Korea's celebrity culture
Actress Kim Sae-ron's death in an apparent suicide has renewed criticism of South Korea's entertainment industry, which churns out stars but also subjects them to immense pressure and scrutiny.
Kim - who was found dead aged 24 at her home in Seoul on Sunday - had been bombarded with negative press coverage and hate online after a drink-driving conviction in 2022. Police have not provided further details about her death.
Experts found the circumstances leading to it depressingly familiar. Other celebrities also ended up taking their lives after careers upended by cyberbullying.
As Kim was laid to rest on Wednesday, analysts say they are not optimistic her death will lead to meaningful change.
South Korea's entertainment industry is enjoying massive popularity. Today, there are more than an estimated 220 million fans of Korean entertainment around the world – that's four times the population of South Korea.
But there is also increasing spotlight on the less glamorous side of the entertainment industry.
South Korea is known for its hyper-competitive culture in most spheres of life - from education to careers. It has one of the highest suicide rates among developed countries. While its overall suicide rate is falling, deaths of those in their 20s are rising.
This pressure is heightened in the case of celebrities. They face immense pressure to be perfect, and are subjected to the demands of obsessive "super fans" who can make or break careers.
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