Make Good Fashion: A Fashion Business Podcast

Find the resources mentioned on this episode here----> makegoodfashion.comIn this episode, we dive into the often-overlooked struggle of imposter syndrome and how it can impact your business. I share my personal journey of nearly letting imposter syndrome derail my entrepreneurial dreams and the strategies I used to overcome it. We’ll discuss common signs of imposter syndrome, how it can sneak into your mindset, and the practical steps you can take to build confidence in your abilities. Whether you’re just starting out or are an experienced business owner, this episode will help you push past self-doubt and embrace your true potential. Don’t let imposter syndrome hold you back—tune in to learn how to conquer it for good!

In this episode of Make Good Fashion, we delve into how mission-driven brands can effectively translate their brand mission when stepping into wholesale markets. The discussion covers choosing the right retail partners, training retail staff, packaging design, and providing marketing materials. Real-life examples like Tom's Shoes and Patagonia are presented to illustrate successful strategies. Tune in to discover actionable tips on maintaining brand integrity and communicating your mission to attract customers and retail partners.00:00 Welcome to Make Good Fashion00:20 Understanding Brand Mission in Wholesale03:06 Choosing the Right Retail Partners04:22 Communicating Your Brand Mission06:44 Creative Ways to Present Your Brand09:59 Maintaining Strong Retail Relationships10:49 Real-Life Examples and Bonus Tips12:53 Conclusion and Final Thoughts

Don't miss out on our exclusive workshop "Unlocking Retail Success: Three Strategies for Getting Your Fashion Brand into Retail Stores." Learn the secrets to navigating the competitive retail world and secure your spot on store shelves. Reserve your spot at www.makegoodfashion.com/wholesaleJoin us for an insightful conversation with Thea, an experienced fashion buyer with over a decade in the industry. Thea shares her journey from a small town in North Wales to becoming a buyer at iconic stores like Selfridges, Net-A-Porter, and LN-CC. We dive deep into the world of fashion buying, exploring how brands can get noticed by top retailers, the importance of having a distinct brand DNA, and the shift towards sustainability in fashion. Learn invaluable tips on pitching to buyers, effectively using social media for brand discovery, and the evolving trends in the fashion market. Whether you're an emerging designer or interested in the business of fashion, this episode is packed with wisdom and practical advice to help you succeed.

Don't miss out on our exclusive workshop "Unlocking Retail Success: Three Strategies for Getting Your Fashion Brand into Retail Stores." Learn the secrets to navigating the competitive retail world and secure your spot on store shelves. Reserve your spot at makegoodfashion.com/wholesale Discover the ins and outs of inside sales versus wholesale showrooms in this insightful video. Inside sales, where you handle sales directly from your headquarters, offers distinct advantages and challenges compared to the traditional route of using a wholesale showroom.Join us as we delve into the pros and cons of each approach.Don't forget to like, share, and subscribe for more insightful content. Let's navigate the wholesale world together! 🛍️ #InsideSales #WholesaleShowrooms #BusinessAdvice #fashionwholesale #fashionsales

Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch Hey friends! Welcome back to Make Good Fashion, where we teach you how to start, launch, and grow fashion brands with purpose. Today’s episode is super exciting: “Help! A store has reached out to me and wants to carry my brand. What do I do?”First off, congratulations! 🎉 This is a huge milestone for your brand. Before you get overwhelmed, I’m here to guide you through the entire process. From ensuring you're prepared for wholesale orders to creating a killer line sheet, we’ve got it all covered. Plus, I'll share tips on vetting potential stores to make sure they’re a good fit for your brand.

Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch In today's video, I’m diving into the world of wholesale and the incredible opportunities it presents for your fashion brand.Having started my career in fashion and wholesale, I understand how powerful wholesale can be in taking your brand to the next level. In this video, we'll cover:📍 Increased Revenue: Discover how selling your products in bulk can lead to significant financial boosts for your business.📍 Expanded Territory: Learn how wholesale can help your brand reach new markets and customers.📍 Enhanced Credibility: See how being in retail stores can build trust and credibility for your brand.📍 Invaluable Feedback: Understand the importance of retailer relationships and feedback to refine your brand.📍 Strategic Partnerships: Explore the potential for collaborations and special opportunities with retailers.#FashionWholesale #GrowYourBrand #MakeGoodFashion #WholesaleOpportunities #FashionBusiness

Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch In this episode of Make Good Fashion, host Jasmine Rennie dives into the world of wholesale and direct-to-consumer sales for fashion brands. Learn the key differences between these two sales channels and discover the opportunities each offers. Subscribe for more tips on launching, growing, and sustaining impactful fashion brands.

Download free resources for your fashion business -------> https://www.makegoodfashion.com/free-fashion-resourcesIn this episode, we tackle a common challenge: struggling with sales. Discover how to diversify your sales channels, from e-commerce and social media to in-person events and wholesale. Learn why multiple sales channels are crucial for growth and get practical tips to boost your brand’s revenue.