Share
Lanterne Rouge Cycling Podcast
From Continental Rider to Tech Founder: The Origin of JOIN Cycling
Season 7, Ep. 166
•
For this special episode Patrick went to visit JOIN’s Amsterdam HQ to sit down with CEO Jim van den Berg and trace his founder journey from struggling junior cyclist to WorldTour coach to building one of the sport’s leading adaptive training platforms.
*Exclusive deals from our trusted partners* 👇
🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge
🧡 The JOIN x Lanterne Rouge Indoor Series is live on Zwift! Ride with us every Thursday at 20:00 CEST in structured group workouts that fit straight into your JOIN training plan 👉 https://join.cc/campaigns/lanternerougeindoor
⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 20% off your first order with code LRMaurten2025 👉 https://www.maurten.com
Timestamps:
00:00:00 Introduction & Jim’s early cycling years
00:07:57 Returning to cycling, continental racing & starting as a coach
00:16:30 WorldTour coaching & the Thomas Dekker hour record project
00:23:17 The origin of JOIN, early development & first investment
00:33:40 Growing JOIN: content strategy, expansion & fundraising challenges
00:56:10 The Relive merger, JOIN Running & future vision
*Meet the team* 👇
🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt
🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen
🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefte
Some links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!
More episodes
View all episodes
125. Pogačar Returns To La Vuelta & Roglič’s Shock Transfer? | LRCP Weekly #15
50:52||Season 7, Ep. 125In this episode Patrick and Benji recap the past week in the world of cycling.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcastTimestamps:0:00 Intro0:39 Tour de France Femmes25:32 Pogačar Returns to La Vuelta30:51 Roglič transfer rumour43:18 Race previews*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!124. Tour de France Femmes 2026 - Stage 9
56:39||Season 7, Ep. 124In this episode Patrick and Benji recap the 9th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!123. Tour de France Femmes 2026 - Stage 8
40:54||Season 7, Ep. 123In this episode Patrick and Benji recap the 8th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!122. Tour de France Femmes 2026 - Stage 7
34:25||Season 7, Ep. 122In this episode Patrick and Benji recap the 7th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚵 Ride the world's most iconic climbs with Thomson Bike Tours and get $100 off your next trip with code LRCP100 👉 https://thomsonbiketours.com🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!121. Tour de France Femmes 2026 - Stage 6
36:39||Season 7, Ep. 121In this episode Patrick and Benji recap the 6th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!120. Tour de France Femmes 2026 - Stage 5
52:11||Season 7, Ep. 120In this episode Patrick and Benji recap the 5th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!119. Tour de France Femmes 2026 - Stage 4 (ITT)
43:50||Season 7, Ep. 119In this episode Patrick and Benji recap the 4th stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!118. Tour de France Femmes 2026 - Stage 3
37:41||Season 7, Ep. 118In this episode Patrick and Benji recap the 3rd stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!117. Tour de France Femmes 2026 - Stage 2
31:09||Season 7, Ep. 117In this episode Patrick and Benji recap the 2nd stage of the 2026 Tour de France Femmes avec Zwift.*Exclusive deals from our trusted partners* 👇🚴♂️ Want to reach your goals with cycling’s smartest training app? Get a one month free trial of JOIN Cycling, no strings attached! 👉 https://join.cc/campaigns/lanternerouge⚡ Fuel like the pros with Maurten, trusted by some of the fastest riders in the peloton. Get 15% off your order with code LRCPTour26 👉 https://www.maurten.com☕ Become an LRCP Ko-fi member and join the Lanterne Rouge Discord 👉 https://ko-fi.com/lanternerougecyclingpodcast*Meet the team* 👇🇦🇺 Patrick Broe - Host: https://www.youtube.com/@LanterneRougeCycling & https://www.instagram.com/the_lanterne_rouge_/ & https://www.twitter.com/lanternerougeyt 🇧🇪 Benji Naesen - Host: https://www.youtube.com/@BenjiNaesenTV & https://www.instagram.com/benjinaesen/ & https://www.twitter.com/benjinaesen🇳🇱 Luc Grefte - Producer: https://www.twitter.com/lucgrefteSome links in this description may be affiliate links, meaning we earn a commission if you make a purchase through them. This helps support the podcast at no extra cost to you. Thanks for your support!