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The Crit

Samuel Ross

Ep. 25
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Designer and artist Samuel Ross, founder of fashion brand A-Cold-Wall*and design studio SR_A, visits the studio to discuss the challenges of working as an innovator within internal teams, the influence of architecture on his work, and creating designs that speak to a particular generation of British culture.


Samuel's picks for his crit were:

Best design: Partnership with Nike Group

Worst design: Designs where Ross’s team hasn’t managed to convince the client to adopt new processes

Most successful design: SR_A Hublot Tourbillons

Most impactful feedback: Provocative feedback from Kohler toilet

Dream design: Ethical and accessible garment production or creating public communal spaces through urban planning


The Crit

Graphics: Leonhard Rothmoser


Music: Yuri Suzuki and Team Suzuki

This episode of The Crit was recorded at KEF Music Gallery, London

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