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Slow Burn
Decoder Ring | Off-the-Wall Stories of Off-Label Use
Products often tell you exactly how they’re intended to be used. But why leave it at that? As a culture, we have long had a knack for finding ingenious, off-label uses for things. In this episode, we take a close look at a few examples of products that are ostensibly meant for one thing, but are better known for something else entirely. We explore Q-tips, which we are explicitly told not to put into our ears; the Hitachi Magic Wand, the iconic sex toy marketed as a body massager; the musical washboard; and the children’s electrolyte solution Pedialyte that many adults swear by as a hangover cure.
You’ll hear from Hallie Lieberman, author of Buzz: A Stimulating History of the Sex Toy; Jacqui Barnett of the Columbus Washboard Company; Christopher Wilson, curator and chair of the Division of Home and Community Life at the Smithsonian; musician and educator Súle Greg Wilson; zydeco musicians C.J. Chenier and Steve Nash; Shaughnessy Bishop-Stall, author of Hungover: The Morning After and One Man’s Quest for the Cure; as well as writers Roberto Ferdman, Dan Brooks, and Kaitlyn Tiffany.
Decoder Ring is produced by Willa Paskin, Max Freedman, Katie Shepherd, and Evan Chung, Decoder Ring’s supervising producer. We had additional production from Sofie Kodner. Merritt Jacob is Senior Technical Director. Special thanks to Kate Sloan, Dr. Carol Queen, Bryony Cole, Amber Singer, Molly Born, Laura Selikson, and Nell McShane Wulfhart.
If you have any cultural mysteries you want us to decode, please email us at DecoderRing@slate.com, or leave a message on our hotline at 347-460-7281.
Sources for This Episode
Bishop-Stall, Shaughnessy. Hungover: The Morning After and One Man’s Quest for the Cure, Penguin, 2018.
Brooks, Dan. “Letter of Recommendation: Pedialyte,” New York Times Magazine, Jan. 26, 2017.
Comella, Lynn. Vibrator Nation: How Feminist Sex-Toy Stores Changed the Business of Pleasure, Duke University Press, 2017.
Dodson, Betty. “Having Sex with Machines: The Return of the Electric Vibrator,” Dodson and Ross, June 9, 2010.
Feran, Tim. “Pedialyte Is Not Just For Kids,” Columbus Dispatch, July 19, 2015.
Ferdman, Roberto A. “The strange life of Q-tips, the most bizarre thing people buy,” Washington Post, Jan. 20, 2016.
Kushner, David. “Inside Orgasmatron,” Village Voice, March 26, 1999.
Lieberman, Hallie. Buzz: A Stimulating History of the Sex Toy, Pegasus Books, 2017.
Lieberman, Hallie. “Selling Sex Toys: Marketing and the Meaning of Vibrators in Early Twentieth-Century America,” Enterprise & Society, June 2016.
Russel, Ruth. “Hangover Remedies? I’ll Drink to That!,” Idaho Statesman, Jan. 1, 1978.
Sloan, Kate. Making Magic, 2024.
Tiffany, Kaitlyn. “How Pedialyte got Pedialit,” Vox, Sep. 10, 2018.
Williams, Dell. “The Roots of the Garden,” Journal of Sex Research, August 1990.
Wulfhart, Nell McShane. “The Best Hangover Cure,” Slate, Aug. 29, 2013.
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Season 1 Trailer: Watergate
02:42||Season 1It took two years for the Watergate scandal to unfold—for a break-in at the Democratic Party's headquarters to go from a weird little caper to a constitutional crisis that brought down a president. What was it like to experience those two years in real time?Hosted by Leon Neyfakh. An eight-episode podcast series made possible by Slate Plus members. Coming Nov. 28.
1. Watergate | 1. Martha
24:13||Season 1, Ep. 1People called her crazy, and to be fair she must have seemed crazy. But she was onto something. How Martha Mitchell, the celebrity wife of one of Nixon’s closest henchmen, tried to blow the whistle on Watergate—and ended up ruining her life.Want more Slow Burn? Join Slate Plus to unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. Subscribe to Slate Plus on Apple Podcasts by clicking "Try Free" at the top of the Slow Burn show page. Or, visit slate.com/slowburnplus to get access wherever you listen.
2. Watergate | 2. The Defeat of Wright Patman
28:54||Season 1, Ep. 2In 1973, the Senate Watergate hearings gripped the nation. But the first congressional hearings on the scandal took place a year earlier—and featured an angry Texan shouting at four empty chairs.Want more Slow Burn? Join Slate Plus to unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. You can subscribe directly from the Slow Burn show page on Apple Podcasts and Spotify. Or, visit slate.com/slowburnplus to get access wherever you listen.
3. Watergate | 3. A Very Successful Cover-Up
05:38||Season 1, Ep. 3Woodward and Bernstein, Walter Cronkite, and a host of other journalists tried to make people care about Watergate in the run-up to the 1972 election. They totally failed.This episode is member-exclusive. Listen to it now by joining Slate Plus. As a member, you'll unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. You can subscribe directly from the Slow Burn show page on Apple Podcasts and Spotify. Or, visit slate.com/slowburnplus to get access wherever you listen.
4. Watergate | 4. Lie Detectors
08:29||Season 1, Ep. 4How a folksy segregationist senator, a team of young investigators, and a few whistleblowers staged the hearings that made Watergate must-see TV.Want more Slow Burn? Join Slate Plus to unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. Subscribe to Slate Plus on Apple Podcasts by clicking "Try Free" at the top of the Slow Burn show page. Or, visit slate.com/slowburnplus to get access wherever you listen.
5. Watergate | 5. True Believers
06:20||Season 1, Ep. 5At a bar in Queens, and in the Senate offices, Nixon's supporters stood with him long after it was clear his hands were dirty. How did they rationalize their position? And what, finally, made them waver?This episode is member-exclusive. Listen to it now by joining Slate Plus. As a member, you'll unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. You can subscribe directly from the Slow Burn show page on Apple Podcasts and Spotify. Or, visit slate.com/slowburnplus to get access wherever you listen.
6. Watergate | 6. Rabbit Holes
07:01||Season 1, Ep. 6Why were so many Americans ready to believe conspiracy theories after Watergate? How did those beliefs help trigger Nixon‘s downfall? And given what we know about Watergate—what separates a conspiracy theory from just a theory?This episode is member-exclusive. Listen to it now by joining Slate Plus. As a member, you'll unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. You can subscribe directly from the Slow Burn show page on Apple Podcasts and Spotify. Or, visit slate.com/slowburnplus to get access wherever you listen.
7. Watergate | 7. Saturday Night
06:42||Season 1, Ep. 7What did Richard Nixon do when he felt the walls closing in? How did the country respond? And what did it feel like when people finally got to hear those tapes?This episode is member-exclusive. Listen to it now by joining Slate Plus. As a member, you'll unlock full, ad-free access to Slow Burn and your other favorite Slate podcasts. You can subscribe directly from the Slow Burn show page on Apple Podcasts and Spotify. Or, visit slate.com/slowburnplus to get access wherever you listen.
Extra, Extra
21:50||Season 1Slate Plus members get a bonus episode of Slow Burn every week. This week, we're releasing some samples of those episodes—interviews with people with a unique perspective on Watergate.Next week: The end. Find out more at slate.com/slowburn.