Side Hustle Pro

This week in the guest chair I have Philomina Kane, Ghanaian-American entrepreneur and content creator. In 2017, she graduated from Princeton University and began to cement herself as a haircare YouTuber. Garnering a following of nearly 200,000 subscribers, Philomina became a guiding force, empowering Black women to embrace and care for their natural hair. After building a strong brand and loyal following, Philomina founded KIN Apparel, a brand dedicated to crafting satin lined hoodies and hats for both hair protection and comfort. In this episode she shares about:How the innovative approach of KIN Apparel caught the attention of Shark Tank landed a six-figure deal with SKIM’s founding partner Emma GredeHer desire-driven approach to marketing and how leading with offering a solution to a problem has hooked her audience Reaching over $10M in revenue while continuously navigating challenges like fulfillment centers and a changing financial landscapeHighlights include: 00:00 Intro03:15 From the Bronx to Ghana07:30 Building a following on YouTube14:50 Founding KIN Apparel20:00 Transition to full-time entrepreneurship27:00 Benefits of vulnerable marketing32:00 Financial journey- grants and funding41:00 Navigating the changing financial landscape44:00 Shark Tank experience 47:00 Challenges with fulfillment centers57:00 Tips for entrepreneurs Links mentioned in this episodeKIN Apparel: https://kinapparel.org/ KIN Apparel Instagram: https://www.instagram.com/kinapparel_/?hl=en LEDA Program: https://ledascholars.org/ Science of Black Hair: https://www.amazon.com/Science-Black-Hair-Comprehensive-Textured/dp/0984518428 Hello Alice: https://helloalice.com/ Black Ambition: https://blackambitionprize.com/ New Voices: https://newvoicesfoundation.org/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoPhilomina’s YouTube: https://www.youtube.com/@naturallyphilo Philomina’s Instagram: https://www.instagram.com/p/Cs3xy3wpZ-d/?img_index=1 Philomina’s TikTok: https://www.tiktok.com/@naturallyphilo_ 

This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant. Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal branding, Tricia has become a household name in real estate and media.In this episode, Tricia shares:How she successfully managed the pivot from beauty to real estate and television Why she makes it a point to share her journey while also marketing her businessHow content creation has helped her close real estate dealsHow she has stayed true to herself and blocked out opinions, jobs, and people who don’t align with her goalsAnd so much more!Highlights Include:00:00 Intro 03:14 Discovering identity13:00 Navigating real estate16:50 Polish Bar success23:08 Transferring skills from previous industries34:19 Navigating real estate and running a business40:48 Building confidence through successful selling50:00 Personal branding through authenticity 1:00:00 Power of partnership1:11:00 Tips for entrepreneurs Check out episode 426 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeTricia’s Website: https://serhant.com/agents/tricia-lee-riley Tricia’s Instagram: https://www.instagram.com/lovetricialee/?hl=en Team Tricia Lee: https://serhant.com/agents/tricia-lee-riley Bed-Stuy Restoration: https://www.restorationplaza.org/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

If you’re still struggling to discover your perfect side hustle, you’re not alone. It’s because you’re good at more than one thing. But here’s a tip: just because you enjoy something, doesn’t mean it needs to be your side hustle! Let’s get into how to take all of your many ideas, and truly determine if it’s the best side hustle for you.In this episode we discuss: Taking my revenue streams to the next level with one-on-one coachingHow marketing advice may be holding you back, and how to figure out what works for your side hustle Discovering the power of charging what I’m worth, and how I shifted my mindset to get thereCheck out this episode and others on Apple Podcasts, Spotify, and watch on YouTube Links mentioned in this episodeBootcamp: https://sidehustlepro.co/bootcampSample Poll: https://sidehustlepro.co/pollAffiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you purchase using my link.Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro

This week in the guest chair we have Jhanilka Hartzog, podcaster and owner of Founders Cleaning Business University. Together, she and her husband Anthony are certified side hustlers who turned their hustle into a thriving cleaning business—all without cleaning homes themselves.In this episode she shares:How she and her husband paid off over $100K of debt by holding multiple side hustles on top of their 9-5sHow they built an online course that has earned her students $13.5M in salesWhere she re-invests her money to continue building financial security for her family Highlights include:00:00 Intro03:40 Side hustling to pay off debt 08:00 Juggling multiple side hustles14:00 Vetting employees 26:00 Marketing and scaling35:37 Building relationships with cleaners40:00 Transition from 9-5 to full time hustle43:40 Starting an online course48:00 Investing in real estate53:00 Marriage and family58:50 Advice for entrepreneurs Check out episode 424 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeJhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en Cleaning Business University: https://www.cleaningbusinessuniversity.com/Jhanilka’s YouTube: https://www.youtube.com/channel/UCx8CGDWkM-bink3-4O5x5sQ#:~:text=6.31K%20subscribers%20%E2%80%A2%20855%20videos.%20Welcome%20to%20our%20channel Jhanilka’s Cleaning Business: https://maids2match.com/ Jhanilka’s Podcast: https://podcasts.apple.com/us/podcast/more-than-a-side-hustle/id1600737639 Total Money Makeover: https://www.amazon.com/Total-Money-Makeover-Classic-Financial/dp/1595555277 Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoJhanilka’s Instagram: https://www.instagram.com/thehartrimony/?hl=en

This quick and easy LinkedIn hack will grow your email list fast. In this Flashback Friday episode, I’m giving you the easy step by step process of building an effective email list for your side hustle to take your email marketing to the next level. In this episode I share: How to take the first step to inviting people to your email listHow being consistent with my email list quickly grew my audience engagementThe best platforms to optimize communication with your contactsHighlights include:00:00 Intro02:51 Do not spam your audience06:14 Invite people to your email list08:30 Set up an email service provider11:27 Deciding on email content15:27 Owning your email contacts20:29 Get connected with meCheck episode 423 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeFree Side Hustle Guide Book: sidehustlepro.co/starthereConvertkit Contact List Provider: https://convertkit.com/ Ambassador Contact List Provider: https://www.getambassador.com/ Mailchimp: https://mailchimp.com/ Side Hustle Pro Newsletter: https://sidehustlepro.lpages.co/sixbulletsaturdays/ ]Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro

This week, I’m diving into why you should give yourself permission to learn out loud. In my entrepreneurial journey, I go through seasons of learning and testing. Unapologetically trying new things, failing, and starting over have opened doors that would otherwise be shut. I gave myself permission to learn out loud. In this episode I share about:Taking my revenue streams to the next level with one-on-one coachingHow marketing advice may be holding you back, and how to figure out what works for your side hustle Discovering the power of charging what I’m worth, and how I shifted my mindset to get thereHighlights Include:00:00 Intro02:50 Transitioning to one-on-one coaching06:30 Setting prices for offerings 10:00 Working with AI17:20 Shifting to more paid content/offerings22:30 Not being afraid to charge your worthCheck out episode 422 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeFree Side Hustle Guide: https://sidehustlepro.co/vip SHP Newsletter: https://sidehustlepro.co/newsletter/ My AI expert sister’s LinkedIn: https://www.linkedin.com/in/nadeenmatthews/?originalSubdomain=jm Feeling Stuck SHP 414: https://www.youtube.com/watch?v=65qejtGofcoPortia Obeng’s SHP Episode: https://www.youtube.com/watch?v=4qkgObsQ7pA Get Paid Podcast w/ Dorothy Johnson: https://podcasts.apple.com/us/podcast/dorothy-johnson-the-ad-strategy-that-transformed-1-1/id1005195731?i=1000665438875 Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro

This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media. In this episode I’m sharing:How to cultivate an email list of your own, and continuously grow itHow to figure out the best content and offerings you can give your audience How to automate emails, freebies, and paid products Highlight Include: 1:22 The Value of an Email List4:56 How To Connect With Your Audience 9:12 Automating DM Responses 17:50 Testing Out Ads23:11 Connecting On Different Platforms26:43 Creating Freebies and Paid Products Check out episode 421 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeSHP Poll Freebie: sidehustlepro.com/poll SHP Newsletter: sidehustlepro.co/newletter Leadpages: https://www.leadpages.com/ Canva: https://www.canva.com/ Convertkit: https://convertkit.com/ Manychat: https://manychat.com/ LinkedIn: https://www.linkedin.com/ Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk Couples Workbook: https://www.etsy.com/listing/1648665610/couples-annual-planning-workbook Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustleproEmail: hi@sidehustlepro.co #SideHustlePro

This week in the guest chair we have a very special guest, Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money.In this episode she shares about:The steps she’s taken to go from job hopping to helping people optimize their LinkedIn Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work forWhy she hates jobs and how she’s been able to maintain a non-traditional path Highlights Include:00:00 Intro02:00 Early career experience08:00 Helping women level up in LinkedIn13:30 The importance of consistency on LinkedIn16:20 Building a LinkedIn profile24:00 Optimizing content on LinkedIn29:25 Using LinkedIn to build a personal brand37:00 How to connect in the best way on LinkedIn50:00 Tips for entrepreneurs Check out episode 420 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodePortia’s Website: https://www.portiaobeng.com/Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ Portia’s TikTok: https://www.tiktok.com/@portia.o Muoyo’s Website: https://myvoterstatus.com/Verizon Small Business Program: https://digitalready.verizonwireless.com/Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoPortia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ Portia’s TikTok: https://www.tiktok.com/@portia.o