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The Alternative Investor
Royalty Investments and Niche Credit with Jillian Murrish
In this episode, Brad Johnson from Alternative Investor and Evergreen Capital interviews Jillian Murrish of Pier Asset Management. They delve into the world of alternative credit, focusing on niche areas like specialty finance, music royalties, and litigation finance. Jillian shares insights on how Pier Asset Management navigates these unique investment opportunities, emphasizing their strategy of targeting smaller, overlooked deals to generate returns. The conversation also touches on the challenges and rewards of investing in niche credit markets.
Evergreen Capital
https://www.evergreencap.com/
Pier Asset Management
https://www.pieram.com/
- Alternative credit offers unique investment opportunities.
- Peer Asset Management focuses on niche, overlooked deals.
- Music royalties can be a lucrative investment.
- Litigation finance supports small tech companies.
- Niche credit markets require specialized knowledge.
- Cashflow investing is a core strategy for Peer Asset Management.
- Smaller deals often yield higher returns.
- Peer Asset Management avoids mainstream asset gathering.
- Investing in niche markets can diversify portfolios.
- Understanding market dynamics is crucial for success.
alternative credit, specialty finance, music royalties, litigation finance, niche investment, Pier Asset Management, Brad Johnson, Jillian Murrish, cashflow investing, private credit
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74. Bill Ackman’s $1 Billion Sale (GP Stakes Case Study)
06:53||Season 2, Ep. 74In this episode, Brad Johnson breaks down the recent news of Bill Ackman selling 10% of his hedge fund, Pershing Square, highlighting the strategic reasons behind this move and its implications for GP stakes investing. Discover the key differences between investing in hedge funds and private equity firms and what this means for investors.GP Stakes Research:https://www.evergreencap.com/gp-stakes-investingEvergreen Capital:info@evergreencap.comConnect with Brad Johnsonhttps://www.linkedin.com/in/bradleyjohnson/Key topics - 5-10 bullets:Why Bill Ackman sold 10% of Pershing Square for about $1 billion, valuing the fund at $10 billionAckman's growth plans with a potential $25 billion fund aimed at retail investorsThe significance of valuation multiples: private equity vs hedge fundsThe importance of a fund's longevity, team stability, and strategy diversity in private equityRisks associated with minority stakes in hedge funds due to key man risk and firm dependenceComparison of private equity and hedge fund structures for minority investmentsHow Ackman's move exemplifies strategic growth and capital deployment in alternative investmentsWhy private equity firms tend to be more stable and less vulnerable than hedge fundsWhat this case reveals about the evolving GP stakes market and investor considerationsBrad’s perspective on Ackman’s future success with this strategic saleTimestamps:00:00 - Bill Ackman’s $1 billion stake sale explained00:23 - Why hedge fund minority stakes can signal growth, not decline00:44 - Ackman’s ambitious plans with new funds and growth strategy01:03 - Valuation implications: what a 10% stake says about Pershing Square01:56 - How private equity valuations compare with hedge fund multiples02:21 - The significance of fund longevity and team stability in private equity02:46 - Risks of investing in hedge fund minority interests03:23 - Differences between hedge fund and private equity structures03:46 - The stability and resilience of private equity firms04:05 - The vulnerabilities of hedge funds in minority stakes04:57 - Why private equity is a more reliable investment space06:27 - Final thoughts: Ackman’s future and what this means for GP stakes investing
73. $0 to $11K/Month Passive Income: Why Doctors Love Real Estate
34:32||Season 2, Ep. 73In This Episode, You’ll Learn:The Wake-Up Call: Why a surgeon’s salary wasn't enough to solve financial burnout.The Hybrid Approach: How to balance index funds with high-yield real estate.The First Deal: A breakdown of Jordan’s first duplex and his 10% cash-on-cash target.Tax Alpha: How his wife’s "Real Estate Professional Status" (REPS) supercharged their wealth.Scaling Secrets: Moving from one property to a portfolio that produces $11k/month in cash flow.Avoid the "Doctor Trap": The 3 biggest mistakes physicians make when investing in alternatives.Resources Mentioned:The Prudent Plastic Surgeon: prudentplasticsurgeon.comStrategy Call with Evergreen: Book HereThe Alternative Investor Newsletter: Join HereEmail Jordan: jordan@prudentplasticsurgeon.comConnect with Brad Johnson:Website: evergreencapital.comChapters:00:00 – Why financial freedom matters for doctors03:09 – Index funds vs. Real Estate: The hybrid strategy04:10 – Breaking down the first duplex deal06:51 – Systems, automation, and team building10:26 – Replacing clinical income with passive cash flow23:25 – Common mistakes doctors make in alternative assets30:49 – The emotional impact of recurring investment income
72. Are You Outgrowing Your Financial Advisor?
05:54||Season 2, Ep. 72Sign up to access our deal flow: https://altinvestor.beehiiv.com/To speak with our team: info@evergreencap.comThis episode challenges the common belief that family offices are only for billionaires, explaining how wealth management should evolve as income and complexity increase. It emphasizes the importance of treating personal finances like an operating system, focusing on after-tax cash flow, and integrating alternative investments for better tax efficiency and cash flow management. The discussion highlights the limitations of traditional financial advice and the benefits of a family office approach, which includes private equity, real estate, and private credit to solve problems that public markets and retirement accounts do not address effectively.Keywordsfamily offices, wealth management, alternative investments, tax efficiency, cash flow, private equity, real estate, financial advice, operating system, personal balance sheetTakeawaysFamily offices aren't just for billionaires.Traditional advice often stops working as wealth grows.Focus on after-tax cash flow, not just retirement accounts.Integrate private investments for better tax efficiency.Treat personal finances like an operating system.Ask how capital should be deployed for maximum returns.Consider alternative investments for predictable income.Avoid unnecessary ordinary income tax.Coordinate investments, taxes, and liquidity.Build a system, not just a portfolio.Title OptionsRethinking Wealth: Beyond Billionaire Family OfficesTransforming Personal Finance into an Operating SystemThe Hidden Costs of Traditional Financial AdviceUnlocking the Power of Alternative InvestmentsFamily Office Strategies for Everyday InvestorsMaximizing Returns with Tax EfficiencyBeyond ETFs: A New Approach to WealthThe Family Office Mindset: Not Just for the Ultra-RichBuilding Wealth with Private InvestmentsFrom Retail Advice to Family Office ThinkingSound bitesFamily offices aren't just for billionaires. Traditional advice stops working as wealth grows. Focus on after-tax cash flow. Integrate private investments for efficiency. Treat finances like an operating system. Maximize returns with strategic capital deployment. Predictable income through alternative investments. Avoid unnecessary ordinary income tax. Coordinate investments, taxes, and liquidity. Build a system, not just a portfolio.
71. The Real Reason Wealthy Investors Love Real Estate (It’s Not Cash Flow)
09:53||Season 2, Ep. 71Apply for a Strategy Call with Evergreen: https://bit.ly/4pqK1KkThe discussion delves into how the ultra-wealthy leverage real estate investments to generate significant paper losses, which in turn compound their wealth and reduce taxes. The conversation highlights the impact of the new tax bill, allowing accelerated depreciation, and emphasizes the strategic importance of choosing the right property types to maximize tax advantages. The long-term strategy of using real estate as a major asset class for tax benefits is explored, showcasing how the tax code rewards ownership of productive assets.Keywordsreal estate, tax strategy, ultra-wealthy, depreciation, tax bill, property investment, paper losses, wealth compounding, tax advantages, productive assetsTakeawaysThe ultra wealthy buy real estate for the tax losses.Large paper losses compound wealth and reduce taxes.The new tax bill allows accelerated depreciation.Federal and state taxes can be significantly reduced.Depreciation is a key concern for the wealthy.Think of depreciation as a consistent tax strategy.Real estate is a long-term strategy for the wealthy.Choosing the right property types is crucial.Real estate is the only major asset class for tax benefits.The tax code rewards owning productive assets.Sound bitesThe ultra wealthy buy real estate for tax losses.Large paper losses compound wealth.Accelerate everything 15 years or less.A $500,000 paper loss can translate.Depreciation is a consistent tax strategy.The wealthy use real estate for tax benefits.Maximize tax advantages with the right property.Real estate shows a loss, reduces taxes.The tax code rewards owning productive assets.Real estate is the only major asset class.Chapters00:00:08 Introduction to Real Estate and Taxes00:01:09 Impact of the New Tax Bill00:03:22 Federal and State Tax Reduction00:04:23 Depreciation as a Strategy00:05:40 Long-Term Real Estate Strategy00:07:06 Choosing the Right Property Types00:08:31 Real Estate as a Major Asset Class00:08:48 Tax Code and Productive Assets
70. Why Most First-Time Funds Fail And How GP Seeding Changes the Odds | Bridger Pennington
30:24||Season 2, Ep. 70In this episode, Brad Johnson sits down with Bridger Pennington, founder of FundLaunch and FundLaunch Partners, to break down why most first-time funds struggle and how GP seeding is reshaping the private markets. Bridger shares how his firm reviews more than 1,200 emerging manager applications a year, why micro-funds can outperform larger peers, and how GP stakes combined with operational support create asymmetric upside. The conversation also dives into FundLaunch AI, a new platform designed to cut fund formation timelines from months to days.What You’ll LearnWhy most first-time funds fail before they ever scaleHow GP seeding works and why institutions are increasingly focused on itThe difference between institutional GP stakes and micro-fund seedingHow FundLaunch filters 1,200 managers down to roughly 10 investmentsWhy niche strategies outperform at smaller fund sizesHow tranche-based capital and option-like structures reduce downside riskWhy no-fee, no-carry GP economics matter for long-term compoundingWhat institutional investors actually look for in Fund II and Fund IIIHow FundLaunch AI aims to replace expensive early-stage legal and structuring workWhy ownership and private markets matter in today’s economic cycleKey Topics DiscussedGP seeding and GP stakesEmerging and first-time fund managersMicro funds vs institutional fundsPrivate equity, private credit, real estate, and niche strategiesFund formation, compliance, and back-office infrastructureAI and software in private fund creationLong-term compounding through GP economics
69. Richard Wilson: How Billionaires Structure Deals
27:11||Season 2, Ep. 69In this episode, we sit down with Richard Wilson, founder of the Family Office Club, to pull back the curtain on how the ultra-wealthy manage, protect, and grow their fortunes. With a community representing over $14 trillion in assets, Richard shares insider strategies that go far beyond standard wealth management.We dive deep into the "Billionaire" playbook for deal structuring—explaining why the wealthiest investors care less about fees and more about custom terms like warrants and gross revenue royalties. Richard also reveals how family offices are leveraging Artificial Intelligence to automate due diligence, acting as a "second brain" to process deals faster and more deeply.Whether you are an investor looking to start your own family office, or a sponsor seeking to raise capital from them, this episode provides a rare look into the operational and investment tactics of the super-rich.Evergreen Capital:www.evergreencap.cominfo@evergreencap.comFamily Office Club: FamilyOffices.com
68. How the Ultra-Wealthy Are Investing Right Now
13:12||Season 2, Ep. 68www.evergreencap.cominfo@evergreencap.comIn this episode of "The CIO Brief," Brad Johnson, Managing Director and CIO of Evergreen Capital, delves into the complexities of the current economic landscape. From the lessons learned from legendary figures like Jamie Dimon to the evolving attitudes towards cryptocurrency, Brad offers insights into market trends and investment strategies. Join us as we explore the intricacies of family office investments, the impact of geopolitical concerns, and the future of digital currencies. Whether you're an investor or simply curious about the financial world, this episode provides valuable perspectives on navigating today's economic challenges.
67. Tax-Loss Harvesting on Steroids: Long/Short Direct Indexing
24:36||Season 2, Ep. 67In this episode, Brad Johnson explores the world of tax loss harvesting, covering basic to advanced strategies. Learn how to leverage these techniques to enhance your investment portfolio and reduce tax liabilities.www.evergreencap.cominfo@evergreencap.com0:00 Introduction to Tax Loss Harvesting5:00 Basic Tax Loss Harvesting Explained15:00 Direct Indexing and Its Benefits25:00 Advanced Strategies with Leverage35:00 Common Mistakes and How to Avoid Them45:00 The Future of Passive Investing55:00 Conclusion and Final ThoughtsDisclaimer:This podcast is for informational and educational purposes only. It should not be construed as investment, tax, or legal advice. Opinions expressed are those of the host and guests and do not necessarily reflect the views of Evergreen Capital or its affiliates. All investments involve risk, including the possible loss of principal. Past performance is not indicative of future results. Listeners should consult their own financial, tax, and legal professionals before making any investment decisions. Advisory services are offered through Evergreen Capital, a registered investment adviser.
66. The Most Important Investing Lesson of the Last 20 Years
04:36||Season 2, Ep. 66Brad shares his philosophy on the importance of holding prime assets and the compounding advantages of quality investments, whether in stocks or real estate.https://www.evergreencap.com/Keywordsinvesting, quality assets, investment philosophy, market efficiency, long-term returnsTakeawaysQuality over high returns is key in investing.Market efficiency has increased over the years.ETFs are recommended for most client portfolios.Prime assets retain value even in downturns.Quality investments compound advantages over time.Real estate can offer long-term returns.Distressed assets are risky but can be opportunities.Holding quality assets leads to compounding capital.Investing in quality can feel uncomfortable but pays off.Focus on quality is the major lesson in investing.