Share
Gloss Angeles
Everything You Need to Know to Make a Beauty Product with Magic Dusk's CEO & Founder Daniel Kiyoi
Season 1, Ep. 121
•
If you’ve ever wondered what it takes to create a beauty product from scratch, consider today’s episode your first lesson. Our guest knows A LOT about making makeup and skincare products from ideation to launch, thanks to his decade-long career working in the industry. Daniel Kiyoi became the Creative Director of Tarte at just 26 years old and is responsible for helping create and design some of the brand’s most popular products. Now, he’s creating beauty brands under his own incubator agency called Magic Dusk. (That Luminizer Kirbie was raving about a few episodes ago? That’s Daniel’s co-creation.) Daniel chats with us about how he landed in the industry, how his mom’s career at Mary Kay influenced his passion for beauty, and what entrepreneurs should know about starting their own line.
Facebook: Gloss Angeles (Join our group: Gloss Angeles Glamgelenos)
Instagram: @glossangelespod, @kirbiejohnson, @saratan
Twitter: @glossangelespod, @kirbiejohnson, @saratan
Email: glossangelespodcast@gmail.com
Instagram: @glossangelspod | TikTok: @glossangelespod
More episodes
View all episodes
594. Tower 28 Founder Amy Liu on Copycats, the FaceGuard Fallout, and Its First Traditional Foundation
38:13||Season 1, Ep. 594Tower 28 is officially seven years old, and founder Amy Liu is back to talk about what happens when the hot new beauty brand grows up. We get into watching hypochlorous acid go from Tower 28’s signature to an entire category of SOS lookalikes, what she learned from a launch that didn’t go as planned, and how she keeps customers interested in an increasingly crowded beauty market. Plus, Amy gives us the scoop on Swipe Serum Foundation, Tower 28’s biggest launch yet—and we share what Gloss Angeles Confidential testers really thought after trying it before launch. To join GAC, sign up for our newsletter: https://glossangelespod.substack.comThis episode is in partnership with Tower 28.593. Neutrogena Responds to Hayden Panettiere Backlash, Plus Tate McRae and Lindsay Lohan’s Beauty Plans
26:09||Season 1, Ep. 593We’re unpacking the heartbreaking news of Hayden Panettiere’s passing and Neutrogena’s statement about ending their longtime partnership after she opened up about her struggle with postpartum depression. Plus, celebrity beauty brands aren’t slowing down: Tate McRae filed a trademark for Tate By Tate McRae, while Lindsay Lohan’s Linlo Beauty is taking shape with plans to raise up to $5 million. We discuss what we know — and whether celebrity beauty still has room to surprise us.Postpartum Support International: 1-800-944-4773National Maternal Mental Health Hotline (Call or Text): 1-833-9-HELP4MOMS592. Mario Dedivanovic Is Still Shaping How We Do Makeup
48:52||Season 1, Ep. 592Mario Dedivanovic is back, and this time we’re getting into what it really takes to run one of beauty’s biggest makeup brands while the celebrity makeup artist category gets more crowded by the day. The Makeup by Mario founder opens up about his biggest hits (and misses), how he keeps innovating, and what Kim Kardashian’s move into makeup with Skims Beauty means for their longtime relationship. Plus, Mario takes us to Beauty School with his rules for blush placement, eyeshadow, and the no-mascara look. Shop this episode591. Tate McRae’s Neutrogena Ad Has Us Asking Questions + The Foundation We Can’t Stop Wearing
30:58||Season 1, Ep. 591Does it actually matter if a celebrity uses the beauty products they’re paid to promote? Tate McRae’s latest Neutrogena ad has TikTok playing skincare detective and debating how much authenticity really matters in a celebrity beauty campaign. We’re also recapping our trip to the Hamptons with Canadian skincare brand Vivier and sharing why their vitamin C products have such a devoted following. Plus, how Hung Vanngo’s new foundation and Katie Jane Hughes’ micro mascara are making our lives a little easier.Shop this episode590. Before You Get Filler: The Guide to HA, Sculptra, Skinvive & What They Actually Do
33:54||Season 1, Ep. 590Not all “filler” is actually doing the same thing—and knowing the difference can save you from booking the wrong injectable. In this installment of The Glossary, we break down the increasingly confusing world of HA fillers, collagen stimulators like Sculptra and Radiesse, and skin boosters like Skinvive, plus why crosslinking matters and how filler differs from Botox and other neuromodulators. We’re also getting into reversibility, longevity, leftover filler, and why the treatment you think you want may not be what a great injector recommends. Consider this your beauty-editor cheat sheet before your next consultation.589. Breaking Embargoes, Beauty Blacklists & Mikayla Nogueira’s Sephora Bet
38:19||Season 1, Ep. 589Are beauty embargoes officially dead? This week, we unpack what actually happens when embargoes are broken, whether there’s really a beauty blacklist, and why the rules seem to change once a launch hits the internet. Then, they get into Mikayla Nogueira’s decision to bring POV Beauty to Sephora—and debate whether Ulta might have actually been the smarter move.Plus, in partnership with K18 through Gloss Angeles Confidential, 200 listeners put the new FutureIQ Biomimetic Hair Longevity Serum to the test for three months. It makes some major claims around shedding, premature graying and scalp aging, so: did it actually deliver? The testers have thoughts. You can join Gloss Angeles Confidential by subscribing to our Substack. Shop this episode588. The Australian Makeup Artist Every Beauty Insider Should Know: Tanielle Jai
43:48||Season 1, Ep. 588Tanielle Jai got in trouble as a kid for constantly playing with makeup — turns out that was just the beginning. She went on to become one of Australia's most sought-after makeup artists, developing the caramel-and-coffee monochromatic looks that the internet would eventually dub "latte makeup," and has since built her own namesake brand around Bronzour, her cult cream bronzer that sculpts without going orange. This week, she talks about how she broke into the industry, the six eye facets every beauty girl should know, and her real-talk tips for picking brushes that actually last.Shop her episode587. The Kiehl’s Serum Made for “Ozempic Face,” Zendaya’s Prada Era and Our Summer Beauty MVPs
34:12||Season 1, Ep. 587Zendaya is officially the new face of Prada Beauty's Paradox fragrance, making her and husband Tom Holland a certified Prada power couple — we're getting into the ambassador reveal and why it makes total sense. We're also sharing what's currently on our face, including our personal reviews and 200 Glams' verdicts on Kiehl's 1cc* CollaShot Serum, the $78 "no-needle" collagen serum claiming results comparable to 1cc of filler, including the GLP-1 skin study data, the jawline glow-ups, and the breakouts we have to flag before you buy. Plus, we found a 1982 Revlon beauty guide and are walking through the tips to see if they still hold up.This episode's Gloss Angeles Confidential is in partnership with Kiehl's. To sign up for Gloss Angeles Confidential to test products before they launch, subscribe to our Substack.586. Jerrod Blandino on the $1.45 Billion Too Faced Sale He Never Planned to Make
45:50||Season 1, Ep. 586What really happens after you sell your beauty brand for $1.45 billion? Too Faced co-founder Jerrod Blandino joins us to unpack the emotional and logistical reality of handing over one of the industry’s biggest brands, why he thinks so many acquisitions lose their magic, and his reaction to Estée Lauder Companies’ decision to restructure Too Faced instead of selling it. We also get into why he came back to launch Polite Society, how TikTok-worthy transformations shape product development, the innovation behind the brand’s newest mascara, and his unfiltered advice for founders and beauty conglomerates alike. Shop Jerrod's picks