So Money with Farnoosh Torabi

Jannese Torres is an award-winning Latina money expert. She became an accidental entrepreneur after a job loss inspired her to turn her food blog into a six-figure business. Throughout the years, her passion for entrepreneurship led her to notice a gap in the conversation around money. Her debut book, Financially Lit, offers culturally relevant and relatable personal finance advice to make you feel seen, heard and understood. Whether it’s the guilt you feel from being the first person to “make it” while members of your family are still struggling or the way financial trauma manifests itself in negative and limiting beliefs around money, Torres is here to guide you through it all. Check out Jannese’s first interview on So Money®.

As election season heats up, understanding the financial lives of our nation’s leaders offers a fresh perspective on the intersection of wealth and power. Guest Megan Gorman, author of All the Presidents’ Money, explains how the financial decisions of U.S. presidents shaped their policies and legacies.From Thomas Jefferson’s surprising debts to JFK’s complex wealth and the Clintons’ post-presidency financial journey, Megan shares fascinating insights that offer a deeper understanding of how personal finances influence leadership at the highest level, a blend of history and finance in unexpected ways.Join Farnoosh's Investing Workshop!

Join Farnoosh's Investing WorkshopJoin Book to Brand 2025This week, Farnoosh shares her top advice for finishing 2024 on a financially solid foot. Whether it's maxing out retirement contributions or finding ways to save on healthcare, now's the perfect time to take a closer look at your finances.

We’re discussing a topic that’s become increasingly relevant as climate disasters become more frequent and unpredictable: financial resilience in the face of devastating events. No matter where you live, you are at risk of being affected by climate change, and it’s changing how you think about your finances, homes, and futures.To bring this conversation to life, I’m joined by artist and creator of Sunlight Tax, Hannah Cole. Hannah recently experienced a Category 4 hurricane in her town of Asheville, NC, which brought unprecedented destruction to their community—flooding homes, destroying businesses, and taking lives. Hannah lost 20 years of her life's work as an artist when her studio was washed away. She shares her firsthand experience of the devastation and how she’s using her financial foundation to navigate this crisis. We’ll hear about her rebuilding efforts, the importance of being financially prepared for the unexpected, and how Asheville is coming together to recover.Because financial preparedness is critical, I’m partnering with Hannah to give one lucky listener free access to her Money Boot Camp, a comprehensive course package designed for freelancers, sole proprietors, and solopreneurs. To enter, head over to my Instagram feed, where you’ll find all the details on how to apply.

Seth Godin, bestselling author, entrepreneur, and one of the most influential thinkers in marketing and leadership, joins the show. He discusses his latest book, This Is Strategy: Make Better Plans, and how to create more meaningful and effective strategies in all areas of life, from career growth and personal development to financial success.

Our co-host this Friday is Georgia Lee Hussey, a wealth advisor at Modernist Financial. We chat about the cost of climate change and how it’s forcing us to rethink everything: from the "American Dream" of homeownership to real estate and even how we invest our money. What can we control in moments of crisis?

Dr. Daniel Crosby is a psychologist, behavioral finance expert, and New York Times bestselling author. His works, The Laws of Wealth and The Behavioral Investor have transformed how we think about investing by shedding light on the emotional and cognitive biases that often shape our financial behavior. He also serves as Chief Behavioral Officer at Orion Advisor Solutions, guiding advisors in helping clients align their investments with what matters to them.Today, Daniel is here to discuss his latest book, The Soul of Wealth: 50 Reflections on Money and Meaning. This book challenges the conventional approach to wealth by diving into its emotional dimensions. It explores how financial well-being is not just about accumulation but also about aligning money with personal values and meaning. Daniel encourages us to reflect deeply on what it means to live a wealthy life—not just financially but emotionally and spiritually.

I’m thrilled to welcome Maha Abouelenein, a communication, entrepreneurship, and self-advocacy powerhouse. With decades of experience at the forefront of global tech revolutions, Maha has been a trailblazer in mobile telecommunications across the Middle East and Africa, a thought leader on Web3 and AI, and a pioneer of modern public relations in regions where the field didn’t even exist.Her new book, The 7 Rules of Self-Reliance, carries a powerful and urgent message: “Nobody’s coming to save you.” In our conversation, Maha shares why self-advocacy, especially for women, is more essential now than ever — both in the workplace and life. We dive into practical ways to protect and grow your most valuable asset, your reputation, and what it takes to reinvent yourself at any age. We also explore the role of personal resilience in a world facing systemic challenges and Maha’s unique insights into AI and blockchain.Whether you're looking to pivot in your career, build influence, or take charge of your narrative, this conversation with Maha is packed with wisdom, inspiration, and actionable advice.