Share

Outsourcing Your Property Business
The Expat Property Story
John, from Expat Property Story, talks with Latoya about his property journey and the objectives and goals he is working towards.
They discuss running and managing a property business when you are in a different country and what’s needed to move to the next level
KEY TAKEAWAYS
- We aren’t relying on capital growth we are looking for high-cash-flow situations
- Diversity of location can be a positive as prices changes are not always standardised across the country
- The properties purchased for serviced accommodation can easily be turned back into buy-to-let if legislation changes
- I listened to lots of podcasts and grew my contacts and network from this
- You do need boots on the ground in some way whether it’s through family, friends or through a trusted property partner
- Scaling up and working with property investors means having systems and processes in place
- Using virtual assistants for your social media means you can connect and serve the people you want to more easily and get everything done
BEST MOMENTS
‘It’s about finding the right people to work with, like and trust’
‘We manage the managers of our properties, not the tenants’
'We are working on a strategy to replace our income in retirement and be able to help refugees’
RESOURCES FOR THIS EPISODE
Website: https://www.expatpropertystory.com
Instagram: https://www.instagram.com/expat_property_story/
VALUABLE RESOURCES
Store: https://stan.store/Outsourcing_Your_Property_Business
Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness
Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness
Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ
Instagram: https://www.instagram.com/outsourcing_your_property_biz/
Tiktok: https://www.tiktok.com/@outsource_your_prop_biz
ABOUT THE HOST
Latoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011.
In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.
This show was brought to you by Progressive Media
More episodes
View all episodes

23. I'm back... come have a quick catch up with me
12:05||Ep. 23In this episode Latoya chats to you about her plans for the Podcast and YouTube episodes for 2025, and what content you can expect to receive this year.... and... she gives a 'sneak peak' at what procedures and programmes she'll be offering this year too.Be sure to connect with Latoya on social media, and don't forget to like and subscribe to the channel (thank you 🙏).- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -Store: https://stan.store/Outsourcing_Your_Property_BusinessVisit my store where you’ll find:✅ a ready-to-use ‘Referencing and Credit Check’ procedure,✅ a video showing you our email system and our email set-up with our Virtual Assistants,✅ FREE E-Book,…AND…✅ you can book your first call with me for FREE,PLUS more useful procedures and programmes for you to implement into your biz 👊🗣️SOCIALS 💬👉 Instagram: https://www.instagram.com/outsourcing_your_property_biz/👉 TikTok: https://www.tiktok.com/@outsource_your_prop_biz👉 Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness👉 Facebook Group: https://www.facebook.com/groups/outsourcingyourpropertybusiness👉 YouTube: https://www.youtube.com/@outsource_your_property_biz👉 Podcast: https://shows.acast.com/outsourcing-your-property-business☎️ Book a call with me ☎️https://stan.store/Outsourcing_Your_Property_Business/p/free-15minute-call-with-me (... your first call with me is FREE)- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -About the Host:👉 Latoya started her property career in her late teens working as a Real Estate agent for an Investment Company in New Zealand (100% commission-based role !).👉 She pivoted the business to incorporate selling family homes via Auction and Deadline sale.👉 In 2010 she moved to Cornwall UK with her Cornish partner (now husband 😊) and launched a Rent-to-Rent HMO business.👉 Then growing that business to include managing properties too (Lettings and Property Management).👉 As a result of Section 24, Latoya set up and ran a Serviced Accommodation business.👉 In 2022 Latoya stopped the SA business to pursue something that she’d wanted to do for a VERY long time… work with property business owners to help them with systems, procedures and working with Virtual Assistants – and Outsourcing Your Property Business was launched.👉 She writes monthly for the YPN Magazine (Your Property Network), and is a regular speaker at the PPN events throughout the country (Progressive Property Network). And Latoya often guest appears on various property podcasts, as well as speaking for other property communities too.
23. Marketing For Success in Your Property Business With Sam Cooke
49:19||Ep. 23Sam Cooke, owner of ‘Blue Bricks Magazine’ and ‘We Are Property Marketing’ is talking with Latoya about building your business and the power of marketing and social media in promoting your business.They discuss in depth what goes on behind the scenes for any business and the vital role that marketing plays in connecting with the right people to effectively develop and grow a successful business KEY TAKEAWAYS With any business, there is a lot going on behind the scenes If you can effectively market your business you can dominate in your sector You should be investing in your business at different times at different levels If you have a business that you want to promote you have to be on social media and put effort into it If you are posting and then you ghost people will just move on, you have to be consistent If your people are on social media that’s where you need to be Mindset is now shifting towards short-form content people want to consume as much as they can in as short a time as possible BEST MOMENTS‘Putting yourself out there and doing something different will get you noticed’‘With Blue Bricks we’ve grown a really strong community’‘Short form, entertaining and informative content is what’s taking over’ RESOURCES FOR THIS EPISODE- LinkedIn: https://www.linkedin.com/in/sam-cooke-7916b41b3- Facebook: https://www.facebook.com/sam.cooke.355- Instagram: https://instagram.com/sjcooke03?igshid=MzRlODBiNWFlZA- Email: Sam@BlueBricksMagazine.com VALUABLE RESOURCESStore: https://stan.store/Outsourcing_Your_Property_BusinessFacebook page: https://www.facebook.com/outsourcingyourpropertybusinessFacebook group: https://www.facebook.com/outsourcingyourpropertybusinessYoutube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQInstagram: https://www.instagram.com/outsourcing_your_property_biz/Tiktok: https://www.tiktok.com/@outsource_your_prop_biz ABOUT THE HOSTLatoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011.In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance. This show was brought to you by Progressive Media
22. Communicate, Connect and Learn at PPN Leamington Spa with Paul Wells
35:44||Ep. 22Paul Wells, PPN Leamington Spa host is with Latoya talking about the value of property networking and especially the positives of the Leamington Spa network events with guest speakers and the opportunity to find out about the opportunities in property investment, wherever you are on your property journey Paul is passionate about hosting PPN events and the opportunities to bring clarity and share the possibilities for those who are interested in property investment and getting yourself along to the next PPN event is a great way to get started on building the connections that really do make a difference. KEY TAKEAWAYS We always bring value to every event, with options and information to help people understand what’s possible It’s all about people, it’s a people business and we all want connection and to learn There are some awesome strategies out there for those who have money to get started with and those who don’t There are many different ways to buy, control and manage property and we bring clarity to those varied strategies Networking events are a great opportunity to network and connect with others Property is a long game and I bring the systems, procedures and virtual assistants that make it work Communicate with people, connect and you will build collaborative relationships BEST MOMENTS ‘It’s a property network event for people of any background, we all know property because we all live in property’ ‘It’s an insight into what is possible, we have a fantastic community of experienced investors who we invite to speak every month’ ‘The low hourly rate stuff is really important but you don’t have to be the person doing it’ RESOURCES FOR THIS EPISODE PPN Leamington Spa host - https://progressivepropertynetwork.co.uk/event-leamington-spa/ Here are his socials:- https://www.facebook.com/paul.wells.188- https://www.linkedin.com/in/paul-wells-70761360/- https://www.instagram.com/ppn_leamington/ VALUABLE RESOURCES Store: https://stan.store/Outsourcing_Your_Property_Business Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ Instagram: https://www.instagram.com/outsourcing_your_property_biz/ Tiktok: https://www.tiktok.com/@outsource_your_prop_bizABOUT THE HOST Latoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011. In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance. This show was brought to you by Progressive Media
21. Getting Compulsory Certificates Done
07:23||Ep. 21Latoya is discussing the important stuff that needs to be done every year - annual certificates that are compulsory.There are ways of making sure you can stay on track and are able to keep on top of getting things done at the right time and Latoya shares how you can get ahead and make sure you are only doing the high money making activities in your business KEY TAKEAWAYS A competent letting agent will take care of everything Having a system that keeps an overview of what’s been done is a good way of ensuring certificates get done Set up a system that alerts you 6 weeks before the work needs to be completed by The next step up is to get a virtual assistant who is also alerted You can do high money making activities that add value BEST MOMENTS‘The virtual assistant can be doing those low hourly rate activities for you’ ‘Certificates aren’t missed on purpose, it usually comes down to the amount of other things going on’ VALUABLE RESOURCESStore: https://stan.store/Outsourcing_Your_Property_BusinessFacebook page: https://www.facebook.com/outsourcingyourpropertybusinessFacebook group: https://www.facebook.com/outsourcingyourpropertybusinessYoutube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQInstagram: https://www.instagram.com/outsourcing_your_property_biz/Tiktok: https://www.tiktok.com/@outsource_your_prop_biz ABOUT THE HOSTLatoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011.In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.This show was brought to you by Progressive Media
20. The Profitable Letting Agency Model
29:17||Ep. 20In this episode, Latoya looks at the best and most effective way to structure your letting agency so that you get the best returns and the benefit of increased well-being with a smaller and more efficient team making effective use of processes and systems If you want to start a letting agency or incorporate one into your property business in a way that is positive for your profit margin then this is the episode for you KEY TAKEAWAYS You need to be able to utilise your team effectively and they need to be able to carry out their designated roles independently Review the people in your team, the roles they fulfil and if they give a good return for the business Your top employed staff should be at the front of the office and low-level tasks and activities should be outsourced Virtual assistants are structured and you only pay for the time they are completing work for you Having fewer employees is better for your mental health, you can sometimes end up with a bigger business without wanting to be there Networking is key and something your employed staff can effectively do for you to grow your business BEST MOMENTS ‘Within a letting agency virtual assistants are what makes the difference’ ‘Decreasing your staff costs will make your business more profitable’ ‘We run our letting agency on self-employed and virtual assistants’ VALUABLE RESOURCES Store: https://stan.store/Outsourcing_Your_Property_Business Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ Instagram: https://www.instagram.com/outsourcing_your_property_biz/ Tiktok: https://www.tiktok.com/@outsource_your_prop_bizABOUT THE HOSTLatoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011. In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.This show was brought to you by Progressive Media
18. Property Networking Journey With Mo Jogee
24:46||Ep. 18Mo Jogee property investor talks with Latoya, sharing his property journey and how he came into the family property business He talks about the property network event he established and runs in Leeds monthly and discusses the benefits of being part of a property network and why property is a people-centric business. Latoya will be speaking at the event on the 13 June and gives a sneak peek at what she will be covering including advice and information that you can act on immediately wherever you are on your property journey.KEY TAKEAWAYS My property interest is in commercial conversions and I’ve been able to leverage the existing family portfolio of buy-to-lets to further the development of the business I’ve taught my children about what we do as a business I want to educate them about what’s available out there Adapting and being open to re-learning is an important mindset You need other people to be aware of what you do and to network with other property people. People want to do business with other people My event is about educating yourself and networking with people in the Leeds area who are investing Running the event has helped me to grow, every area of property is covered Property isn’t always easy but there are lots of benefits BEST MOMENTS ‘Property really brought us together’ ‘Property is all about people and I run a property networking event in Leeds, which is where I invest’ ‘Get into the property arena and get a feel for what it’s about, it’s a very people-centric business’ RESOURCES FOR THIS EPISODE Host of PPN Leeds – Mo Jogee Email: mojogee@progressivepropertynetwork.co.uk Social media: - Instagram: https://www.instagram.com/mojogee_official/ - LinkedIn: https://www.linkedin.com/in/mo-jogee-1aa4b03b/ Link to event: https://progressivepropertynetwork.co.uk/event-leeds/ Link to ticket: https://sa147.infusionsoft.com/app/orderForms/PPN-Leeds-Single-Ticket-2023 VALUABLE RESOURCES Store: https://stan.store/Outsourcing_Your_Property_Business Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ Instagram: https://www.instagram.com/outsourcing_your_property_biz/ Tiktok: https://www.tiktok.com/@outsource_your_prop_bizABOUT THE HOST Latoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011. In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.This show was brought to you by Progressive Media
17. Property Mums – Getting it Done
44:54||Ep. 17In this episode, Latoya is chatting with Michelle Cairns about her move into the property developer space and how property mums get it all done Michelle shares great advice on the value of getting systemised, being part of a community and explains the importance of a good VA if you want to have flexibility and time away from the day-to-day running of your property business. Michelle also shares the link to a great FREE quiz that she has out at the moment for anyone who wants to find out what their strategy should be for 2023 KEY TAKEAWAYS Within the property education community, the YPN magazine is well recognised and everyone is connected We have a team of VAs who look after the day to day We have outsourced, automated and systemised wherever possible to minimise my involvement Getting a good VA makes a huge difference, selecting the right person for the role and your character is key Working out your numbers and knowing what you need every month is the starting point It comes with a level of juggling and being a Mum means you move to the next level with multi-tasking and be very flexible If you have your own business you have to do what it takes and if you don’t have your own business yet, you have to do what it takes to get there BEST MOMENTS ‘Getting the right systems in place makes everything much smoother ‘We wanted the flexibility and choice to do what we want’ ‘You have to do what it takes to get where you want to be’ RESOURCES FOR THIS EPISODE Michelle Cairns Linktr.ee: https://linktr.ee/michellecairns VALUABLE RESOURCES Store: https://stan.store/Outsourcing_Your_Property_Business Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ Instagram: https://www.instagram.com/outsourcing_your_property_biz/ Tiktok: https://www.tiktok.com/@outsource_your_prop_bizABOUT THE HOSTLatoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011. In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.This show was brought to you by Progressive Media
16. Mike Stenhouse at Inside Property Investing
37:29||Ep. 16Mike Stenhouse at Inside Property Investing is with Latoya talking about building a property business that means you can pursue your adventures at the same time as maintaining and growing your property business This is a great insight into what it takes to build a successful team that can work with you flexibly wherever you are in the world KEY TAKEAWAYS A couple of HMOs generate as much as the average UK salary so you don’t have to have a huge portfolio to make it work financially and have a massive impact on your life We do a lot of commercial to residential conversions now The plan we put in place meant we were able to sail around Europe in our boat and still successfully run our property business We’ve worked on creating flexibility for our team, it’s something we could offer that big corporate organisations couldn’t The benefit of owning property is the income generation When you work together you need to understand each other's motivation As a business owner, you need to have balance across your personal and business life to be effective Every aspect of your life affects your business Setting out your ideal work schedule helps but flexibility needs to be built in Any time away from your business has a cost and you need to understand what that is and how you can work around it You need to think about property as a business and outsource activities to support the business developing Put in place the processes and systems that mean your business runs effectively BEST MOMENTS ‘HMOs can be very profitable, a minimum of a £1,000 per month pre-tax profit per house’ ‘Sometimes we need to step away from our businesses and look after ourselves’ ‘Boat life is where it’s at if you want an adventure’ RESOURCES FOR THIS EPISODE Mike Stenhouse at Inside Property Investing, Check out the links below to learn more about them, their journey and what they are currently doing in property: https://www.insidepropertyinvesting.com Check out their FREE HMO training on 13th April 2023: https://insideproperty.kartra.com/page/hmo2023 Instagram: https://www.instagram.com/insidepropertyinvesting/YouTube: https://www.youtube.com/c/InsidePropertyInvestingFacebook: https://www.facebook.com/insidepropertyinvesting/ Podcast:- itunes: https://podcasts.apple.com/gb/podcast/the-inside-property-investing-podcast-inspiration/id966611455?app=podcast - Spotify: https://open.spotify.com/show/3XvUJkQuZBMGhFQl8dGXHI - GooglePlay: https://podcasts.google.com/feed/aHR0cHM6Ly9pbnNpZGVwcm9wZXJ0eWludmVzdGluZy5saWJzeW4uY29tL3Jzcw== Store: https://stan.store/Outsourcing_Your_Property_Business Facebook page: https://www.facebook.com/outsourcingyourpropertybusiness Facebook group: https://www.facebook.com/outsourcingyourpropertybusiness Youtube: https://www.youtube.com/channel/UC8RnL3J1m-bPDhCBtRisuVQ Instagram: https://www.instagram.com/outsourcing_your_property_biz/ Tiktok: https://www.tiktok.com/@outsource_your_prop_bizABOUT THE HOST Latoya McDonald started her property career in her teens as a Real Estate agent before relocating from New Zealand to England in 2011. In 2012, she started Harcourt White, a lettings and property management company based in Cornwall. With a keen interest in HMO, local property investment, and systems and procedures, Latoya is passionate about coaching like-minded property investors to get the most out of their businesses while maintaining a healthy work/life balance.This show was brought to you by Progressive Media