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12. How to communicate: The morning after the night before
38:35||Season 1, Ep. 12It’s the morning after the night before. Labour have won a landslide, but there’s plenty more to unpack. It’s the election podcast for comms pros, by comms pros. This is no exception, as we navigate a complex result and possible next steps. Our special guest today is Paul Sinclair - a speechwriter and political consultant who has written for three UK Prime Ministers and a number of CEOs of bluechip companies, now senior counsel at Atticus Partners. He's also a highly experienced journalist in television and print. A former special adviser to the last Labour Government. Now, number ten is red again.
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11. Katie Perrior: Vote Swingers, Spinners, and Communication Humdingers.
38:50||Season 1, Ep. 11We've gone from counting weeks and days to hours, as polling day is in sight. In this episode, with a VIP guest, we discuss the comms strategies to employ in the final throes of the campaign; squeeze messaging and swing voters; plus what the new comms director should be doing in their first hours and days. Our special guest today is Katie Perrior. In a 20-year career at the heart of politics, Katie has advised parliamentarians on both sides of the political divide – running the PR campaign for Boris Johnson’s successful Mayoral bid in 2008 and then going on to become the first female Director of Communications at No.10 Downing Street for Theresa May.Prior to this, Katie served in a numb er of senior roles, including Deputy Head of Press for ITV News and Head of Press for Channel 4 News.10. Christine Jardine and the Lib Dems: Stunts, Social, and the role of the media
44:58||Season 1, Ep. 10On this episode of Politicomms, we're joined by Christine Jardine of the Liberal Democrats. Christine was first elected as the Member of Parliament for Edinburgh West in 2017 and is the Liberal Democrat Spokesperson for Scotland, Women and Equalities and the Cabinet Office. Before entering politics, Christine was an Edinburgh based journalist and broadcaster. She has written for the Scotsman, worked for the BBC and was editor of the Press Association in Scotland. She is standing as a candidate for Edinburgh West.We chat to Christine about her thoughts on the role of the media in elections - from earned media to social and TV debates, as well as the rise of mis-and-dis-information. And, of course, we touch on those famous Lib Dem stunts.9. Polimonitor: Gamble-gate, Farage, and Starmer the Swiftie
42:44||Season 1, Ep. 9In our latest episode, we are joined by Sam Cunningham, CEO of Polimonitor, to discuss some of the hottest topics in UK politics today.Join us as we delve into:Gamble-gate: Exploring weak leadership, poor communication strategies, and the wider implications for political accountability.Nigel Farage: Analyzing his stance on Russia vs. Ukraine, the rise of populism, and the consequences of delivering the wrong message to the wrong people.Keir Starmer: Examining his use of communication through imagery, how he has started showcasing his personality, and the importance of appearing relatable and human.Don’t miss this insightful conversation packed with expert analysis and thought-provoking discussions.8. Impact on Comms: Of Debates, Demographics, and a change in Government
41:11||Season 1, Ep. 8In this episode of the Politicomms Podcast by Onclusive, hosts Jack Richards, Stephen Canning, and Elena Campbell are joined by Curzon PR Chief Exec, Farzana Baduel. The group explore Labour’s strategic handling of key issues like taxation and the Middle East conflict. They discuss the emotional impact of political messaging, public apathy towards the Conservatives, and the potential for a post-election reinvention. Elena offers insights for public affairs professionals on adapting to a new political landscape. Tune in for expert analysis and actionable advice.In this episode, the importance of horizon scanning is discussed. Get Onclusive's latest guide on this topic at https://onclusive.com/en-gb/resources/whitepaper/your-5-step-guide-to-outwitting-your-competitors-with-horizon-scanning/7. Manifest…oh: A quiet week in politics
25:00||Season 1, Ep. 7Jack, Elena and Stephen discuss the latest election updates in what has been a very quiet week for UK politics. Discussion focuses on what has been a big week for Reform (including the launch of their contract), the national issues breaking through, and the importance of national versus local issues. Plus, a new MRP poll is released, what does a super majority mean for the country? All this, and more, on Politicomms.Onclusive has also launched a handy free key dates document ahead of the election. This essential document provides visibility of the pivotal moments that will shape the political and media landscape in the coming weeks - if you couldn’t understand Jack’s navigation instructions, you can download it here: https://onclusive.com/en-gb/resources/whitepaper/key-events-ahead-of-the-uk-general-election/6. Media, Messaging and Manifestos with Leon Cook
41:44||Season 1, Ep. 6In this episode of Politicomms, Jack; Elena; and Stephen are joined by a special guest. Leon Cook is the Conservative Parliamentary Candidate for Dulwich & West Norwood and founder of Atticus Partners (and therefore Elena's boss!). We look at how Cook's journey from comms to a fight for the commons and how a background in public affairs sets candidates up well for elections, and serving as an MP if elected. This episode sees us delve into local versus national messaging and how to disseminate it, the issues that really matter to voters, how impactful manifestos are, and much more.