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Fried Marketing

Marketing Tips and Business Advices


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  • 12. How to Future Proof Your Business

    04:54||Season 1, Ep. 12
    On this business podcast episode:The digital landscape shifts constantly, but your business can stay ahead. In this essential 5-minute episode, Ola, your AI marketeer, breaks down the four core pillars you need to future-proof your business in the digital age.Learn why Website Design must be mobile-first and user-centric, and how prioritising UX drives success. We dive into SEO, focusing on creating high-quality, intent-driven content over chasing algorithm fads. Next, discover how to build an adaptable Social Media Marketing strategy by embracing authenticity and key formats like short-form video. Finally, we discuss why Email Marketing remains your most valuable owned asset, and how segmentation and personalisation build powerful customer loyalty.Stop reacting to change and start building a resilient, adaptable digital foundation today!For more about digital marketing, including website design and SEO visit our website - https://www.olsondigitalmarketing.com/Thanks, as always to our lovely clients:Commercial Air Conditioning suppliers A.S Cooling LtdTimber Merchants in Kent HSW TimberRoofing Company in Bromley, Julian Roofing Services LtdLondon Drainage Company, Drainsmart3D Measured Survey providers, SIAD Studio LtdWarehouse Refurbishment providers, 4constructCommercial Roofing providers, UK Industrial Roofing

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  • 11. How AI Can Supercharge Your Business

    12:58||Season 1, Ep. 11
    In this week's episode of the business podcast Fried Marketing, host Chris Olson dives deep into the meteoric rise of AI and its seismic impact on the business world. Is AI a game-changer or a flash in the pan? We'll explore five key ways businesses, from a small local restaurant to a global corporation, can leverage AI to supercharge customer experience, automate operations, and make smarter decisions.We'll talk about the shift from traditional guesswork to AI-driven insights, and how this new technology is revolutionising everything from marketing to customer service. Discover how an AI-powered phone system can handle reservations at a restaurant, freeing up staff and delighting customers with a personalised touch. Learn how predictive analytics can help a business forecast demand, optimise staffing, and reduce waste.But it's not all rainbows and robots. Chris also shares the pitfalls to avoid and the importance of maintaining a human touch in an increasingly automated world. Tune in to find out if your business is ready to embrace the AI revolution or get left behind.Thank you to our amazing clients, as always: Drainsmart - a London Drainage CompanyHSW Timber - Timber Merchants in KentA.S Cooling Ltd - Commercial Air Conditioning SuppliersJulian Roofing - a Roofing Company in BromleySIAD Studio - who provide 3D Measured Surveys4construct - who provide Warehouse RefurbishmentUK Industrial Roofing - who provide Commercial Roofing in Oxford
  • 10. Email Marketing: Stop Sleeping on this Captain of Communication

    15:57||Season 1, Ep. 10
    On this marketing podcast, marketeer Chris Olson delves deep into the myriad benefits of email marketing for businesses. From incredible ROI to using it as a social media platform, email marketing has proven to be one of the best forms of marketing and many businesses are sleeping on it. As always, thanks to our clients: Drainsmart - a London Drainage Company HSW Timber - Timber Merchants in KentA.S Cooling Ltd - Commercial Air Conditioning SuppliersJulian Roofing - a Roofing Company in BromleySIAD Studio - who provide 3D Measured Surveys4construct - who provide Warehouse RefurbishmentUK Industrial Roofing - who provide Commercial Roofing in OxfordUK Sync Music was provided by Chris Olson. Podcast Marketing provided by Olson Digital Marketing.
  • 9. How is AI Impacting SEO?

    07:41||Season 1, Ep. 9
    SEO expert Chris Olson weighs in how AI is impacting Search Engine Optimisation and what businesses can do to say visible on the SERPs. Thank you, as always, to our SEO Clients including:Drainsmart - a London Drainage Company HSW Timber - Timber Supplies in KentA.S Cooling Ltd - Commercial Air ConditioningJulian Roofing Services Ltd - Roofers in BromleyUK Sync Music provided by Chris Olson.Contact us via our website for SEO Campaigns and Website Design.
  • 8. How to Get More Google Reviews

    13:15||Season 1, Ep. 8
    In this Business podcast episode, get marketing advice from Olson Digital Marketing as we give 5 top tips to get more Google Reviews. Whether it's asking in person or leveraging the reviews on your social media, we have tried and tested solutions for businesses looking to increase their online reputation.Why should a business get more Google Reviews? Whether you are a new or established brand, business, or other, a huge amount of customers and clients will still go to Google to check out what people say about you. If they see a listing with amazing Google Reviews, this keeps the trust going. If they don't, then you could be losing out on a lot of business.Hosted by Chris Olson, who also provides the UK sync music as a UK sync artist.Thank you, as always, to our wonderful clients mentioned in this episode:HSW Timber - timber merchants in KentJulian Roofing Services Ltd - Roofers in BromleyA.S Cooling Ltd - Commercial Air ConditioningDrainsmart - a London drainage company
  • 7. Using Schema for Better SEO

    05:30||Season 1, Ep. 7
    Fried Marketing: Unlock Your SEO Potential with Schema Markup!Tired of your website getting lost in the search engine abyss? This week on Fried Marketing, host Chris Olson dives deep into the often-overlooked power of schema markup. Think of it as giving Google and other search engines crystal-clear instructions about your content, leading to richer snippets, better visibility, and ultimately, more clicks!Chris breaks down what schema is, why it's crucial for modern SEO, and how even non-technical marketers can implement it effectively. Learn about different types of schema, from product listings and reviews to events and FAQs, and discover how they can significantly boost your organic reach.Stop leaving valuable SEO opportunities on the table. Tune in to this episode of Fried Marketing and learn how to fry up the competition by harnessing the power of schema markup. Get ready for actionable tips and practical advice you can implement right away to elevate your website's search performance. Don't miss out!Thanks to our SEO clients for working with us on this:Drainsmart - a London Drainage Company HSW Timber - Timber Merchants in Kent A.S Cooling Ltd - Commercial Air Conditioning Julian Roofing Services Ltd - Roofers in BromleyThe UK Sync Music was provided by Chris Olson. Learn more about his sync music for film and sync music for TV.
  • 6. 5 Ways to Leverage SEO in 2025

    10:10||Season 1, Ep. 6
    In this business marketing episode, marketeer Chris Olson explores 5 ways to improve your SEO in 2025. From user-experience and website speed, to structured markup data and backlinks, get some incredible top tips to improve your website's SEO in 2025. Thank you to our wonderful SEO clients at Olson Digital Marketing below for their trust in our SEO services in London:Drainsmart: A London drainage company providing drain repairs, CCTV Drain Surveys, and drain lining as well as a whole host of amazing drainage services for customers in London.HSW Timber: Timber merchants in Kent with two yards, one in Brasted and the other in Chislehurst, providing incredible timber supplies in Kent. A.S Cooling Ltd: commercial air conditioning suppliers who can also provide domestic AC. Contact them for air conditioning in Kent. Julian Roofing Services Ltd: roofers in Bromley helping homeowners and businesses with all aspects of roofing, including roof repairs, installation, guttering services and more. UK Sync Music providing by Chris Olson: Find out more about his sync music for film and sync music for TV.