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TechMagic with Cathy Hackl
AIQ w/ Creative Strategist Jenny Nicholson
Introducing AIQ Presented by Microsoft Advertising, a new limited podcast series hosted by Cathy Hackl dedicated to leveling up your IQ around all things Artificial Intelligence.
Over the next four weeks, the series will focus on Generative AI. What is it, how can brands use it to their advantage, and what pitfalls should they avoid?
In episode one, Hackl sits down with Jenny Nicholson, ECD and Creative Strategist at Queen of Swords who shares how to get started with AI, why you should look at curiosity more than fear, and how you can start thinking about GPTs.
We get it. The digital advertising industry is changing rapidly and it’s hard to keep up. Finding ways to grow is proving harder than ever.
At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities.
With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future.
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9. CES Insights, Smart Glasses, the Future of Media and Gaming Innovations: Exploring Tech with Cathy Hackl and Lee Kebler
38:29||Season 2, Ep. 9In this episode of Tech Magic, hosts Cathy Hackl and Lee Kebler explore the latest in technology, innovation, and media trends. They dive into the upcoming Consumer Electronics Show (CES) and Cathy’s involvement with AI at CES and discuss shifts in media consumption, including the evolution of streaming services. The duo also covers Meta’s role in sports broadcasting, smart glasses, and gaming news like Purina's virtual pet game on Roblox. The episode also discusses new music tech innovations and reflects past trends. Filled with insights and personal stories, this episode offers a dynamic look at the intersection of tech and creativity.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - Introduction and CES Excitement02:11 - Media Consumption Trends03:32 - Amazon's Freevee Discontinuation08:28 - Excitement for 'Fallout' Series12:34 - Meta and Sports Broadcasting17:02 - Virtual Pets21:08 - Smart Glasses and AR Technology29:16 - Virtual Pet Games34:01 - Music Technology Innovations8. AI Valuations, Perplexity’s Rise, OpenAI’s Robotics Push, and Gaming’s New Frontier: A Tech Dive with Cathy Hackl and Lee Kebler
39:20||Season 2, Ep. 8In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler explore the latest in tech, from Nintendo’s expansion into physical experiences with Super Nintendo World, to the evolution of the metaverse and AI’s rapid growth. They discuss exciting developments such as AI company Perplexity's soaring valuation, OpenAI’s new hire to lead robotics, and Apple's smart glasses project. The hosts also reflect on wearable tech and its intersection with fashion and a thought-provoking conversation on AI and brain chip technology. A dynamic episode on the convergence of gaming, AI, wearables, and immersive experiences!Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics0:00 - Introduction and Nintendo News5:36 - The Evolving Metaverse12:11 - AI and Startup Valuations18:23 - OpenAI's Robotics Initiative24:23 - Wearables and Smart Glasses 30:09 - The Intersection of Technology and Fashion36:15 - The Brain Microchip Decision Debate42:45 - Implications of Technology on Autonomy7. Gaming Trends, ARs Next Wave, Virtual Voting in Roblox, and Gen AI in Games: A Tech Dive with Cathy Hackl and Lee Kebler
46:29||Season 2, Ep. 7In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler dive into the exciting world of gaming, AI, and consumer tech. They discuss the innovative "Virtual Vote" initiative in Roblox to boost Gen Z voter participation, Nintendo's surprise music app launch, and Netflix's strategic move with Mike Verdu in generative AI for games. The episode also explores the complexities of AI in Hollywood, including the respectful revival of Christopher Lee in "Lord of the Rings" and Robert Downey Jr.'s commitment to his likeness. Cathy and Lee also analyze the gaming industry's trends and consumer interest in XR hardware while highlighting Oprah's endorsement of Meta's Ray-Ban smart glasses. With insights on wearables and AR technologies, this episode offers a rich look into the future of tech—don't miss it!Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics0:00 - Introduction and Current Events5:31 - Virtual Vote Initiative at Roblox12:23 - Nintendo's Music App Launch18:01 - Netflix’s VP of Generative AI24:33 - AI in Hollywood Discussions30:13 - Disney's Office of Technology Enablement36:01 - Gaming Industry Predictions42:44 - Consumer Interest in XR Hardware 48:55 - Meta's "Brave Eye" Sunglasses6. AI Influencers, Feminine Futurism, VR Landscape, and Apple Vision Pro vs. Meta Quest with Katie McIntyre and Lee Kebler
40:59||Season 2, Ep. 6In this episode of TechMagic, host Lee Kebler and guest co-host Katie McIntyre discuss AI and VR's evolving roles in technology, fashion, and marketing. Katie, a Toronto-based designer and founder of Matriarch, shares insights on "feminine futurism" and the challenges of AI influencers, highlighting potential ethical risks, particularly around body image. They critique Apple’s Vision Pro, comparing it with Meta’s VR approach, and question whether Apple understands user needs. The conversation explores the balance between AI and human connection, emphasizing that while AI offers intriguing tools, it cannot replace authentic relationships, urging more ethical development in tech innovation.Come for the tech, and stay for the magic!Lee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKatie McIntyre BioKatie McIntyre is a visionary Creative Director, Fashion and Industrial Designer, Film Director, VFX Artist, Ivy League Lecturer, and Women’s Rights Advocate. Founder of Katie McIntyre Studio, she collaborates with artists like Nicki Minaj, Cardi B, and Lizzo, crafting iconic album and product designs, films, and VFX for live shows. Her “feminine futurism” philosophy drives collaborations with brands such as Mugler, Puma, and Amazon, and her work has graced stages like Coachella. Named a “World’s Leading Female VFX Artist” by Time and a “Leader of Tomorrow” by the St. Gallen Symposium, she is also CEO of Matriarch, dedicated to empowering women through innovative design.Katie McIntyre on LinkedInKatie McIntyre Studio WebsiteKey Discussion Topics00:00 - Introduction and Guest Introduction2:38 - Puma's AI Influencer Announcement10:01 - Authenticity in Marketing16:31 - Ethical Considerations of AI Representation22:21 - Apple's Product Announcements and M4 Chip28:01 - Critique of Apple Vision Pro and VR Strategy32:11 - Market Demographics and User Behavior36:13 - Applications of VR in Industry48:01 - AI as a Substitute for Human Friendship5. Tech Innovation, Meta’s Ray-Ban Glasses, Varjo’s Simulation Tech, and Off-Planet Farming with Cathy Hackl and Lee Kebler
36:01||Season 2, Ep. 5In this episode of TechMagic, host Cathy Hackl and co-host Lee Kebler discuss a range of timely topics, from AI developments and spatial computing to space exploration and sustainability. Cathy shares her experience at the Singularity University Summit in South Africa, reflecting on the continent's tech innovation. The hosts dive into Meta’s Ray-Ban glasses, Vario’s simulation tech, and the significance of transparent innovation in VR. They also explore lunar farming, Adobe’s AI focus, and copyright shifts in publishing. Cathy and Lee celebrate marketing visionary Justin Brennan and discuss the implications of AI on creativity at the Adobe MAX conference. The episode wraps up with reflections on space tourism and future tech trends, inviting listeners to share their thoughts.Come for the tech, and stay for the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics00:00 - Introduction and Personal Updates07:52 - Meta News: Ray-Ban Meta Glasses11:45 - Prototype VR Headset Discussion14:35 - Vario and Simulation Technology20:19 - Industry Recognition: Justin Brennan22:52 - Adobe MAX Conference Insights28:46 - Penguin Random House's Copyright Policy31:59 - AI Regulations and Legal Battles34:43 - Dispatch from the Fringe: Off-Planet Farming53. First Anniversary Special, Digital Design Days, Apple’s Immersive Film, SpaceX, and Adobe’s AI Advancement with Cathy Hackl and Lee Keebler
42:17||Season 1, Ep. 53In this episode of TechMagic, host Cathy Hackl and co-host Lee Keebler celebrate their first anniversary while reflecting on their experiences at events like the Digital Design Days in Milan. They discuss the importance of creativity in technology, critique a new alarm clock, and dive into Apple's latest immersive film, "Submerged." Cathy shares her insights on the evolving metaverse and the tech industry's rapid changes, including SpaceX's recent successes and Adobe's AI advancements. Don't miss Lily's intriguing segment on preserving digital lives for future historians. Tune in for lively discussions on innovation and the future of tech!Come for the tech, and stay of the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInKey Discussion Topics0:00 - Introduction and Celebrating One Year5:01 - Cathy’s Experience at Digital Design Days10:01 - A Critique of New Tech Products15:01 - Apple's "Submerged" and Immersive Video20:01 - Reflections on VR and the Metaverse25:01 - Industry Developments and AI Legalities30:01 - Dispatch from the Fringe: Preserving Digital Lives35:01 - Future Trends in Technology40:01 - Final Thoughts and Listener Engagement52. Meta’s Orion AR, Deepfakes, and NVIDIA’s Recent Developments with Adam Davis-McGee and Lee Keebler
46:06||Season 1, Ep. 52In this episode of TechMagic, Cathy is on away, so Lee Keebler hosts today's episode along with Adam Davis-McGee. They discuss Meta Connect, including the buzz around Meta's new AR glasses, Orion, and the implications of privacy concerns linked to smart tech. The discussion also tackles the rise of deepfakes and the future of AI with insights on OpenAI and NVIDIA's recent developments.Come for the tech, and stay of the magic!Lee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedInAdam Davis-McGee BioAdam is an experienced Creative Director and Producer with a passion for creative storytelling in both the XR space and traditional media. From ideation to execution, he thrives on crafting compelling experiential narratives that captivate audiences and push creative boundaries. Adam is the Director of Partnerships at Collimation. Before that, he served as Senior Producer at Journey, Director and Producer at IN PROTEST, and Producer at WIRED.Adam Davis-McGee’s WebsiteAdam Davis-McGee on LinkedInKey Discussion Topics00:00 - Intro04:01 - The Surprising Struggle Over Ray-Bans and AI Upgrades06:19 - A Glimpse Into the Future of Everyday AR12:40 - The Unraveling of Privacy in a Tech-Driven World18:07 - How Deepfakes Are Impacting Our Youth27:07 - NVIDIA’s Bold Move and the Future of Safe AI Innovation39:34 - Zuckerberg’s VR Revolution51. Portland Retro Gaming Expo, the Future of Oculus Quest 3, and Meta’s AR Innovations: Tech Magic with Cathy Hackl and Lee Keebler
34:45||Season 1, Ep. 51In this episode of TechMagic, host Cathy Hackl and co-host Lee Keebler explore technology, gaming, and AI developments. They discuss Lee's experiences at the Portland Retro Gaming Expo, including Nolan Bushnell's insights on Atari and the Oculus Quest 3's competitive pricing. Cathy shares her participation in a MetLife event focused on women in STEM and her excitement about Meta's Orion holographic AR glasses. The conversation covers AI's implications, recent regulatory changes, and advancements in spatial computing, culminating in discussions about future trends in tech and gaming, alongside personal anecdotes and industry insights.Come for the tech, and stay of the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn50. Meta Connect, the Future of AR AI Glasses, and Neurable's BCI Breakthrough: Tech Magic with Cathy Hackl and Lee Kebler
35:13||Season 1, Ep. 50In this episode of Tech Magic podcast, hosts Cathy Hackl and Lee Kebler explore the hot and happening events in tech, innovation, AI, and gaming. They kick things off with the Portland Retro Gaming Expo, and then celebrate Nintendo's 135th birthday, and discuss Snap's new AR spectacles and their controversial subscription model. As they gear up for Meta Connect, they predict new devices and advancements in VR and AR, alongside highlights from Twitch Con and HTC's new VIVE XR headset. They also discuss Neurable’s claimed BCI breakthrough: fact or publicity stunt? The hosts reflect on the evolving intersection of technology and entertainment. Come for the tech, and stay of the magic!Cathy Hackl BioCathy Hackl is a globally recognized tech & gaming executive, futurist, and speaker focused on spatial computing, virtual worlds, augmented reality, AI, strategic foresight, and gaming platforms strategy. She’s one of the top tech voices on LinkedIn and is the CEO of Spatial Dynamics, a spatial computing and AI solutions company, including gaming. Cathy has worked at Amazon Web Services (AWS), Magic Leap, and HTC VIVE and has advised companies like Nike, Ralph Lauren, Walmart, Louis Vuitton, and Clinique on their emerging tech and gaming journeys. She has spoken at Harvard Business School, MIT, SXSW, Comic-Con, WEF Annual Meeting in Davos 2023, CES, MWC, Vogue’s Forces of Fashion, and more. Cathy Hackl on LinkedInSpatial Dynamics on LinkedInLee Kebler BioLee has been at the forefront of blending technology and entertainment since 2003, creating advanced studios for icons like will.i.am and producing music for Britney Spears and Big & Rich. Pioneering in VR since 2016, he has managed enterprise data at Nike, led VR broadcasting for Intel at the Japan 2020 Olympics, and driven large-scale marketing campaigns for Walmart, Levi’s, and Nasdaq. A TEDx speaker on enterprise VR, Lee is currently authoring a book on generative AI and delving into splinternet theory and data privacy as new tech laws unfold across the US.Lee Kebler on LinkedIn