Share

So Money with Farnoosh Torabi
1762: The #1 Framework for Modern Couples to Manage Money
Most couples struggle to get on the same page regarding money and relationships. Less than 40% of married couples discuss their finances in detail—a staggering statistic that often leads to miscommunication, conflict, and, for some, divorce. But today’s guests, Jessica and Brandon Norwood, are trying to change that narrative.
Jessica and Brandon are the dynamic duo behind The Sugar Daddy Podcast, a show dedicated to helping millennials break the stigma around money conversations and build wealth as a team. As a married couple who have navigated everything from student loans to merging their financial lives, they bring a wealth of personal and professional insight. Jessica, a tech professional and the breadwinner in their family, and Brandon, a licensed financial planner, have developed a proven 5-step framework for creating financial harmony in relationships.
In this episode, we dive into:
- The importance of shared values and financial alignment—why dreaming big as a couple is key.
- Tackling financial dealbreakers—and why financial infidelity might be a red flag you can’t ignore.
- What it’s like being a female breadwinner—and how Jessica and Brandon embrace modern parenthood and partnership.
- And a bold take on affording kids—why waiting for financial “readiness” might mean you’ll never leap.
Check out this download to better understand the couple's D.R.E.A.M Framework for navigating money in your relationship.
More episodes
View all episodes
1794: Ask Farnoosh: Smart Money Moves—Debt Relief, Severance, and Investing Tips
31:56|Farnoosh answers financial questions from viewers, covering topics such as the pros and cons of the National Debt Relief Program, the impact of selling individual stocks for index funds, and strategies for recent graduates entering the job market. The discussion also includes advice on saving strategies, including automated contributions and side hustles. Additional questions addressed include navigating a severance package post-layoff, COBRA insurance options, and the best methods for investing money either incrementally or as a lump sum. Lastly, the importance of broadening job searches and making the most of living with family to save on housing costs is emphasized.Sign up for Farnoosh’s free Investing BlueprintFollow on InstagramJoin the So Money Members ClubLeave a review on Apple PodcastsOrder Farnoosh’s new book, A Healthy State of Panic1793: The #1 Framework for Modern Couples to Manage Money
31:15|Most couples struggle to get on the same page regarding money and relationships. Less than 40% of married couples discuss their finances in detail—a staggering statistic that often leads to miscommunication, conflict, and, for some, divorce. But today’s guests, Jessica and Brandon Norwood, are trying to change that narrative.Jessica and Brandon are the dynamic duo behind The Sugar Daddy Podcast, a show dedicated to helping millennials break the stigma around money conversations and build wealth as a team. As a married couple who have navigated everything from student loans to merging their financial lives, they bring a wealth of personal and professional insight. Jessica, a tech professional and the breadwinner in their family, and Brandon, a licensed financial planner, have developed a proven 5-step framework for creating financial harmony in relationships.In this episode, we dive into:The importance of shared values and financial alignment—why dreaming big as a couple is key.Tackling financial dealbreakers—and why financial infidelity might be a red flag you can’t ignore.What it’s like being a female breadwinner—and how Jessica and Brandon embrace modern parenthood and partnership.And a bold take on affording kids—why waiting for financial “readiness” might mean you’ll never leap.Check out this download to better understand the couple's D.R.E.A.M Framework for navigating money in your relationship.1792: Steps to Reclaim Your Financial Life and Own Your Money Now (Encore)
33:16|Known for his no-nonsense approach to money and his former role as a Ramsey Solutions personality, guest Anthony O'Neal has helped millions take control of their finances. He has written several books, including his latest, Take Your Seat at the Table, where he empowers readers to create a vision for their lives and build wealth on their terms.In this episode, Anthony shares his remarkable journey from being a 19-year-old drowning in $35,000 of debt to becoming debt-free and building a seven-figure business. He opens up about his time working with Dave Ramsey, how it influenced his financial philosophy, and why he eventually decided to strike out on his own to bring financial education to underserved communities.You’ll learn:The money mistakes Anthony made at 19 and how he turned his life around.The importance of avoiding consumer debt and focusing on building assets.How faith and purpose are pivotal in Anthony’s financial teachings.Why creating a clear vision for your life is the first step to achieving financial freedom.Practical steps for eliminating debt, building generational wealth, and owning your financial life.Sign up for Farnoosh’s free Investing BlueprintFollow on InstagramJoin the So Money Members ClubLeave a review on Apple PodcastsOrder Farnoosh’s new book, A Healthy State of PanicThis episode originally aired on January 8, 2025.1791: Ask Farnoosh: Financial Boundaries, Avoiding Dependence, and When to Quit Your Business
25:07|In this week's Ask Farnoosh episode, we tackle three major financial dilemmas from listeners: Setting Boundaries as a Daughter of Immigrants, Avoiding Financial Dependence on a Partner and Knowing When to Walk Away from a Business. Plus, a behind-the-scenes update on The Montclair Pod, and reflections on launching a new show 10 years after So Money.Resources & Links:Listen to The Montclair PodJoin Book to Brand workshop in NYC (March 7)Join the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.1790: Rethinking the Stay-at-Home Parent Role (And Getting Paid for It)
30:23|Today we’re catching up with the incredible Jannese Torres, host of Yo Quiero Dinero podcast and trust me—she’s had a year. Since her last visit, she’s launched her book Financially Lit, traveled the country on a book tour while secretly pregnant, became a mom, got engaged, and even bought a house.But that’s just the beginning. In this conversation, we dive into how financial independence has reshaped her life as a new parent, her approach to building wealth while growing a family, and—something we don’t talk about nearly enough—how she and her fiancé have structured their finances now that he’s a stay-at-home parent on her payroll.From prenups to parenthood, from self-employment hacks to the real cost of giving birth (wait until you hear her hospital bill), Jannese gets real about the financial and emotional shifts that come with these big life changes.Register for Farnoosh's next Book to Brand workshop.Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.1789: How One Listener Quit Her Job, Built Wealth, and Helped Her Mom Invest
37:03|Guest Brittany Wilson started listening to So Money in 2020 when she realized she needed to take charge of her finances. She grew up with little financial literacy and took on high-interest student loans without knowing what she was signing up for. But once she made the decision to educate herself, everything changed.Since then, Brittany has increased her salary by $42,000, fully funded her emergency savings, diversified her investments, started a side business, and—perhaps most importantly—helped her mom open her very first Roth IRA. Last year, she took one of the biggest leaps of her life: quitting her job to run her career coaching business, Career Candor, full-time.In today’s conversation, we discuss Brittany’s financial transformation, how she navigated job loss and used it as a catalyst for entrepreneurship, and her top career coaching advice—including how AI is changing the hiring process. We also talk about the emotional side of money, the power of financial friendships, and why helping others—especially the women in our lives—can be one of the most rewarding financial moves we make.Register for Farnoosh's next Book to Brand workshop.Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.1788: It's (Almost) My Birthday! Reflections on Turning 45
23:45|Farnoosh reflects on turning 45—what’s changing in her mindset around money, career, and personal growth, and the biggest financial lessons she's carrying into this next phase of life. From the mailbag, Farnoosh tackles two important listener questions—one from a 60-year-old attorney wondering how to catch up on retirement savings after prioritizing family caregiving, and another from a listener strategizing their Backdoor Roth IRA while juggling old 401(k accounts.Register for Farnoosh's next Book to Brand workshop.Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.1787: The Best Ways to Overcome Emotional Money Blocks with Jessica Moorhouse
27:11|Today, we’re diving deep into the real barriers that prevent many of us from achieving financial freedom—and spoiler alert, it’s not just about the dollars and cents. My guest is Jessica Moorhouse, financial counselor, speaker, and now author of the highly-anticipated new book, Everything But Money: The Hidden Barriers Between You and Financial Freedom. In her work, Jessica uncovers how trauma, shame, and our earliest experiences with money shape the way we earn, save, and spend today.Whether it's that nagging sense of guilt when you earn more than your parents or the fear of spending because of a scarcity mindset, these hidden barriers can quietly hold us back for years. Jessica helps us understand where these money blocks come from, how they manifest in our adult lives, and—most importantly—how to start healing from them.1786: The Secret to Launching Big Ideas Faster and Better
33:52|What does it really take to launch a big idea—one that can change your career, business, or even the world? Is being a visionary enough, or is there a hidden formula for success? Guest Jen Kem says it's all about building the right "unicorn team." But here’s the twist: even if you’re a solopreneur or running a small business—like me—this book is still for you. Jen’s framework isn’t about having a massive team; it’s about understanding the roles and energies you bring to your work and how to fill in the gaps to achieve success faster and with less burnout.Jen is a brand strategist, entrepreneur, and author of Unicorn Team: The Nine Leadership Types You Need to Launch Your Big Ideas with Speed and Success. With a career working on iconic initiatives for companies like Microsoft, Coca-Cola, and Oracle, she’s now revealing how big ideas succeed—not just through visionaries, but through the right mix of leaders who execute and get results.We'll learn how to identify your own leadership type, how even a solo effort can become a "team" by leveraging the right resources, and hear the inspiring story of how a small team at Moderna outpaced industry giants to lead the charge on a life-saving vaccine.Register for Farnoosh's next Book to Brand workshop.Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.