Secrets of the Side Hustle

We’ve had an eclectic range of women feature on series five of Secrets of the Side Hustle, and they all had one thing in common- a drive to create something they are passionate about.But how did they do it? In this special episode Scarlett Russell takes you through the best advice shared from our female founders, tackling some of the most sought after questions that all aspiring entrepreneurs want the answers for.   Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Sharon Chuter, founder of UOMA the beauty brand which creates a makeup range that is forward thinking, radical and uncompromising- an inclusive range suitable for all skin tones. Listed by Women’s Wear Daily as one of the 50 most forward-thinking executives shaping the future of the beauty industry, Nigerian born Sharon Chuter, is a rebel with a cause and on a mission to go off the well beaten path to redefine the rules of inclusivity and diversity.  Sharon talks about how embracing her authentic self has helped her in business, why she used to work 134 hour weeks and she shares her top three tips on how to become a successful entrepreneur.  Find out more about UOMA Beauty here… instagram.com/uomabeauty/uomabeauty.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Mariam Jimoh, founder of the online supermarket delivering African and Caribbean food straight to your door.  Mariam launched the business as a side hustle while working as an investment banker and, in just two years since it launched, Oja has 5,000 daily users browsing the range of 1,500 multicultural products. Mariam talks about the importance of being a purpose driven company, why founders need to find time to focus on themselves and she shares her advice on how to raise money. Find out more about Oja here… instagram.com/ojahq/oja.app Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Venetia Archer, founder of Ruuby, the app for booking luxury beauty treatments where therapists come to you. That’s anything from a massage to a manicure in the comfort of your own home, via the click on a button. Venetia launched Ruuby in 2016 and now, 6 years on, customers have booked over 200,000 appointments through the app and Ruuby has raised £2.5 million from backers including the former CEO of Bulgari. Venetia talks about how she overcame teething issues in the early days of setting up her business, why it’s important to keep an open dialogue with customers and she shares her advice on how to conquer decision fatigue. Find out more about Ruuby here… instagram.com/ruubyapp/ruuby.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Charlotte Williams, founder of the London-based marketing agency SevenSix.  SevenSix Agency celebrates, supports and gives a huge platform to diverse influencers, Charlotte’s direct response to the lack of diversity and representation within the advertising and influencer marketing industries.  Charlotte talks about the importance of having a strong network of contacts to jump start your side hustle, why influencers are here to stay and she shares how taking a hiatus from her business helped her to succeed her goals. Find out more about SevenSix Agency here… instagram.com/sevensixagency/www.sevensixagency.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Chloe Macintosh, one of the founders of Made.com, who's latest venture isn't for the fainthearted. KAMA, is a sex education and training app, promising to improve your wellness via your sex life. Chloe talks about her journey so far with KAMA and what she has learnt from being a founder for two very different companies. From discussing the value of working for someone else before being an entrepreneur, to sharing tips on how to avoid burn out, plus Chloe reveals her secret on how to be bulletproof in business.  Find out more about KAMA here… instagram.com/kama.lab/kama.co Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Vanessa Vallely, the founder of WeAreTheCity, the network organisation supporting women in business.  Vanessa talks about how she approached her boss- when she worked in banking- on starting her side hustle, why she went to business school at 38 years old and she shares her advice on how to overcome setbacks.  Find out more about WeAreTheCity here… instagram.com/wearethecity_hq/wearethecity.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Sasha Ellese, the founder of Nala’s Baby, the natural 0 rated clean baby skin and hair care range. Sasha talks about how she conquered her imposter syndrome of setting up a multi million pound business in two years, why she doesn’t think you need a big social media presence to start a successful business and she shares her advice on how to keep calm when pitching to retail giants.  Find out more about Nala’s Baby here… instagram.com/nalasbabyuk/nalasbaby.com Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce

Scarlett Russell chats to Abbie Roden, the founder of Amie, the wine brand made for friends by friends. Abbie talks about the challenges of starting a side hustle during lockdown, how she juggles two businesses and why marketing is the key ingredient to building a successful brand. Find out more about Amie here… instagram.com/drinkamie/https://drinkamie.com/ Follow The Sunday Times Style: instagram.com/theststyle/twitter.com/TheSTStyle To get more of The Times and The Sunday Times, visit thetimes.co.uk/secretsofthesidehustle Producer: Anya Pearce