How She Did That

Do you have trouble creating and holding your business boundaries? As service providers, it can sometimes feel hard to enforce the boundaries that we’ve created but then, when we don’t, we often feel taken advantage of and burned out.Our guest today, Jackie Ellis, shared her journey of moving from running a gym to running a successful Facebook ads agency and how important she’s found building boundaries along the way. Jackie and I dive into the challenges of establishing and maintaining boundaries, especially for women and moms in the online business space. We discuss the common struggle of feeling the need to be available at all times and the impact it can have on both our personal and professional lives. Key Points Covered:The challenges of setting boundaries as a service-based business owner.How Jackie learned to establish and maintain boundaries in her agency.Strategies for supporting your team in setting and respecting boundaries.Client feedback on agency boundaries and the importance of attracting aligned clients.Listen to the episode for tips on how Jackie implemented boundaries in her agency, such as setting strict working hours, avoiding work-related activities in certain spaces, and respecting her team's boundaries. One of the highlights of the episode is our discussion on the importance of leading by example and supporting your online team in upholding boundaries to create a cohesive and respectful work environment.How to Work With Me This Year:The Agency Alliance MembershipThe Agency ThrivemindFollow Me On Instagram

In this episode I'm sharing valuable insights on how to "agencify" or productize your offers and create a scalable offer system for your online agency. Why is this important? By templatizing your offers, you're able to carry out your services in the exact same or very similar way from client to client, no matter which team member is assigned to the project. It creates time efficiency and saves you money when you're not reinventing the wheel every time. And last but not least, it allows the services process to run without you! In this episode we'll be walking through these 5 steps to agencify your offers: Get clear on your offersCreate a high-level view of your processesMake note of where project plan templates, checklists, canned emails, etc can be incorporated.Create templates & SOPsTrain your team on the processCreating a scalable offer system may take time but is essential for freeing up your time and allowing your agency to run smoothly without your constant involvement.Apply for a $25,000 grant package with HoneyBook via the Breakthrough Grand program. Learn more at tashabooth.com/breakthroughgrant

In this episode of the How She Did that Podcast, we’re welcoming back my good friend Melissa Froehlich. Melissa specializes in business alignment strategy, helping women entrepreneurs scale their businesses. Her unique approach is holistic, weaving in KOLBE and Human Design principles to craft effective, sustainable, and personalized business strategies. Melissa says these awareness tools can be used to help CEOs understand their innate strengths and in turn build businesses that align with their unique capabilities. In this episode you’ll learn: What the KOLBE and Human Design awareness tests are and what they can teach usHow to use these awareness tools to gain a deeper self-awarenessHow to integrate these awareness tools into our hiring processes AND how we manage our team members day to dayWhy knowing your results isn’t enough - you must apply what you learn! Connect with Melissa on Instagram at @melissafroelich_biz or visit her website at melissafroehlich.com. 

In the final episode of this 2-part series, we delved into the importance of creating company core values. Core values serve as guiding principles that uphold a business's beliefs and conduct. They're a personal and intentional promise to you, to your company, to your team and to your clients about what they can expect and depend on. In this episode, we break down: The five questions to ask yourself AND your team as you begin to brainstorm potential values. How to narrow down and refine the values you've brainstormedExamples of company core values such as integrity, accountability, and respect. Using your core values to determine if a client or a team member are in alignment with your company. Take action today by creating or revisiting your agency's core values, sharing them with your team, and posting them online or on your business' website to ensure consistent alignment with these values. If you liked this week's episode, check out Part 1 of the series where we covered the difference between a mission statement and a vision statement and how to turn them into statements that truly guide your company's direction and decision-making! Listen to Episode 196 here.

In this episode of the How She Did that Podcast, our focus is on the importance of mission and vision statements for your business. These are not just documents to be created and forgotten; they are the guiding stars for your business's direction and decision-making. I broke down the difference between mission and vision statements and provided examples from well-known companies like Starbucks, Nordstrom, Duolingo, TikTok, IKEA, Disney, and the BBC.I also shared practical tips on how to infuse these statements into the daily life of your business, such as:Post them on your company website.Include them in client intro and onboarding content.Engage your team by asking how they've lived out the mission or worked towards the vision.And more! Join me next week for Part 2, as we delve into creating strong core values statements. Head over to tashabooth.com/podcast for more resources and ways to work with me!

In this episode of the How She Did That Podcast, I am sharing three key steps to creating the perfect agency SOP. SOPs or Standard Operating Procedures, are an important part of creating templated systems and processes within your agency. With these guides in place, it is much easier to ensure consistency among your team as they work together and support clients. In this episode you'll learn: The importance of breaking down complex processes into smaller, more manageable SOPs How to set up your SOPs to accommodate different learning stylesBest practices for housing SOPs Click here to watch a video demonstration of our SOP creation process at The Launch Guild.