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136: Marketing Jar Approach with Dayna Schaaf
56:44|Are you approaching your marketing the wrong way? In today’s episode, I’m chatting with Dayna Schaaf about her “marketing jar” strategy and why social media should be the last step in your marketing. Plus, Dayna and I share our top tips for success with your email newsletter. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Marketing That Attracts, my new course that will give you clarity on your marketing strategy and attract your ideal clients. In this course, you will learn five organic marketing strategies for photographers and advice for how to implement them into your business. Join today and get access to even more additional resources like templates, trainings, and organizational tools. Review the Show Notes:Get to know Dayna (1:49)Dayna’s “marketing jar” approach (3:28)Getting started the right way: with rocks (9:08)You have to provide a way to stay in touch with you (18:22)What defines your pebbles (21:10)Your email newsletter strategy (26:32)How to use social media in your marketing (36:54)Making your Instagram work for you (42:09)The one step you need to better your marketing today (45:49)Rapid-fire questions (48:47)Connect with Dayna:Marketing Jar Worksheet: thiscantbethathard.com/marketingjarFree Manychat Training for Photographers: thiscantbethathard.com/manychatWebsite: go.thiscantbethathard.com/clubInstagram: instagram.com/thiscantbethathard_Connect with Sabrina:Marketing That Attracts: sabrinagebhardt.krtra.com/t/hWKA5zJm9GZaPersonality Portrait Blueprint: sabrinagebhardt.com/personalityInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.comColie James Airtable for Photographers: coliejames.com/airtable
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135: Do THIS With Your Marketing For Better Results
21:50|Ready to make marketing feel easy? In today’s episode, I’m sharing the ONE thing that you can focus on in your marketing strategy to see a big difference in your engagement, your inquiries, and your results. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Magical Momentum, a 21-day marketing challenge designed to help you show up with confidence, consistency, and results. Throughout the challenge, you’ll receive done-for-you marketing prompts that will get you out of your marketing rut. Plus, you’ll get access to a group Instagram chat where you can cheer each other on, share your wins, and ask questions. If you’re ready to make marketing magic together, sign up today. Review the Show Notes:The old ways don’t work anymore (2:55)Marketing That Attracts (4:35)Do THIS one thing (5:25)Why you want to create connection (6:25)Share about things that you and your ideal clients have in common (8:56)Share what you would with your besties (11:17)Stop making everything about work and business (12:18)Stop taking everything so seriously (13:10)From fear of showing up to social media success (14:03)Connect with Sabrina:Magical Momentum Challenge: sabrinagebhardt.com/challengeMarketing That Attracts: sabrinagebhardt.krtra.com/t/hWKA5zJm9GZaThe Round Table: sabrinagebhardt.com/membershipInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com
134: Book More Clients with Brooke Jefferson
55:56|Are you ready to book more clients? In today’s episode, I’m chatting with Brooke Jefferson about why you’re not getting inquiries, why the leads you do have are not booking, and the steps you can take today to start booking more. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Marketing That Attracts, my new course that will give you clarity on your marketing strategy and attract your ideal clients. In this course, you will learn five organic marketing strategies for photographers and advice for how to implement them into your business. Join today and get access to even more additional resources like templates, trainings, and organizational tools. Review the Show Notes:Get to know Brooke (1:38)Three things that are stopping any inquiries (2:46)Why your leads aren’t finalizing the booking (16:04)The impact of a follow-up (31:17)One step to take today to book more clients (38:23)Rapid-fire questions (41:37)Connect with Brooke:Website: brookejefferson.comInstagram: instagram.com/brookejanaephotoPodcast: brookejefferson.com/podcastFully Booked Blueprint: brookejefferson.com/blueprintPricing Freebie: brookejefferson.com/pricingConnect with Sabrina:Marketing That Attracts: sabrinagebhardt.krtra.com/t/hWKA5zJm9GZaMagical Momentum Challenge: sabrinagebhardt.com/challengeInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com
133: The Big Mistake You’re Making With Marketing
14:40|Are you making this critical mistake in your marketing? In today’s episode, I’m sharing the one mistake that might be the reason why you’re not selling out your offers quickly. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Magical Momentum, a 21-day marketing challenge designed to help you show up with confidence, consistency, and results. Throughout the challenge, you’ll receive done-for-you marketing prompts that will get you out of your marketing rut. Plus, you’ll get access to a group Instagram chat where you can cheer each other on, share your wins, and ask questions. If you’re ready to make marketing magic together, sign up today. Review the Show Notes: plus 1:24The big mistake that you’re making (2:50)Getting them in the mood for your offer (4:38)Pushing people to email (8:34)Once the cart opens (10:27)Give yourself a month off of selling (12:05)Connect with Sabrina:Magical Momentum Challenge: sabrinagebhardt.com/challengeMarketing That Attracts: sabrinagebhardt.krtra.com/t/hWKA5zJm9GZaInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com
132: When Letting Go Is The Best Move
29:05|Are you willing to listen to your intuition and let something go? In today’s episode, I’m sharing a handful of stories of times when I had to let something go in my business. I’m hoping my experiences will encourage you to consider if it may be time to let go of something of your own.The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Magical Momentum, a 21-day marketing challenge designed to help you show up with confidence, consistency, and results. Throughout the challenge, you’ll receive done-for-you marketing prompts that will get you out of your marketing rut. Plus, you’ll get access to a group Instagram chat where you can cheer each other on, share your wins, and ask questions. If you’re ready to make marketing magic together, sign up today. Review the Show Notes:Letting go of a course (2:01)Letting go of Root To Rise Fall 2025 (15:31)What are you afraid to let go of? (18:41)Letting go of fall mini sessions (19:34)Bonus advice (25:50)Connect with Sabrina:Magical Momentum Challenge: sabrinagebhardt.com/challengeRoot To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlistInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com
131: The Power of Saying No to Simplify Your Business and Align With Your Goals
25:45|Are you prepared to say “no”? In today’s episode, I’m sharing why saying no is one of the most powerful ways to simplify your business and align with your goals. Plus, I’m sharing my own experiences with saying “no” in my business, and other ways to drop the excess in your schedule. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. Examples of saying “no” (2:23)You’re not saying “no” enough (4:30)The trap of saying “yes” (5:19)Resentment and burnout (6:30)Saying “yes” to yourself (9:23)The three steps to simplify (14:09)Other ways to drop the excess (18:02)Being successful with saying “no” (19:52)Consistently checking in with your goals (22:42)Saying “no” is not selfish (23:39)Connect with Sabrina:Magical Momentum Challenge: sabrinagebhardt.com/challengeRoot To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlistInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com
130: Spotting Burnout Early - How To Coach Yourself Back To Balance
29:26|Are you prepared to coach yourself out of burnout? In today’s episode, I’m sharing my recent personal experience with burnout. I’m also diving into the five steps that you can take to coach yourself out of burnout when it inevitably arrives. The Shoot It Straight Podcast is brought to you by Sabrina Gebhardt, photographer and educator. Join us each week as we discuss what it’s like to be a female creative entrepreneur while balancing entrepreneurship and motherhood. If you’re trying to find balance in this exciting place you’re in, yet willing to talk about the hard stuff too, Shoot It Straight Podcast is here to share practical and tangible takeaways to help you shoot it straight. This episode is brought to you by Root To Rise, a mastermind and retreat for female photographers where personal development meets business growth. During the four-month experience, students have weekly calls focused on goals, boundaries, money, and marketing. The program also includes incredible guest teachers, a private Facebook community, and weekly Voxer hours with individualized guidance and mentorship. Sign up today to join the waitlist. Review the Show Notes:The basics of burnout (2:53)My personal burnout story (8:00)Symptoms and warning signs (19:03)Five steps to coach yourself out of burnout (21:13)Connect with Sabrina:Root To Rise Mastermind: sabrinagebhardt.com/mastermind-waitlistInstagram: instagram.com/sabrinagebhardtphotographyWebsite: sabrinagebhardt.com