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6. 5 Ways to Leverage SEO in 2025
10:10||Season 1, Ep. 6In this business marketing episode, marketeer Chris Olson explores 5 ways to improve your SEO in 2025. From user-experience and website speed, to structured markup data and backlinks, get some incredible top tips to improve your website's SEO in 2025. Thank you to our wonderful SEO clients at Olson Digital Marketing below for their trust in our SEO services in London:Drainsmart: A London drainage company providing drain repairs, CCTV Drain Surveys, and drain lining as well as a whole host of amazing drainage services for customers in London.HSW Timber: Timber merchants in Kent with two yards, one in Brasted and the other in Chislehurst, providing incredible timber supplies in Kent. A.S Cooling Ltd: commercial air conditioning suppliers who can also provide domestic AC. Contact them for air conditioning in Kent. Julian Roofing Services Ltd: roofers in Bromley helping homeowners and businesses with all aspects of roofing, including roof repairs, installation, guttering services and more. UK Sync Music providing by Chris Olson: Find out more about his sync music for film and sync music for TV.
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5. How to Respond to Negative Reviews
12:28||Season 1, Ep. 5Welcome back to Fried Marketing, the podcast where we serve up sizzling marketing insights you can actually use! This week, your host, Chris Olson, is diving deep into the often-dreaded world of Google Reviews. Whether you're a local bakery, a bustling e-commerce store, or a service provider, those little stars and accompanying comments can make or break your online reputation.In this episode, Chris tackles the burning question every business owner faces: how do you effectively address negative feedback on Google? We all strive for five-star perfection, but let's be honest, those one and two-star reviews are inevitable. It's not about avoiding them, it's about how you respond that truly matters.Chris kicks things off by explaining why Google Reviews are so crucial in the modern marketing landscape. We'll explore how they influence search rankings, consumer trust, and ultimately, your bottom line. Did you know a single negative review can deter potential customers? We'll dissect the psychology behind online reviews and why they hold so much weight.Then, we're getting down to the nitty-gritty: how to handle those dreaded negative reviews. Chris breaks down a step-by-step process, starting with the golden rule: always respond. Ignoring a negative review is like sweeping dirt under the rug – it doesn't disappear, and it certainly doesn't look good.Thank you, as always, to our wonderful clients. Especially:Drainsmart - Drainage Company in LondonHSW Timber - Timber Merchants in KentA.S Cooling Ltd - Air Conditioning Suppliers in KentJulian Roofing - Roofers in BromleyWhether you're a seasoned marketer or a small business owner just starting out, this episode of Fried Marketing will equip you with the knowledge and confidence to tackle Google Reviews head-on. Don't let negative feedback hold you back – learn how to turn it into a powerful tool for building trust and attracting new customers.Don't forget to subscribe to Fried Marketing for more actionable marketing advice, and leave us a review – we promise to respond!Hosted by, and UK sync music provided by, Chris Olson.4. Over-Reliance on Platforms
08:37||Season 1, Ep. 4Find out why businesses should have a website to avoid having the rug pulled by platforms. In this business marketing podcast episode, Chris Olson - marketing expert at Olson Digital Marketing - talks about how businesses can become overly reliant on certain platforms, such as social media or Google, leaving them with nowhere to turn if they don't have a space that they control. Thanks to our clients for their support! They are:London drainage company, DrainsmartKent Timber Merchants, HSW TimberAir Conditioning Suppliers, A.S Cooling Ltd Bromley Roofers, Julian Roofing Services LtdIf you would like to work with Olson Digital Marketing as your London website designer, get in touch via our website.3. 3 Tips to Build Trust as a Business with Marketing
10:41||Season 1, Ep. 3On this business podcast, marketeer Chris Olson gives his top 3 tips for businesses to use free marketing in order to build trust with customers and Google. Find out more about Olson Digital Marketing and our website designers in London on our website. And thanks to our clients below for being our case studies in this episode of our business podcast. Drainsmart - a London drainage company A.S Cooling Ltd - air conditioning suppliers in Kent.2. Top Tips for Businesses During Quiet Periods
09:50||Season 1, Ep. 2On this business marketing podcast episode, marketeer Chris Olson gives his top tips for businesses to get busier during quieter times like Christmas.The Fried Marketing Podcast is from Olson Digital Marketing, website designers in London who provide a variety of marketing solutions for businesses of all sizes. Thank you to our client Julian Roofing Services Ltd, expert roofers in Bromley, for being our case study on this episode. Find out more about their services on their website (made by Olson Digital Marketing) which include:Roof RepairsRenderingGuttering ServicesNew RoofsFlat RoofsAnd more!1. Why Google Hates Your Business
16:01||Season 1, Ep. 1Join host and marketing expert Chris Olson as he explores the fundamentals of marketing your business on Google. We look at Website Design, SEO, and Google Maps as a starting point - as it is the most obvious for the majority of businesses looking to grow.It's our first business podcast episode and we hope you enjoy it. Stay tuned for more top tips to grow your business in 2024 and beyond!In this episode, we also explore our very first SEO client - Drainsmart Ltd. They are a London drainage company providing:Drain Repairs in LondonCCTV Drain Surveys in LondonDrain Lining in LondonAnd lots more! Be sure to check out their Google Reviews and hit them up if you are interested in using their 5-star services.