Share
My .4 Cents
What Meta Ad Campaigns ACTUALLY Work For Music Marketing?
Season 1, Ep. 43
•
This week on My Point 4 Cents Matt Bacon and Andrew Southworth talk all about running Meta ads for music marketing. Including effective cheap ads, what content works best and the different types of campaigns that work for music. The episode also features an interview with Rom Villarica (AZKAL), the founder of Flowstage, a site and app that makes it easy for music artists to create content for social media and ads at scale.
Become A Member To Get All Of Our Videos: https://www.youtube.com/channel/UCpveuOJ074aUY09YfIQHz0Q/join
Find My .4 Cents On Your Favorite Podcast App And Subscribe Here https://beacons.ai/mypoint4cents
Follow Andrew Southworth
@andrew.southworth
https://www.youtube.com/andrewsouthworth
Follow Jesse Cannon
@jessecannon
jessecannon.com
Follow Dustin Boyer
@dustintheindustryplant
Follow MattBacon
@bacons.bits
More episodes
View all episodes
44. Spotify NEW AI Remix Feature and the END of Instagram Repost Pages
01:17:02||Season 1, Ep. 44On this week's episode of My .4 Cents Dustin Boyer, Ryan Schutte, Andrew Southworth and Matt Bacon talk about Spotify & UMG's new AI remix / cover feature and the death of repost pages on Instagram. The episode also features an interview with Jadd Shickler (Blues Funeral Recordings, Magnetic Eye Records) talking about what record labels are looking for, the role of the label in 2026 and what it takes to build a scene.42. Millennial vs Gen Z Music Marketing
01:13:56||Season 1, Ep. 42This week on My .4 Cents Matt Bacon, Izzy Guti, Dustin Boyer and Andrew Southworth talk about millennial vs gen z marketing and CharliXCX's new song rollout, Megan Trainor's branding switch and blue dot fever. The episode also features an interview with Mark Jourdian of Good Harbor who runs a management company working with artists like boygenius, Father John Misty, Mitski and more.41. Spotify's NEW Artist Verification System
01:29:14||Season 1, Ep. 41In this week's episode Andrew Southworth, Dustin Boyer and Grayson Flatness talk about Spotify's new artist verification system (and it's problems), as well as Grayson's 360 artist creative agency NBHD. The episode also features an interview with Simon and Luke of Chapters Music, who have produced music for Olivia Rodrigo, Madonna, Gabbie Hanna, Carpenters and many more.40. Great Music vs Great Marketing (what's more important?)
01:16:02||Season 1, Ep. 40In this week's episode of My .4 Cents Matt Bacon, Stevie Red McMinn, Andrew Southworth and Dustin Boyer talk about if great music beats great marketing, and the continued drama behind Chaotic Good Projects and their marketing of Geese. The episode also features an interview between Matt Bacon and Kyle Weber of Indie on the Move where they talk about how indie artists can plan shows and tours.39. Music Marketing with 1,000+ TikTok Accounts?!
01:22:26||Season 1, Ep. 39In this week's episode of My .4 Cents Dustin Boyer, Alex Bochel, Matt Bacon and Andrew Southworth talk about Justin Biebers game changing Coachella performance, organic content vs Meta ads and Chaotic Good Projects crazy fan page / theme page TikTok marketing strategy.38. How Linkin Park Leveraged Community Building feat. Rob McDermott
01:02:42||Season 1, Ep. 38This week on My .4 Cents Andrew Southworth, Matt Bacon and Jesse Cannon chat with Rob McDermott about what it was like managing Linkin Park during their first several albums, and how they grew through community building activities and street teams.37. Spotify Artist Profile Protection & Chappell Roan Fake Drama feat. GameboyJones
01:14:46||Season 1, Ep. 37This week on My Point Four Cents, Andrew Southworth, Jesse Cannon and Dustin Boyer talk about Spotify's new artist profile protection feature and how Chappell Roan's recent drama may have been manufactured as a publicity stunt.The episode also features an interview with GameboyJones where they talk about microgenres and how he made his music go viral.36. Apple Music Launches AI Disclosure Tags
50:11||Season 1, Ep. 36This week on My Point Four Cents, Andrew Southworth, Dustin Boyer and Matt Bacon talk about how Apple Music is adding AI disclosure tags and how China is now the 4th largest streaming country on Earth. The episode also features an interview wtih John McEntee of Incantation where they talk about the music touring landscape today and how its changed over time.