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Resilient Business Podcast

Ep05 Five To-Do List Items to Build Your Business Resilience

Season 1, Ep. 5

We wrap up our first week of the Resilient Business podcast with a five-item list of things you can do right now to start getting out of overwhelm.


Sonia Simone touches on cash flow, mindset, and managing that inevitable information overload. You can also get more resources and a free worksheet for this episode by going to resilientbusiness.fm.

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  • 1. Ep01 Finding Your Footing

    12:32
    Our first week is all about finding your footing in a tricky environment! This week’s episodes talk about respecting your cash flow, protecting your confidence, and staying mindful without getting stuck.Carl Honoré is the parent of the “Slow” movements. His online course, The School of Good Slow, provides a wealth of valuable material for getting grounded and moving forward.If you need a little inspiration this week, here’s a video of residents of Siena singing together from their apartments in lockdown.Notes and DisclosuresThis page contains no affiliate links or promotions.
  • 2. Ep02 Protect your Cash Flow

    15:17
    Cash flow is always critical to businesses of every size -- but there are particular challenges when the world is in lockdown and the global economy is struggling under the broadest pandemic in a generation.In this episode, Torill Wilhelmsen and Sonia Simone talk about concrete steps you can take to protect your business's cash flow. We also talk about certain predatory types to avoid, and keeping perspective around any mistakes you may have made.
  • 3. Ep03 Mindful Speed

    12:33
    Today we're going to talk about Mindful Speed.Because two things happen when things get weird. We either race in a crazy direction, or we freeze in place. Those are both very natural, but neither is helpful. Today we'll share a few thoughts on how you can keep from getting stuck for too long -- without going into panic mode. We’ll touch upon both speed during the course of the workday and the speed at which you run your business.We highly recommend Carl Honoré's books In Praise of Slow and The Slow Fix as supplements to this episode.
  • 4. Ep04 Protecting your Confidence

    13:56
    Today we’re going to talk about protecting your confidence. Business coach Dan Sullivan has often said that protecting our confidence is our first job as business owners — and we’ve found that when we're not sure which direction to go in, making a decision on that basis can give some useful clarity.Today we’ll talk about some techniques for doing that, and of course some specific recommendations for things you can actually do, and words of encouragement as well.Strategies covered include:Regulating your inputsAvoiding fixed mindsetsAvoiding toxic positivity...and revisiting your businesses value proposition
  • 6. Ep06 Marketing in a Pandemic

    15:00
    As the pandemic continues to affect businesses around the world, we need to keep getting the word out about what we do. But it's easy to alienate our audiences ... or just get tuned out in all the noise.In this episode, Torill Wilhelmsen from Slow Business Adventure and Sonia Simone from Remarkable Communication talk about:Avoiding making yourself the victim in your messaging (even when you're having a tough time)How to connect with clients and customers when they're wildly distractedThe messages to avoid right now ... and the ones to embraceWhy this is a great time to focus on content marketing ... and how to do it so you get resultsToday's sponsor is HeatherThorkelson.com. Thanks, Heather!Extra resourcesSonia's Copyblogger post on using content marketing to advance customer conversionYou can sign up for additional materials and access to our private Facebook group by going to ResilientBusiness.FM.
  • 7. Ep07 - Get moving again (even if you're frozen)

    21:10
    Every business gets into stuck spots ... and in times like these, being completely confused is The New Normal.In this episode, hosts Sonia Simone from Remarkable Communication and Heather Thorkelson from HeatherThorkelson.com share an exercise each has done many times with clients and for their own businesses. In just a few minutes, you'll have much more clarity about what you can use to move forward, as well as what you'll need to work around.Heather and Sonia talk about:Uncovering new ways you may be able to help your clients or customersWhy time is a two-edged sword right now, and how to use it more effectivelyCollecting resources you might not have thought ofWhy everyone has an audience (even if you don't know it yet)Heather's tip for getting through just about any stuck pointToday's episode is sponsored by Slow Business Adventure. Get more business advice and recommendations -- all free -- in the first issue of their digital magazine, the Slow Business Fix.ResourcesYou can sign up for additional materials, as well as access to our private Facebook community, at ResilientBusiness.FMSonia's series on strategies that create stronger relationships with your audience
  • 8. Ep08 Cultivate resilience through handling adversity

    14:07
    There's no such thing as a business that has a purely easy trajectory, but some journeys are tougher than others.In this episode, hosts Torill Wilhelmsen from Slow Business Adventure and Heather Thorkelson from HeatherThorkelson.com share some personal stories about how overcoming adversity earlier in their entrepreneurial journey has helped them...even fortified them to face the current challenges we are all experiencing.We also share an important prompt with you to help you access your own confidence around dealing with adversity, because we're firm believers that you're more capable than you realize.Today's episode is sponsored by Sonia Simone's Remarkable Communication - a creative writing educational hub for marketers who hate marketing.ResourcesYou can sign up for additional materials, as well as access to our private Facebook community, at ResilientBusiness.FM
  • 9. Ep09 Keys to a more robust business

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    Business is a risky proposition no matter what you're doing right now, but in this episode, Sonia Simone from Remarkable Communication and Torill Wilhelmsen from Slow Business Adventure talk about how to build more robustness, simplicity, and efficiency into your days ... to manage your risk and keep moving.Torill and Sonia talk about:Leaning rather than pivoting (and making sure your business has enough legs to lean on)Simplifying business decisionsFinding your daily "focus flower"How to structure focused work timeSonia's focus mantra when things feel overwhelmingAnd remember Torill's power question:"What will lead to problems if I don't get this one thing done?"This episode sponsored by our co-host, HeatherThorkelson.com. Thanks Heather!ResourcesYou can get extra resources and business advice, as well as access to our private Facebook community, by signing up at ResilientBusiness.FM.