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121. Become a linchpin.
28:07||Ep. 121Become an indispensable linchpin. In this episode, I explain how to identify and embrace your unique value, showcase your process, and build a personal brand that stands out. Learn the secrets to decoupling your inputs from outputs and becoming impossible to ignore in your field. This episode is filled with actionable insights and real-world examples to help you master the art of being a linchpin.Key Takeaways:Identify and embrace your unique valueShowcase your process and insightsCommunicate what makes your approach distinctBuild a personal brand reflecting quality and artistryDecouple inputs from outputs to become irreplaceableβ π‘ππ«π§ π¦π§ππ£π¦ β===============π Get CONTENT CAPITALIST: https://t.ly/9_9JG===============π Enroll in my eLearning academy: https://t.ly/u0Dk5===============π Subscribe to the blog: https://michaelbecker.org/articles/===============
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120. Ep. #120: Monetization, Failing Fast & Lead Management in 2024
17:15||Ep. 120This exclusive episode, taken from my eLearning program (link below), covers several key learnings on various business topics, including monetization timing, failing fast, lead handling, outbound prospecting, exponential thinking, and capitalizing on mega-trends before they become mainstream.Key Takeaways:Monetization Timing: Understanding when to monetize your product or service to maximize revenue and market impact.Failing Fast: Embracing a mindset of quick iteration and learning from failures to accelerate growth and innovation.Lead Handling: Best practices for managing and nurturing leads to convert prospects into loyal customers.Outbound Prospecting: Effective strategies for reaching out to potential customers and generating new business opportunities.Exponential Thinking: Adopting a mindset that leverages technology and innovation to achieve exponential growth.Mega-Trends: Identifying and positioning yourself behind major trends before they become widely recognized, allowing you to capitalize on emerging opportunities.Tune in to gain valuable insights and actionable strategies to enhance your business acumen and drive success.β π‘ππ«π§ π¦π§ππ£π¦ β===============π Get CONTENT CAPITALIST: https://t.ly/9_9JG===============π Enroll in my eLearning academy: https://t.ly/u0Dk5===============π Subscribe to the blog: https://michaelbecker.org/articles/===============119. Ep. #119: 10 Things to Consider When Acquiring & Exiting a Business
10:01||Ep. 119This exclusive episode, taken from my eLearning program (link below), dissects 7 critical factors to consider when buying a business and 3 essential steps to take when selling yours.Key Takeaways:Buying a Business:Financial Health: Evaluate the financial statements and profitability.Market Position: Understand the businessβs position within its industry.Customer Base: Analyze the customer demographics and loyalty.Growth Potential: Assess opportunities for expansion and scalability.Operational Efficiency: Review the efficiency of current operations.Legal Considerations: Check for any legal issues or liabilities.Cultural Fit: Ensure alignment with your values and business philosophy.Selling Your Business:Optimize Financials: Ensure your financial records are in order and demonstrate profitability.Value Proposition: Clearly articulate the unique value your business offers.Preparation for Transition: Prepare for a smooth transition by documenting processes and training key personnel.Includes detailed insights and actionable advice on making informed decisions when buying or selling a business.Β β π‘ππ«π§ π¦π§ππ£π¦ β===============π CONTENT CAPITALIST: https://t.ly/9_9JG===============π eLearning Academy: https://t.ly/u0Dk5===============π Articles: https://michaelbecker.org/articles/===============118. Ep. #118: Sentiment Management, NPS & Stopping Defective Customers
08:57||Ep. 118In this episode, I delve into several key topics related to public perception, reputation management, and churn reduction. Hereβs what youβll learn:Key Takeaways:Combating Negative Reviews: Strategies to address and mitigate negative reviews in the public domain by exceeding customer expectations and going above and beyond what other companies are doing.Cancellation Reversals: Effective techniques to stop defecting customers from leaving by implementing targeted cancellation reversal strategies.Tune in to discover actionable insights on managing your public reputation and reducing customer churn to foster long-term business success.Β β π‘ππ«π§ π¦π§ππ£π¦ β===============π CONTENT CAPITALIST: https://t.ly/9_9JG===============π eLearning Academy: https://t.ly/u0Dk5===============π Articles: https://michaelbecker.org/articles/===============117. Ep. #117: How to Grow CLTV, Drive MRR & Increase Retention
14:44||Ep. 117I want to share three ways to enable monthly recurring revenue and three ways to grow customer lifetime value, regardless of your business model.There are essentially three ways to enable MRR: a full-fledged subscription or membership business; what I call a βperpetual performance-basedβ pseudo subscription option; or optional add-on recurring products that customers can buy after a one-time initiation.And there are three primary methods to grow CLTV once you do that. You can raise prices incrementally (the quickest but most risky), launch new products (enabling alternative purchase options), and speed up your retention point (the moment customers associate your business with an impulse/need/desire and continually come to you without even thinking).β π‘ππ«π§ π¦π§ππ£π¦ β===============π CONTENT CAPITALIST: https://t.ly/9_9JG===============π eLearning Academy: https://t.ly/u0Dk5===============π Articles: https://michaelbecker.org/articles/===============116. Ep. #116: From Rock Bottom to $50K Months: Secrets to Abundance [w/ Anton Wisbiski]
01:07:41||Ep. 116In this exclusive workshop from my first eLearning program, 7-figure entrepreneur Anton Wisbiski shares the stories, principles, and mental frameworks he learned on his journey from rock bottom to consistent $50k months.Key Takeaways:Two Factors for Creating Abundance:Level of Consciousness: Learn how to creatively and strategically manipulate the right levers to enhance your consciousness.Market Value: Discover how to uncover and solve real problems for real people to increase your value in the marketplace.Quantum Mechanics in Business: Anton explains how income, revenue, and abundance are tied to energy manipulation, conscious intention, and embodying the persona of the successful individual you aspire to be.Hybrid Presentation-Meditation-Workshop: This unique format will shift your mindset simply by listening, helping you align your energy and intentions with your business goals.β π‘ππ«π§ π¦π§ππ£π¦ β===============π CONTENT CAPITALIST: https://t.ly/9_9JG===============π eLearning Academy: https://t.ly/u0Dk5===============π Articles: https://michaelbecker.org/articles/===============115. Ep. #115: Exponential Thinking, High Barrier-to-Entry Businesses & Going Meta
04:22||Ep. 115This episode is an exclusive sneak peek from my new eLearning academy, launched alongside my book, CONTENT CAPITALIST.Key Takeaways:Disruptor Mindset: Aim to bring more value in a more economical, scalable way than others.Go Meta: By encompassing and invalidating all prior iterations of a product, you can create a version that is 10x better.Networked Economy: Marketplaces and platforms enable massive scalability and interconnectivity.High Barrier-to-Entry Industries: Itβs often easier to succeed in future-oriented industries with high entry barriers than in saturated markets.Democratize Value: Bring better solutions to market at more affordable costs to consumers.β π‘ππ«π§ π¦π§ππ£π¦ β===============π CONTENT CAPITALIST: https://t.ly/9_9JG===============π eLearning Academy: https://t.ly/u0Dk5===============π Articles: https://michaelbecker.org/articles/===============