RFM139 – Why Content is the Agency's Responsibility

Ep. 139
Main talking points include:

Abby is the Founder of The Content Lab – a remote content department for digital agencies. In this episode we discuss:

  • Why Content IS important for the web design / development process and why you should be bothered about
  • What you need to consider when you are responsible for the website content
  • How to bill copywriting as part of your web design process
  • How to include copywriting as part of your recurring revenue
  • How you can retrofit a copywriting exercise to a completed web build






About Abby

Founder of The Content Lab, Abby has completed copywriting for over 300 websites personally, and leads a 6-woman team of amazing copywriters and content experts. Originally from Cambridge in the UK, she now lives in Waterford, Ireland with her partner Nick and their Border Collie Bosco.


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