123 – Hit the Gas, or Hit the Dust
Carrie Liken, head of industry for healthcare at Yext, is in the house this week to rethink the future and fire off a flurry of ideas for how to accelerate the new healthcare experience. In this episode, you’ll learn how marketers can position themselves to lead the transformations that will matter in the months ahead, how unlikely it is that we’ll ever go back to B.C. (Before COVID), and why we should devote our energy to being Data Czars, not Data Dinosaurs. All that, plus the Flava of the Week about 5 places to start, and the importance of keeping in touch with the conference community.