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The Home Tour Podcast
Deck the Halls or Not: Real Estate Tips for the Holiday Season
Season 2, Ep. 40
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Marketing and Selling Homes During the Holiday Season
In episode 40, Tyler Willis, alongside Peyton Peebles and Megan, discusses effective strategies for marketing and selling homes during the holiday season. Emphasizing the importance of preparing homes before holidays to avoid timestamping with decorations, they advise on maintaining a neutral and minimalistic decor for listing photos. The conversation covers handling clients with diverse needs, including those who do not celebrate holidays, and managing out-of-state buyers. Additionally, Megan provides insights on the mortgage market trends during the holiday season, highlighting the importance of catering to clients with urgent relocation needs. The episode underscores the significance of clear communication and understanding client preferences to ensure a seamless home selling experience.
00:00 Introduction to Holiday Marketing
00:13 Meet the Hosts
00:31 Importance of Early Preparation
00:54 Staging Your Home for the Holidays
01:58 Handling Holiday Decorations
03:08 Managing Client Expectations
03:36 Challenges with Holiday Listings
06:37 Dealing with Non-Celebratory Clients
10:10 Out-of-State Buyers During Holidays
15:39 Neighborhood and Lifestyle Considerations
18:33 Mortgage Market Trends During Holidays
19:27 Conclusion and Recap
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