Share

This Sustainable Life
471: 12 Sustainability Leadership Lessons Unplugging My Fridge for 6.5 Months Taught Me
Isn’t a refrigerator essential? Isn’t life with them better?
I thought so. I’ll quote my mom from my podcast to illustrate where I came from:
I grew up where it was easily ninety degrees every single day. In fact, where I worked, the store if it got ninety degrees outside we got to close the store and go home because it was that unsafe. To me, air conditioning was wonderful. And to my mom and my grandmother, not having to use ice box refrigerators was great. I really appreciate all of that today and I understand that we’ve gone overboard with air conditioning. It’s really bad for the environment and one should learn how to get along with these temperatures.But Josh, it was really hot in South Dakota. Unless you had really, really good screens, when you opened the windows you were covered with mosquito bites. I don’t want to revisit that at all ever. I am willing to use fans and cut out a lot of air conditioning but to me it means giving up a lot that made my life a lot better.I didn’t have much but what I had was good. It seems to me like you’re asking me—not you personally—but we’re saying stop doing these things that brought joy. I’m not excessive.Her experience is no air conditioning bad, air conditioning good. No fridge bad, fridge good. Most of us share the experience and belief. It’s our culture. As long as we don’t challenge our beliefs and culture, we’re stuck polluting. We’ll keep sleepwalking into an uninhabitable Earth.
But people lived without refrigeration for hundreds of thousands of years. Were they all miserable all the time? Other cultures always look odd until we get them.
Changing Culture from Polluting to StewardingTo change American and global culture to embrace stewardship and pollute less, not thinking it means deprivation, sacrifice, burden, and chore, but joy, fun, freedom, connection, community, meaning, and purpose, a leader needs experience in three areas:
- Leading people
- Science
- Living the values he or she proposes others adopt
Most people have one or two. I know of almost no one with all three. Many scientists, educators, and journalists know science, but not how to lead. They spread facts, figures, and instruction, where rarely lead people to change. Many leaders don’t know science so they promote ideas that sound nice but don’t work.
Even among people who lead and know science—a rare combination—few to none have tried to live sustainably. Sadly and unintentionally, they present solutions as abstract at best, more often as something even they don’t want but we have to.
I’ve Been to the Mountain Top and Seen the Promised LandI don’t avoid packaged food and flying to deprive myself, nor because I believe my contributions divided by 7.8 billion round off to more than zero. I do it on a personal level to live by my values and not pollute. But from a sustainability leadership perspective, I do it to learn what living sustainably means and what the transition requires.
Changing a lifestyle isn’t a matter of new technology or instruction. It takes new role models, beliefs, stories, images, support, community, and things like that. The challenge of building muscle at the gym isn’t know what weights to lift. It’s how to go when you don’t feel like it or your friends discourage you, handling injuries or slow progress, diet, sleep, great coaching, and so on.
In Martin Luther King speak, to reach the promised land, you have to climb the mountain, which few people want to do first. They don’t see the value. Someone has to go first and show it can be done. A few will follow. Then it becomes mainstream.
Why I Unplugged My FridgeI recorded a podcast episode that goes into more depth, but the biggest reason I tried the experiment is that renewable power sources are intermittent. Could I live so if the power went down I didn’t suffer? Making grids have more uptime costs money, reduces energy security, and requires highly polluting peaker plants and nuclear.
We’re on a treadmill of every time we enable our grid to provide more power and uptime, we use it all up. We started browning out power grids with air conditioning in the 1940s. Since then we built them to much greater capacity, but we see brownouts as much as ever. We keep making ourselves dependent at tremendous cost and insecurity for marginal benefit. That’s our choice.
What if we made ourselves resilient? What if, like most of the world, we could handle the power going down more? We’d save money, increase energy security, and could get by with only renewables, according to the National Renewable Energy Laboratory’s Renewable Electricity Futures Study.
Imagine! We could live on only solar and wind by spending less money. A major hurdle is refrigerators. Making our culture resilient to them could save us money, make us resilient, and enable us to switch to renewables. Can we live in the modern world without them?
Before I unplugged mine the first time, in December 2019, I doubted I could make it a day or two. I made it three months! The next time I tried, last November, I made it over six and a half months!
What I learned Living Without a Fridge for Six and a Half Months- Face problem, then solve it. Don’t try to solve it in the abstract. It’s easier to figure out how to preserve food when your food is going to go bad if you don’t than to imagine what you’d do hypothetically. Then your imagination comes up with more possibilities than would arise, paralyzing you from acting.
- We connect with other cuisines more by living in our own culture than visiting others. February and March in New York mean parsnips, beets, potatoes, and mostly root vegetables plus the greens I fermented or sprouted. What sounds subtractive actually makes the process constructive and creative. How do I make what I have taste good? This restriction connects me more with other cultures because their cuisines emerged from that constraint. We may use different vegetables, but we connect culturally. Now I see visiting another culture for a weekend or even a few months more like visiting a zoo. We also undermine our own culture. Most tourist places have restaurants from everywhere. We’re turning once-unique cultures into a global mesh with decreasing distinction. Cooking local moves in the other direction.
- Less tech means more connection. Less technology forces me to learn what to do from family, friends, and people with similar goals, like authors and people who make videos. This exercise connected me with people. It revealed that technology generally separates us more than connects us. Of course, exceptions exist.
- Fermentation and sprouting are easy and fun. Before this experience, fermentation sounded scary, dangerous, and hard. I didn’t think about sprouting at all. Now I see fermentation as how civilization began and quick and easy, producing rich and complex flavors. I can do it simply now, basically chopping vegetables, adding salt, mixing them, and putting them in a jar. I started with sauerkraut and vinegar and moved to chutneys, kvass, and fermenting random vegetables and fruit to keep them edible. Bean sprouts took less time and effort at pennies a pound.
- The exercise was about resilience more than power. Few things are more repellent than neediness and entitlement. Do you know anyone you like more for their neediness? Well, needing a fridge is needy. Our technologies are supposed to make us more capable but are making us more dependent and needy.
- Whole fruits and vegetables last longer than I expected. Before this exercise, I thought packaging extended the lives of things, but fruits and vegetables, especially root vegetables, stay fresh a long time. Cabbage, beets, potatoes, and winter vegetables can stay fresh weeks to months without special treatment, longer with fermentation. A lot of packaged stuff starts going bad soon after opening. Some of it never decomposes because it contains no nutrition to attract microbiota that would eat it.
- Living by a value anew makes me want to solve more, like going off-grid. Since I started by thinking this challenge was beyond my abilities, I considered it a goal, and a stretch at that. As the weather warmed, I expected every week to be as far as I could go. Then March led to April. I kept expanding my skills to ferment and keep things fresh otherwise, which led to May, which led to June. The more I learned the more I saw I could do more. For example, seeing monthly electric charges on my bill of $1.70, $1.70, and $1.40 got me wondering how low I could go. Could I go off the electric grid for months at a time? I don’t yet know, but the question prompted me to start researching and experimenting with living on solar. I’m seeing if I can disconnect from Con Ed next time. Stay tuned.
- We’re freaking spoiled and entitled. American culture and the cultures of most peer countries make us dependent, spoiled, and entitled, insensitive and dismissive of people we know we’re hurting. Most people who are spoiled and entitled don’t know it. No one said no to them and they prefer keeping it that way. But I think we all know they’d prefer not to be spoiled if they knew. We are spoiled. We don’t want anyone denying us our fleeting indulgences either, but expand our horizons and we’ll stop being so entitled. In the middle of my experiment, the New York Times posted When One Fridge Is Not Enough, which started: “For many Americans, a second fridge—and sometimes a third—is another member of the family” with pictures of giant refrigerators filled with expensive, unhealthy, needless doof. Member of the family? What happened to us?
- Everyone wants to protect elderly and helpless, not thinking through that you can adjust for them. Common first reactions to hearing what I’m doing begin with, “You can do it because you’re privileged,” though not with questions to learn if I am or not. Something about me leads people to conclude that I must be privileged and out of touch with the lives of others. In any case, of course people range in their dependence on refrigerators and other technology. That some people need more doesn’t mean we can’t change for everyone else, nor should it stop us from thinking and discussing the possibilities.
- Freedom is opposite of neediness. The more I needed a fridge, the less freedom I had. I don’t mean political freedom. I mean mental, emotional, and physical freedom. Needing a fridge means dependence. Not needing one opens the world to where and what I can eat.
- The key word in “dependence on foreign oil” isn’t ‘foreign.’ It’s ‘dependence.’ Pundits talks about our dependence on foreign oil as if needing it from another country makes America unstable. On the contrary, the dependence is the main problem. Wherever it comes from, neediness means people can control us. When has desperation improved your life?
- Sustainability isn’t a goal or target but skills that once you start you find more. Speaking of commitments to pollute less, I picked up the following pattern from my podcast guests: guests who had already acted in stewardship the most tended to come up fastest with new things they could do. People who hadn’t done much tended to give up or push back. They’d say they already drove an electric car and avoided bottled water, ask (rhetorically) what more could they do, and declare themselves one of the good guys and stop thinking about it.
Future generations will recoil in horror at our choosing comfort and convenience that contributes to ten thousand years of degrading Earth’s ability to sustain life. We wantonly create suffering by compartmentalizing activities we think will improve our lives from the pollution they cause.
I’m describing a social, emotional problem. Technology rarely solves social and emotional problems Solving our social and emotional problems will not likely come from more tech. More often it will come from less, which helps us learn our values and act on them.
Learn Resilience Like Learning to Raise a ChildHow does one learn to raise a child?
You can learn all you want before the child is born, but giving birth is where the learning begins. All the hypothetical becomes real and counts.
If we want to lower emissions, building more solar and wind is nice. I’m glad we’re doing it, but we’re using more than we need. Shutting down fossil fuel-based energy will transition us faster. Of course, plan for the helpless so their lights don’t go out. But face the problem to solve it. Analyzing and planning more than we have keep delaying and confusing. Let’s give birth to the baby. When we face actual problems, entrepreneurs will innovate the solutions to them. Not economists publishing papers on their imaginations. Create new markets. Use different metrics than GDP.
Baker’s DozenHere’s a baker’s dozen lesson 13. Turning on fridge felt gross. I plugged it in at last because today hit 90F (32C) and yesterday began my summer CSA, meaning many fresh leafy greens that would wilt in the heat.
I unplugged it November 22, expecting to last to March and made it to June instead. Next time I’ll start earlier to get month or two extra. Maybe October or September. Maybe I’ll try sooner.
More episodes
View all episodes

858. 858: Beth Bailey, the great-grandmother influencer leading the cleaning of Mérida, Mexico
01:00:57||Ep. 858As a great-grandmother, Beth probably wouldn't describe herself as an influencer, but what else do you call it when videos of her go viral and prompt people to follow her?Longtime podcast listeners may remember episode 754: (Aunt) Trish Ellis and (Niece) Evelyn Wallace, part 1: Not Even Cancer Holds Her Back. We mentioned Beth, Evelyn’s mom and Trish’s sister. All three of them took the workshop. Beth and Evelyn also took my leadership and initiative courses that I offered to workshop alumni.Beth's initiative project was to pick up litter daily, but not just pick it up. She was inspired by an initiative she'd seen to restore pride in a community. For example, I pick up litter, but I just do it to clean where I walk. Her goal was bigger: to restore and inspire pride in where she lives, Mérida, Mexico. She planned things like a sign to invite favorable attention, what to wear, when to go out, how to talk to people.She's been picking up litter since. Then last month, at an alumni online lunch, she shared that someone secretly recorded her, posted the video, and by then the video had been seen over 1 million times. Plus, attention was leading to people joining her movement, opportunity to work with government, and more. I posted about it on my blog: Secret video of Beth picking up litter goes viral in Mexico.I invited her to share here. Listen for what happens when you persist.Beth's community page: Yo ❤ Mérida limpia. ¿Y tú?My post on her, linking to her videos and some media coverage: Secret video of Beth picking up litter goes viral in Mexico
857. 857: Kim Stanley Robinson: Science fiction writing and leadership
51:23||Ep. 857I met Stan in person at an event in Brooklyn. I had read Ministry for the Future a few years ago. He pointed out something I hadn't noticed since most people identify him as a science fiction writer. Ministry for the Future isn't exactly science fiction. He projects into the future, but he only includes plausible things---no flying cars or time travel.This practice invigorated my interest in his work. I also asked him how he handled water in New York 2140, since I knew it would have to be heavily polluted from sea level rise would flood landfills and cause their contents to disperse throughout the oceans. I enjoyed talking to him and invited him here.He has another identify besides as an author. He knows a lot about our environmental situation and attempts to address it. He's not an activist but more than an educator.I couldn't wait to engage with him on both identities. For him as an author, I found more to learn from him than I expected relevant to leadership, which I consider a performance art. As a writer, he has to create visions that readers accept and embrace. He has to express himself candidly but in a language the reader likes and feels engaged to continue. These points are relevant to leadership I asked him a bunch about the art and craft of writing from the perspective of someone wanting to improve his leadership.Naturally, we also talked about creativity regarding solutions.
856. 856: David Jenkins, President of Conservatives for Responsible Stewardship
01:03:05||Ep. 856Most environmentalists that I know of consider themselves progressive or liberal. They propose solutions that increase regulation and grow government, often in the style of the New Deal. Their role models are generally also progressive and liberal. They present conservatives as opponents, even enemies, sometimes evil. They consider them interested in themselves and profit, not caring who suffers for it.Over and over, they say about conservatives, "They don't care." Meanwhile, they pollute as much as anyone. They fund future extraction, companies that extract and pollute, their politicians, and lobbyists promoting more.I don't think they actually talk to conservatives. They project their preconceptions onto them and treat them as straw men.David Jenkins helps lead a conservative group that promotes stewardship. I suspect many environmentalists would consider the combination impossible, wondering if it's a front group.What do you expect? Could conservative values promote decreasing pollution, depletion, plunder, and misappropriating nature?Listen and find out.Conservatives for Responsible Stewardship's web page
855. 855: Peter DeCarlo PhD: Shocking Cancer Alley research from the scientist who did it
01:05:37||Ep. 855That this country has a region called Cancer Alley is beyond tragic. We know we're causing it, not just the companies operating the polluting refineries and other industrial plants. All of us who buy their products are funding them.I wondered if it was fair to call the region Cancer Alley. Is the evidence clear enough, even if not for a court to award damages?Peter DeCarlo is a researcher at Johns Hopkins who did original research and answered definitively: Yes. In our conversation, he described what motivated him to this research, the research, interacting with residents of Cancer Alley, how it affects him, physically and emotionally, and why he keeps going. It turns out his motivation started long before the research.The conversation returns at the end to some parts of his life at the beginning. I hope it motivates some to act out of the potential for life fulfillment.Peter's faculty page at Johns HopkinsThe video of Peter produced by podcast guest Maya Lilly: Justice for Saint James
854. 854: John Perkins, part 2: New Book Preview: The Art of the Steal (and restoring American ideals)
44:06||Ep. 854John returns to describe his upcoming book The Art of the Steal: Trump and the Economic Hit Man Presidency, described as his best book of the Economic Hit Man series. I'm honored that he came to this podcast first.Longtime listeners and readers know how much of an impression Confessions of an Economic Hit Man made on me. Regular blog readers know from my descriptions of my upcoming book how much imperialism factors into it. John's book couldn't have come at a better time.Listen to this whole conversation. He starts by describing the new book, then puts it in context of how what he wrote about decades ago is happening more than ever, and by the US government on its own citizens. I think you'll feel as I do that I'd rather it weren't happening but since it is, I'd rather know than not know.I say to listen to the whole episode, especially if you're listening around the date I publish (July 3, 2026) because none of what he says or writes is complaining. He shares how everything he says and writes is to restore American ideals like liberty, freedom, equality, democracy, and national security. He states it better than I can.John's home pageHis page on his new book The Art of the Steal: Trump and the Economic Hit Man PresidencyHis blog
853. 853: Kate Williams: CEO, 1% for the Planet
01:20:54||Ep. 853I'd seen the "1% for the Planet" logo many times and figured it was an organization that helped, but I didn't think of how. The businessman in me wondered, shouldn't companies just lower prices 1% and let people donate what they want? Does one percent make much difference?Kate was passing through New York so we got to meet in person. In this recording, she answers these questions and more. She describes the organization more comprehensively, but briefly, 1% for the Planet organizes other organizations, some to donate, others to receive, and vets them.What interested me most was their long-term goal, which is cultural change, which fits with mine.Kate didn't found the organization, but as CEO has scaled the network to 110 countries and 65 industries, driving close to $1 billion in certified giving. She also shares her personal background that motivates her, which also interested me, since from the start of the conversation, her leadership experience and style emerge. Anyone who knows me knows I consider effective leadership one of the most important needs in reducing pollution and depletion.Kate's home page1% for the Planet
852. 852: Steven Pressfield, conversation 2: His new book, The Arcadian (and A Man at Arms)
58:17||Ep. 852It turns out Steven's readers split into two camps with little overlap. I figure most listeners belong to the War of Art camp. If you haven't read the book and want to live a better life, I recommend it, in the top few percent of recommendations. It's powerful, engaging, memorable, and short.The other camp reads his fiction books. His latest is The Arcadian, which stands alone but connects with his last book A Man at Arms. I read both and now belong to both camps, proudly. One goal of this conversation is to entice listeners to join both Pressfield camps too.This podcast is about leadership applied to sustainability, not just personal leadership and art. Just because I like his books doesn't mean his fiction is relevant to this podcast. I found one part delivered a powerful gut punch that I found relevant to our lives.Blog readers will have seen my post about that part after reading The Arcadian Wounded Warriors, by Steven Pressfield, and Ourselves. That part describes what happens to people when we are induced to violate our values. Steven and I talked about that section. He described it as the core of the book.The situation warriors face and must deal with is more concentrated than we do, but their ways of handling it are similar to how we do, despite our violations being more diffuse. We would help ourselves handle our lives by facing that we are violating our values, even if, like the warriors, society rewards us for it. Only by facing it can we resolve it. In our case, we can change our culture to stop corrupting us.We can learn a lot from Steven. Not many people sell millions of books. Many followers is a top sign of leadership.Steven's home pageHis booksHis weekly blogMy recent blog post about The Arcadian, about the section of the book we talked about it: Wounded Warriors, by Steven Pressfield, and Ourselves
851. 851: J. Eric Oliver: How to Know Yourself
01:09:02||Ep. 851This podcast is about leadership first and foremost, applied to sustainability. Most of the time when people hear or read "sustainability," that concept overrides everything else. They forget or don't notice else, but here, in this podcast it comes second. If you haven't developed the social and emotional skills to lead based on intrinsic motivation, if you try to convince, cajole, coerce, or seek compliance, you'll probably influence people to resist and oppose you and what you're promoting.I see Eric's book, How to Know Your Self (note the two words: "your" and "self") is a book on self awareness based on an interactive course on self awareness. I've never heard an experience leader suggest that lower self awareness helps and I've heard plenty say it does.Since we all pollute and deplete, which hurts people, we know we're violating our values, which tends to evoke emotions we don't like. We hide them from ourselves. We lower our self awareness. We could use tools to increase our self awareness.Eric's book delivers. We talk about how the book came to be, his course, how it differs from regular classes, and what people get out of it. I hope you listen, read the book, use it to increase your self awareness, and use that increase to lead yourself and others more effectively.Eric's home pageEric's page for How to Know Your SelfEric's faculty page at the University of ChicagoEric's podcast: Knowing
850. 850: AJ Harper, part 1: Write to change lives, including yours
01:12:00||Ep. 850Two core elements of leadership are effective communication and creating community. AJ has done both. I can attest from taking her writing workshop and participating in her author community since. I wrote the first draft of Sustainability Simplified in her workshop.I also valued the book she co-wrote with her writing partner and podcast guest Mike Michalowicz. As you'll hear in our conversation, their podcast is one of the only ones I've listened to every episode of.I've wanted to bring her on the podcast for a long time since I learned so much from her and value participating in her community so much. If you're here to build community to change culture, I believe you can learn from AJ's journey and building her community. I see them based on honesty, integrity, doing the reps, self-awareness, and the things that many people talk about but not all do. If I'm not too direct and blunt to say so, environmentalists in particular not only lack these leadership properties, many of them shun them.AJ's homepageHer writing workshop that I took and recommend