The B2B Demand Generation Blueprint Podcast

Merkle B2B presents a four-part podcast series, "The B2B Demand Generation Blueprint: Strategies for Success," diving deep into the world of B2B demand generation. This comprehensive audio guide offers actionable insights and proven tactics to help B2B brands build and execute effective demand generation strategies.

Throughout the series, industry experts and thought leaders will share their experiences, best practices, and success stories, equipping listeners with valuable tools to drive growth, acquire new customers, and maintain a competitive edge. Each episode explores a different aspect of B2B demand generation, from creating targeted content and leveraging data-driven marketing, to nurturing leads and measuring campaign performance.

Tim Brogan

With over 12 years of experience in B2B paid media, including buying, campaign planning, and strategy, I lead regional teams and advise marketing leaders in enterprise firms to enhance marketing and business results. I have a deep interest in the ever-evolving marketing and advertising landscape and am passionate about media effectiveness, new concepts, and technology. Outside of work, I'm raising a budding strategist in my two-year-old son with my amazing partner. When not at home, you can find me at the gym, where I teach students as a Brazilian Jiu-Jitsu black belt (*nerd).