Share

Rocky Mountain Marketing
Podcasting for Business Growth with Dave Jackson
Have you heard the myths about launching a successful podcast strategy? Some say you need a huge following, others believe it's all about fancy equipment, and then there's the myth that consistency doesn't really matter. But what's the truth behind these myths?
In this episode, you will be able to:
- Mastering the art of overcoming imposter syndrome in podcasting.
- Achieving consistency in podcast content creation for long-term success.
- Leveraging podcasting opportunities for effective networking and growth.
- Implementing time management strategies for efficient podcast production.
- Crafting a successful podcast strategy to increase audience engagement and brand presence.
Visit Dave Jackson's social media pages:
Website: https://schoolofpodcasting.com/
Facebook: https://www.facebook.com/schoolofpodcasting
LinkedIn: https://www.linkedin.com/in/davejackson/
Twitter: http://www.twitter.com/davejackson
Learn more about Katie and Next Step Social Communications:
Speaking: https://katiebrinkley.com/
Website: https://www.nextstepsocialcommunications.com
Linkedin: https://www.linkedin.com/in/katiebrinkley
YouTube: https://www.youtube.com/channel/@rockymountainmarketing
Instagram: https://www.instagram.com/iamkatiebrinkley/
Facebook: https://www.facebook.com/groups/socialprofitlab
#podcastforbusiness #podcasting #schoolofpodcasting #growyourbusiness #organiclead #networking #collaboration #community #howtostartapodcast #smallbusinessowner #ceo #businesspodcast #davejackson #katiebrinkley
More episodes
View all episodes
381. How to Recover a Hacked Instagram Account Step-by-Step
07:49||Season 5, Ep. 381Ever opened your Instagram and realized your account was hijacked? You've probably been told to just change your password and hope for the best, right? But let's face it, that's like putting a band-aid on a broken bone – it's not going to fix the real problem. The frustration of losing control of your digital storefront and networking space is beyond inconvenient – it's personal and impacts your business. Ready to learn the real steps to recover your hacked Instagram account and secure it for good?In this episode, you will be able to:Safeguard your Instagram account with these essential recovery steps.Strengthen your Instagram security with two-factor authentication.Master the art of changing your Instagram password for maximum protection.Arm yourself with the knowledge to prevent Instagram account hacks.Unlock the secrets of contacting Instagram for successful account recovery.The key moments in this episode are:00:00:00 - The Importance of Securing Your Instagram Account00:01:22 - Recovering a Hacked Instagram Account00:03:34 - Contacting Instagram for Support00:04:56 - Preventing Future Hacks00:06:51 - Sharing and Connecting Beyond the Podcast Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#InstagramMarketing #IGStoriesStrategy #SocialMediaGrowth #ContentMarketingTips #DailyEngagement #InstagramForBusiness #StoryMarketing #PersonalBrandGrowth #DigitalMarketingTips #VisibilityMatters #KatieBrinkley380. Why Your Personal Brand Is Your Business’s Biggest Asset with Catharine O’Leary
26:31||Season 5, Ep. 380If you're feeling like you're creating content but hearing crickets, and if you feel like you're speaking to everyone but connecting with no one, then you are not alone! Are you tired of feeling like you're just yelling into the void, creating content that's not turning into sales? If you're ready to build a loyal tribe and turn your audience into raving fans, then this is exactly what you need. Let's uncover the strategies to build your first 1000 person tribe and make it the key to your long-term success.This week's special guest is Catharine O' Leary. Catharine O'Leary is a seasoned marketing strategist who has worked with renowned brands such as Apple and Pepsi. With her expertise, she now focuses on helping entrepreneurs attract their first 1000 true fans through smart lead magnets and scalable audience building strategies. Her deep understanding of the power of personal branding and storytelling in marketing, combined with her practical approach, makes her a valuable resource for small business owners looking to enhance their email marketing strategies and lead generation. Catharine's insights and tips will undoubtedly provide valuable guidance for anyone seeking to grow a loyal tribe and achieve long-term success in their business.In this episode, you will be able to:Master the art of building your first 1000 person tribe and watch your small business thrive.Uncover the power of using AI for audience building strategies and revolutionize your approach to marketing.Create irresistible lead magnets that entrepreneurs can't resist, and watch your leads soar.Transform your small business with email marketing strategies that pack a punch.Harness the strength of personal branding and storytelling to captivate your audience like never before.Sign Up with Metricool today!https://metricool.com/katieJoin CIA now. https://clientintelligenceagency.com/?affid=bffgVisit Catharine O’Leary's social media pages:Website: https://clientintelligenceagency.comLinkedIn: https://www.linkedin.com/company/catharineolearyconsultingEmail: catharine@catharineoleary.comLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#PersonalBranding #BrandStrategy #EntrepreneurTips #VisibilityMatters #MarketingStrategy #BusinessGrowth #OnlinePresence #AuthenticBranding #AIinMarketing #FemaleEntrepreneurs #KatieBrinkley #CatharineOLeary379. How to Recover Your Facebook Account (Even If You're Locked Out)
10:12||Season 5, Ep. 379In this Quickcast, I’m walking you through what to do if your Facebook account gets hacked—or better yet, how to protect yourself before it happens. With a half-million users infected by a Vietnamese hacker group in 2023, it's more important than ever to tighten your digital security. Whether you’re dealing with a total lockout, impersonation, or just want to stay ahead of the curve, this episode has your back.What You’ll Learn:The first steps to take if your Facebook account is compromisedHow to recover access (even if a hacker changed your info)What to do if someone’s impersonating you on FacebookFacebook security settings you should update right nowThe best tools to manage passwords and prevent future attacksHow to Recover a Hacked Facebook Accounthttps://nextstepsocial.agency/facebookrecoveryLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#FacebookHacked #FacebookSecurity #SocialMediaTips #KatieBrinkley #RockyMountainMarketing #DigitalSafety #EntrepreneurSecurity #SocialMediaMarketing #OnlineBusinessTips #Quickcast378. The Real Reason Your Marketing Isn’t Working—And How to Stand Out with Fabi Paolini
30:04||Season 5, Ep. 378In this episode of Rocky Mountain Marketing, I sit down with brand strategist Fabi Paolini to talk about how to attract the right clients—those “power buyers” who are ready to invest, take action, and value your expertise. If you're tired of people ghosting your offers or saying “maybe later,” it’s probably not your offer—it’s how you're messaging it. Fabi shares her Angle of Mastery framework that helps you stand out in a crowded market and speak directly to people who are already motivated to solve their problems.What You’ll Learn:The key difference between “thinkers” and “doers” in your audienceWhy pain marketing is outdated—and what to do insteadHow to position your offer as a need to haveThe concept of your “Angle of Mastery” and how to discover yoursFabi’s process for creating messages that magnetize your ideal clientsTimestamps:00:00 – Intro: Why you’re attracting the wrong people01:00 – What are power buyers?04:30 – Why pain marketing repels the right audience08:15 – Discovering your Angle of Mastery12:00 – A real-life transformation story17:45 – Messaging that creates urgency (without fake scarcity)24:00 – Need-to-have vs. nice-to-have: The content shift29:00 – Where to find Fabi + Final thoughtsSign Up with Metricool today!https://metricool.com/katie/Visit Fabi Paolini's social media pages:Website:https://www.fabipaolini.com/LinkedIn: https://www.linkedin.com/in/fabipaoliniUncovering How To Speak To Power Buyers Using Your Angle Of Mastery™️: readytoinvestclients.comBook your 15-min messaging session: brandmessagesession.comLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#PowerBuyers #MessagingStrategy #AngleOfMastery #BrandMessaging #AuthenticMarketing #ClientAttraction #MarketingMindset #FabiPaolini #RockyMountainMarketing #KatieBrinkley #PodcastMarketing #MarketingTips #DigitalMarketing377. Facebook's New Friends Only Feed: What This Means for Your Business
08:00||Season 5, Ep. 377Discover the surprising impact of Facebook's new Friends feed on your business strategy. It's not just about the algorithm changes, it's a whole new game. But how can you adapt and thrive in this evolving digital landscape? Get ready to unlock the secrets of using personal profiles for business exposure and discover the key to engaging with your audience in the age of agility. The unexpected twist in Facebook's strategy might just be the opportunity you need to skyrocket your business. Are you ready to embrace the change and elevate your digital marketing game? Stay tuned to find out how to navigate this new frontier and take your business to new heights. It's time to dive into the next level of Facebook strategy and unlock your business's full potential.In this episode, you will be able to:Understand how Facebook's new Friends feed impacts your business visibility and reach.Adapt your Facebook strategy to maximize business exposure and engagement.Leverage personal profiles to elevate your business presence and connect with your audience.Implement effective engagement strategies to navigate and succeed with Facebook's algorithm.Embrace agility in your digital marketing strategy to stay ahead in the ever-evolving online landscape.Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#FacebookStrategy #FriendsFeed #Engagement #Community #SocialMediaUpdate #SocialMediaNews #BusinessVisibility #DigitalMarketing #SocialMediaAlgorithm #Adaptability #KatieBrinkley #Algorithm376. Finding Purpose and Fulfillment as a Creative Entrepreneur with Chris Do
29:48||Season 5, Ep. 376Feeling lost in the sea of content creation? Ever thought the key to scaling your business lies in just one conversation? Get ready to be surprised because the unexpected secret to growing your audience and business clarity might not be what you think. Stay tuned for a revelation that will change the way you approach content creation. It's time to unlock the power of authentic connection and educational impact. Are you ready to take your content game to the next level? Let's dive in and discover the unexpected path to real growth and engagement.In this episode, you will be able to:Master strategies for scaling your business and reaching new heights of success.Foster a thriving online community for creatives and amplify your impact.Conquer the fear of creating content and unleash your creative potential.Hone your writing skills to elevate the quality and impact of your content creation.Expand your audience by creating engaging and educational content that resonates with your community.The key moments in this episode are:00:00:00 - Feeling Stuck and Overcoming Challenges00:02:06 - Overcoming Self-Doubt and Embracing Change00:08:04 - Finding Meaning and Motivation00:11:30 - Pursuing Purpose and Attracting Clients00:12:51 - Building Relationships with Brands on Social Media00:14:41 - Authentic Growth and Profitable Partnerships00:19:01 - The Power of Questions Over Answers00:19:41 - Reciprocity in Content Creation00:23:02 - Developing Essential Skills for Content Creation00:25:16 - The Power of Writing and Content Creation00:26:07 - Making Content with Purpose00:27:39 - Embracing the Educator Mindset00:27:55 - Finding Clarity through Passionate Conversations00:28:22 - Connecting with Chris DoeSign Up with Metricool today!https://metricool.com/katie/Visit Chris Do's social media pages:Website: https://www.thefutur.com/LinkedIn: https://https://www.linkedin.com/in/thechrisdo/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#BrandStrategy #MarketingTips #ChrisDo #BusinessGrowth #BrandingExpert #ContentMarketing #MarketingStrategy #DigitalMarketing #BrandBuilding #RockyMountainMarketing375. How to Spot and Fix Client Hesitations
08:40||Season 5, Ep. 375Have you ever heard these myths about building client trust in business? Myth 1: Clients who question your pricing are just trying to negotiate. Myth 2: Clients who want to change your process are just seeking efficiency. Myth 3: Clients who demand endless revisions are just perfectionists. I'll share the truth about these myths and how to earn back client trust. Stay tuned for the game-changing strategy.In this episode, you will be able to: Establishing Client Trust: Learn the secrets to building strong, lasting relationships with your clients. Recognizing Client Trust Issues: Discover the subtle signs that indicate a client may be lacking trust in your business. Regaining Client Trust: Unlock the strategies to earn back your client's confidence and trust in your services. Clear Expectations with Clients: Master the art of setting and communicating clear expectations to ensure project success. Social Proof for Trust Building: Uncover the power of using social proof to boost trust and credibility with your clients. Ready to build stronger client relationships and earn back trust? Tune in to this week's episode of Rocky Mountain Marketing Quick Cast. Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#ClientTrust #BusinessGrowth #MarketingTips #EntrepreneurLife #ClientCommunication #DigitalMarketing #SmallBusinessOwner #BuildingTrust #ServiceBasedBusiness #CustomerRelationships374. Why Your Self-doubt is Costing You: Overcoming Fear as an Entrepreneur with Rachel Druckenmiller
32:05||Season 5, Ep. 374Unmute yourself and watch your business soar! Imagine if the key to unlocking success wasn't just a strategy or marketing hack, but simply learning how to unmute yourself. Rachel Druckenmiller, an award-winning keynote speaker, TEDx speaker, and singer-songwriter, shares powerful insights on breaking free from self-doubt and stepping into your full potential. But here's the unexpected twist: Rachel's journey to empowerment involves singing, vulnerability, and embracing imperfections. Discover how she overcame self-doubt, burned out, and found her voice to unlock new opportunities. If you're ready to stop playing small and start owning your voice, this is one conversation you don't want to miss. Rachel's story will inspire you to take bold, calculated risks and transform your business through authenticity and action. Tune in to discover the surprising link between vulnerability and leadership, and learn how to leverage your unique stories for personal branding. In this episode, you will be able to:Master the art of overcoming self-doubt as an entrepreneur can transform your business journey. Discover effective strategies to unmute your voice and stand out in the competitive world of business. Embrace vulnerability can have a profound impact on your leadership style and the way you connect with others in the business world. Learn how taking action can be the key to building confidence and achieving success as an entrepreneur. Learn the power of personal branding through sharing unique and compelling stories that resonate with your audience. Let's continue the conversation. What's one small, bold step you can take today to unmute yourself in your professional journey and lead with confidence?Visit Rachel Druckenmiller's social media pages:Website: https://www.racheldruckenmiller.com/LinkedIn: https://www.linkedin.com/in/rachelbdruckenmiller/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#UnmuteYourself #PersonalGrowth #Entrepreneurship373. How to Make the Most of LinkedIn Newsletter’s Newest Features
13:10||Season 5, Ep. 373If you’ve ever posted on LinkedIn and hoped the algorithm would do its magic, only to have your content disappear into the void, you’re not alone. But what if you could guarantee your insights landed directly in your audience’s inbox? That’s exactly what LinkedIn newsletters do.In this episode, I break down why LinkedIn newsletters are one of the most powerful tools for thought leaders and businesses. With LinkedIn rolling out new analytics, it’s now easier than ever to track your newsletter’s success, optimize engagement, and connect with your audience without fighting the algorithm.In this episode, you’ll learn:How LinkedIn newsletters help you bypass the algorithm: No more relying on post reach—your content goes straight to your subscribers.Why newsletters are a game-changer for thought leadership: Build authority, expand your reach, and stay top of mind with your audience.How to use LinkedIn’s new analytics for better engagement: Learn about open rates, email sends, and subscriber behavior.The best strategies for growing your newsletter audience: From optimizing subject lines to repurposing content across platforms.Why monetization is now possible with LinkedIn newsletters: Discover how to leverage sponsorships and paid promotions to create a new revenue stream.Ready to take control of your LinkedIn content strategy? Subscribe to Rocky Mountain Marketing and visit KatieBrinkley.com for expert insights on growing your brand and maximizing your reach.Checkout Capsho now!katiebrinkley.live/capshoLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://nextstepsocial.agency/Linkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#LinkedInMarketing #SocialMediaStrategy #LinkedInNewsletters #ContentMarketing #MarketingTips #LinkedInGrowth #DigitalMarketing #ThoughtLeadership #EmailMarketing #BusinessGrowth #BrandBuilding #MarketingExpert #SocialSelling #B2BMarketing #ContentStrategy