Light Culture


Cannabis Now Magazine’s Main Man

Season 1, Ep. 8

I don’t use the word “visionary” loosely. But I do feel comfortable using it to describe Eugenio Garcia, the founder and CEO of Cannabis Now, the nation’s #1 Cannabis News magazine. As the industry goes from small to mega, Eugenio has kept pace with the changing times, extending his reach from print into digital and now into a chain of brick and mortar “retail expressions” called the Cannabis Now Wellness Experience. “This industry,” he advises, “is full of loan sharks, shady deals and people taking advantage of other people.” We talk about media and how it feels to work in cannabis where “the truth is changing every day."

More Episodes