Healthcare Rap

Jared Johnson and Zain Ismail believe that healthcare has only one choice: to become truly consumer-first, or be disrupted. Each week, they share provocative thinking for healthcare innovators to better understand, engage with, and design for health consumers.


The Healthcare Rap was named a Top 20 Healthcare Podcast, is ranked in the top 10% of all podcasts globally, and is approaching 200 episodes and 4 years on the air. If you want to operationalize consumer-first healthcare in your organization, join the movement and subscribe to the Rap today!

Jared Johnson

Jared Johnson is one of the most influential voices in healthcare marketing today. He is the founder of the Shift.Health Content Network, an influential thought leadership network of 26 podcasts and video series for healthcare marketing and digital experience professionals. He is a digital engagement consultant, rapping keynote speaker, prolific content creator, marketing operations architect, innovation partner, Onalytica #DigitalHealth Top 100 Influencer, and author of Connect the Docs: Put Digital Health Into Practice.

Zain Ismail

Zain Ismail is a health innovator, relationships builder, and entrepreneur. Drawing on a diverse set of experiences, Zain is on a mission to humanize the health system through technology. Drawing from Zain’s background and affinity for hospitality and customer service, Zain is working to implement technology into the health system as a way to improve the patient experience and deliver value. Zain is a dual citizen (American/ Canadian) and spends most of his professional and personal time between the cities of Windsor, Ontario, Canada & Detroit, Michigan, USA.