Liz on Biz® with Liz Theresa

In this episode of Liz on Biz, Olivia Lew, CEO of Casana, joins the show to discuss the groundbreaking innovation of Casana’s smart toilet seat, which collects vital signs effortlessly to promote health and wellness at home. Olivia shares the journey from venture capital to health tech entrepreneurship, explains the science and story behind the product, and offers insights into the challenges and opportunities in health tech innovation. Listeners will get a behind-the-scenes look at building a mission-driven company, the importance of effortless health monitoring, and tips for aspiring entrepreneurs and investors.See more: https://liztheresa.com/episode/e429-olivia-lew-smart-toilet-seats-health-monitoring-you-can-sit-on/

In this episode of Liz on Biz, Liz Theresa welcomes Danielle Evans Cole, founder of Cultivated Storytelling. They dive into the art and strategy of business storytelling, the impact of authenticity, and the human element that stands out in a world increasingly tempted by AI-generated content. Danielle Evans Cole shares her journey from litigation attorney to storyteller, her process for helping clients distill their unique stories, and why storytelling is so powerful in building connection and trust. Plus, they discuss the real role of AI, the importance of standing out instead of blending in, and how to find joy (and confidence!) in your marketing. If you’re ready to get strategic, creative, and real in your business messaging, you won’t want to miss this lively conversation!See more: https://liztheresa.com/episode/e428-danielle-evans-cole-the-power-of-storytelling-in-business/

In this episode of Liz on Biz®, Liz Theresa welcomes her friend and multi-passionate entrepreneur Dayna Hartford. Dayna Hartford shares her journey as the owner of Printavise and Dayna Day Designs, delving into the creative process behind her popular "townie toile" textile patterns, her path to retail, and her love for New England-inspired art. The episode also explores Dayna Hartford's personal experience with type 1 diabetes, her involvement with Type 1 Fitness, and her desire to make a philanthropic impact. Listeners will learn about the challenges and opportunities of running a creative business—both online (including Etsy) and in stores—plus hear fun insights about product development, adapting to new markets, and the supportive role of family in entrepreneurship.See more: https://liztheresa.com/episode/e427-dayna-hartford-from-textile-design-to-type-1-advocacy/

In this episode of Liz on Biz, Liz Theresa sits down with Marisa Jacobson, a National Board Certified Health and Wellness Coach and founder of Empower Health and Wellness Coaching. Together, they dive into women's health in midlife, the impact of hormone changes, diet culture, and the importance of pausing for self-care. Marisa Jacobson shares her unique approach to coaching women through transitions like menopause and high-stress life stages, emphasizing mindfulness, individualized support, and empowerment. Whether you’re curious about health coaching or seeking ways to boost your energy and well-being, this conversation is packed with insights, real talk, and actionable tips.

On this episode of Liz on Biz, Liz Theresa welcomes Jane Harris, founder of The Virgin Hair Fantasy and master wig maker. Jane Harris shares her entrepreneurial journey from retail management on Madison Avenue to building a multimillion-dollar wig business. The conversation covers how she turned a personal challenge into a thriving brand, the importance of intuition and community in marketing, fighting the stigma around wigs, and her passion for empowering women through both her products and mentorship. Inspiring, insightful, and full of practical wisdom for business owners wanting to lead with heart.

In this episode, Liz Theresa welcomes Drea Lynn, attorney, entrepreneur, and author, to discuss her journey from corporate and ministry work to founding her own business and launching the "Smart Quit" trademark and book. Together, they unpack what it really means to quit smart, the importance of intentional planning in entrepreneurship, and how values-based decision-making sustains business success.See more: https://liztheresa.com/episode/e424-drea-lynn-smart-quit-how-to-quit-and-win/

The conversation focused on the journey and strategies behind confidently quitting a corporate job to pursue self-employment. The discussion explored the financial, emotional, and practical aspects of making a secure and meaningful career transition, specifically for women in corporate leadership roles. Several points were raised, including the importance of clarity, financial planning, and embracing the internal nudge toward personal calling.

In this episode of Liz on Biz, Liz Theresa welcomes her friend, Maggie Van Galen, a seasoned copywriter, editor, proofreader, and children’s book author. Maggie Van Galen shares her journey from telling stories to her children to publishing two acclaimed children's book series: "The Adventures of Kino and Ernest" and "King’s Day Out." She discusses her evolution from self-published author to boutique publishing, her experience with book awards, and her “charity of choice” program that donates book proceeds. The conversation dives into the nuances of authentic storytelling in marketing, the realities of self-publishing and marketing books, and Maggie Van Galen's recent move into author consulting. The episode ends with inspiring reminders about the power of claiming your story and not being afraid to ask for what you want.

In this lively and heartfelt episode of Liz on Biz, Liz Theresa chats with Sarah Trop, founder of FunCycled, about her vibrant entrepreneurial journey from IT to upcycling furniture, and finally, to leading commercial and residential interior design projects. The conversation weaves through topics like impostor syndrome, harnessing ambition vs. adventure, building teams, social media best practices, and the power of dreaming big for the future—personally and in business. Sarah Trop shares honest stories about hiring, business pivots, and her Becoming Project, closing with inspiring advice on making space for wonder and collaboration.