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Think Human: B2B

Optimising sales development teams in uncertain times

Season 1, Ep. 3

Companies with a dedicated sales development team create 8x more conversations. And when optimised, companies converted these leads/accounts at 40%


But in uncertain times, but how do you ensure those teams are continuing to working optimally?


Hosted by Riaz Kanani, Founder/CEO at Radiate B2B, the other panelists are:


  • Lily Bridgwood, Head of Business Development at Paddle
  • Tom Castley, Interim CRO at Hook and former VP EMEA at Outreach


We will be focusing on:


- The changing environment and its impact

- The importance of a qualified account/lead definition

- Organising your sales development team

- How do you measure and reward success?

- What to think about in uncertain times?

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